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Public Relations 101 For Small Business
The practices of public relations boost a company's profile more than advertising does.

Other getting free publicity Related Articles

How to Write an Effective News Release
A well-written news release is a powerful tool that can give your business the free publicity money can't buy.

A SHORT PUBLIC RELATIONS CASE STUDY: LOSERS ALL ROUND
How a charity deprived itself of free publicity and the opportunity to propagate its merssage.
Taking Networking to a Different Level
Creating charity events for increased exposure, free publicity, and giving back to your community.
Get your name and message in the media
Imagine the media talking about you. That builds your visibility, credibility and perception of expertise. Whether you call this promotion, public relations or publicity, remember two important points: 1. It is free. Well nothing is free - you pay in time and effort. 2. We believe more what others say about you. This is doubly so when the media talks about you. Follow this five-step proven process to get your name and message in the media.

Authors! There’s Power and Profit when you get FREE Publicity
For someone on a limited budget, hiring a PR firm may not be a solution. The fact is, you can learn how to get publicity by your own efforts; and lots of it. You can literally get thousands, tens of thousands or even hundreds of thousands of dollars worth of free publicity if you know where to focus your attention.

The Problem With Free Publicity
The truth about free publicity and what you need to know to make it work for your business.
The Fifteen Most Common Publicity Mistakes Businesses Make
While many business owners understand the importance of publicity, many of these businesses are making common mistakes that are taking away from their publicity efforts. By being aware of these mistakes, you'll be able to make the most out of every publicity opportunity.
Free Publicity & Other Fairy Tales
There are loads of references to “free PR” or “free publicity” on the internet. It sounds great. Who wouldn’t want free PR? But if you keep reading you’ll find that 99.9% of the time, these are companies that are selling you ways to get free PR. So, is it still free after you’ve paid for it?
Airline Media Publicity: Don’t Get Scammed
Getting publicity in the airlines magazines can be a great way to reach an affluent audience of business leaders, sales executives and professionals. Unfortunately, several companies prey on unsuspecting small businesses by offering them pie-in-the-sky offers for publicity that rarely yield tangible results. This article will show you how to separate the wheat from the chaff so you get the best publicity you can for your investment.
Harness the power of Newsjacking to Grow Your Business
Grab a ton of free publicity by leveraging the news.
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