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Planes, Trains, and AutomobilesShare
By the time you read this I'll be in New York (right now I'm on a plane.) If you follow me (or any of my partners) on twitter, you will quickly understand why a Boulder entrepreneur recently referred to twitter as the "Foundry Group location / travel finder."

Other geographic distribution Related Articles

The Art of Distribution
One of the important insights that the Startups 2006 panel hammered home was the importance of distribution for consumer-facing startups. (By the way, an astounding 13,000 people watched this video during the first week.) Many people use the word “distribution” as if it were a tactic when in fact it is a goal. Any bozo can say the word as if it’s a magic bullet; the test is the ability to achieve distribution. Here are my thoughts.
China's Boomtowns
The current National Geographic has a fascinating feature on capitalism in China's boomtowns, cities like Lishui that are growing so fast that city planners have razed 108 hilltops to accomodate the runaway growth.

PubliCity Outside Your City: Outsourcing For More Affordable PR Services
Don't be afraid to search outside your geographic region for qualified publicity/media exposure services.
Tracking Your Media Coverage
Your press release is ready to go. You have decided which audience you want to target and determined that your release is going to newspapers, magazines, internet wire services, and television and radio stations. You decided to pay the Acme Marketing firm to professionally write your press release. As a part of their writing the press release, they will also do the distribution for you. This saves you time and money. But how will you know if the release was picked up by any of the media outlets on your distribution?
Building a Global Brand
In addition to taking advantage of outstanding growth opportunities, there are several factors driving the increasing interest in taking brands global… •economies of scale (production and distribution) •lower marketing costs •laying the groundwork for future extensions worldwide •maintaining consistent brand imagery •quicker identification and integration of innovations (discovered worldwide) •preempting international competitors from entering domestic markets or locking you out of other geographic markets •increasing international media reach (especially with the explosion of the Internet) is an enabler •increases in international business and tourism are also enablers
Why Salespeople Fail and How You Could Have Predicted It
The companies at which this salesperson had prior success were with brands you know well, that everyone in the world already carried, with established distribution. All he had to do was grow what had already been established by others before him. After all, how much new distribution had to be created for Oscar-Mayer Wieners?
The Dog Whisperer
We have been watching The Dog Whisperer on the National Geographic channel. You may be thinking: if I'm not having problems with my dog, or I don't have a dog, what does this have to do with me? Well, the Dog Whisperer is not really about dogs at all.....but about how your beliefs impact everything (and everyone) around you.

Palms Shopping Mall, Changing Retail Distribution in Nigeria
South Africa owned, Nigerian managed 'The Palms Shopping Mall' launched in 2005 is a major contributor to changing retail distribution and ultimately the retail experience for Nigerians, particularly the growing middle class to affluent. The Mall's opening provided significant channels of distribution to allow manufacturers reach buyers who are ready and able to spend.

Reinventing the Partnership with the Manufacturer
Distribution will always play a role in the supply channel. Manufacturers just can't do what distribution does effectively. But, distributors must recognize that change is upon them. They too must adjust to the evolution taking place in the supply chain. Today's distributors have the opportunity to reinvent the relationship and create a model that is mutually beneficial to both parties.

Hit the ground running: The benefit of multi-city PR teams
When your PR plan covers multiple geographic regions, a multi-city PR team can really help. It's all about understanding the local PR landscape.
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