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The Catalog Connoisseur: Lillian Vernon Is Born
Lillian Vernon became a household name at a time when women were not even supposed to work outside the home. From the humble beginnings of an immigrant family, Vernon started a business in the kitchen of her small home and grew it to be one of the most well-known multi-million dollar companies in the U.S as well as the first female-owned company to be listed on the American Stock Exchange. Today, the Lillian Vernon Corporation earns almost $300 million in revenues, has over 4,500 employees and continues to be one of the country’s leading catalog retailers.

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Lesson #4: Broaden Your Appeal
“I want everyone I can get,” says Klein. “Jews, Catholics, gays straights, you name it!” Klein has risen to the top of the fashion industry by creating products and advertising campaigns that appeal to the broadest cross-section of the population and herein lies part of his genius. By not limiting himself to a certain market and creating a wide range of product lines to accommodate all segments of society, Klein helped solidify his position at the top of the American fashion industry.

Calvin Klein 2006
As one of the most popular and successful brands in American fashion, Calvin Klein Ltd. has witnessed continued growth since its initial launch in 1968. In addition to clothing, the line extends to include perfumes, watches and jewelry. And, while the brand has been at the forefront of adolescent fashion trends, the CK target demographic is a wide one. “I want everyone I can get,” jokes Klein. “Jews, Catholics, gays, straights, you name it!” However, for the public face behind the company, Calvin Klein, 2006 has been one of the most important years in the expansion of his growing empire.

SEO - Back to Basics
A German Company Sistrix recently analyzed roughly 10,000 web sites to see if there were any common elements to reaching the top of the SERPS in Google. Here are some of the results that they found in their research.

The Value of Your Word
Dear Jane, Recently, I broke a promise to a colleague and didn’t complete my part of a project on time. Now she says she can’t trust me anymore. I think she’s overreacting, especially because I told her the reasons I was late. What else can I do? My 79-year-old mother received a letter from the Austrian Government a few weeks ago. You see, my mother, along with her family and many other Jews in Vienna, was forced to flee when the Nazis invaded in 1938. She was just 10 but she remembers clearly the name of the Nazi Commissar, Anton Kaiser, who stormed her family’s home and forced her father to sign over the deed to their apartment, her father’s life insurance policy, his business, and all his possessions.

Audi Franchise to further expand in India; eyes 30% of luxury car market, through franchising
Buoyed by overwhelming response, German luxury car maker Audi would increase its car dealership franchise network in the country and aims to grab 30 per cent share of the luxury car market by 2011, a company official said.

One Man And His Word
About five years ago, my father passed away. I still think about him almost every day, but especially this time of the year when his anniversary rolls around. He was well known and liked in the community where he lived with my mother in New Jersey. Fiercely proud of both his German and Irish ancestry, he always walked in the Annual West Orange St. Patrick’s Day Parade wearing a green tie and a German hunting hat. With my sister and brothers, I will sometimes reminisce about the small idiosyncrasies that made him our dad...

Watching Valentina
It has been a fun few weeks around my house. I’ve had two lovely visitors from Germany, my girlfriend Valentina and her mom, Barbara. Of course, we’ve had a blast traveling around and seeing the sights of Virginia and DC and blathering away in our own bizarre mix of English and German. What struck me, though, was how much I learned from watching Valentina.

Does Passion Have A Price?
If you’re like me, you’ve got a lot on your plate these days. We’ve recently added some new revenue streams to our business, I’m starting a non-profit organization to save homeless animals and I’ve begun dating someone who lives 4000 miles away. I’m also working on my golf game, walking my beloved dog and catching up with some very interesting brain research I’ve been studying. Oh yeah, and I’m learning Italian and German.

Discovering Pharmacogenetics
Many people thought that since the completion of the human genome project, pharmacogenetics has been hyped up again. The scientific investigation was first conducted in 1959 by a German scientist, Friedrich Vogel. However, in his time, the resources were very limited. Even the basis for conducting further studies was uncompelling.

What Happens When Money Dies
What happens when money dies, asks Mike Farrell with aspenIbiz. Read this short post is it will reveal the history of the German mark in the 1920s as a result of the devastating effects of inflation and provide a cautionary tale for US central bankers and politicians who play fast and loose with the US Dollar.

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