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gist Tagged Articles
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Peter Bernstein on Amaranth: Better to be Wrong Than Too Right
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| Peter "Against the Gods" Bernstein has delivered the most choice quote so far on the Amaranth hedge fund meltdown: |
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A business without a dream is like a life without a purpose
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| I launched my present company, E-Myth Worldwide, in 1977 to transform the way small business owners do the work of growing their companies.
Since then we have coached, trained and taught over 50,000 small business owners in more than 145 countries on how to transform their business to produce consistently better results.
What we learned from those 50,000-plus owners could fill a dozen books.
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Privacy, Investing Alpha, and the CEO's Mother-in-Law
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| Much of investing is a search for hard-to-get data that can give you an edge, or alpha. That quest for alpha via better data is one of the themes of my Money:Tech 2008 conference, and it is the topic of an unusual and fascinating article in Wednesday's Wall Street Journal. |
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If You're So Dumb, Why Aren't You Rich? Part II
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| About a year ago I cited a study showing the weak -- okay, nonexistent -- connection between wealth and intelligence. |
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5th of the 10 Kurlan Sales Competencies That are Key to Building a Sales Culture
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| #5 - Get a Sales GPS
These days you wouldn't think about getting into your car and driving to a new destination without typing the address into your car's navigation system. Each one of those 7 reasons for using a GPS applies to a sales cycle, so it makes sense that your sales force should have a sales GPS or a process. |
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How can you make your press release stand out?
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| Not all press releases are created equal. If you the media to take notice there are five key elements you've must have. |
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3rd of the 10 Kurlan Sales Competencies that are Key to Building a Sales Culture
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| In this post I present the real #2, The Enemy is Resistance. I've written about this before too.
The gist of Resistance is this: Selling would be far more simply for many more of your salespeople if they would focus on recognizing the resistance rather than attempting to overcome the many forms it takes: |
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How to Ruin Your Business Reputation
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| No matter how desperate for customers you are, you must get that under control. People will sense desperation and either run from you or try and take advantage of you. Neither is all that good for you. So what can you do? Here are 3 tips to help you stay strong no matter what's going on in your business.
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The Internet killed the Telemarketing star
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| How many times have you picked up the phone expecting to speak with a potential buyer - to only hear the desperate words of a seller introducing themselves and asking for the owner of the business? Yet another selfish salesman hell-bent on taking your valuable time and energy to try and sell you something you don't need or ever want. |
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My Favorite Two-Words R So-What?
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| Want to improve your long-term memory up to 40%?
Baby-easy strategy you can learn and use within
two-minutes. Improve your personal productivity
and have a competitive difference. Start now. |
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How To Write Articles Really Fast
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| Writing articles is probably among the most time consuming of all the tasks that an Internet marketer needs to do. The good news is that with some simple techniques, this task can be done much better and faster. |
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Writing Online Articles
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| A well written article is an excellent way to increase your reputation as a writer. It boosts your readership and can sell your product and services better than any promotion could. But writing online has its own requirements, and it's good to know how to tweak your articles accordingly. |
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Control your email and phone calls - simple strategies that really work
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| Too many phone calls and e mails can stress out a solo professional. Follow the practical tips in this article to help get you out of overwhelm and regain control of incoming interruptions. |
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The Essence of Beauty and Brains in Self-marketing Through Websites
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| Find out how to get the most of self-marketing through effectively maintaining a website. |
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Transformation Opportunities are All Around Us
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| Business transformation is as natural as business growth - and just as inherent in any company's lifecycle. Transformation is all around us. Businesses transform themselves every day. Transformation is not just about big bangs and massive changes.
Transformation happens so often that we often don't even recognize it as transformation. |
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Leave Your Ego at the Door, Please
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| It can take years to develop a relationship based on trust and loyalty. In this case it may have only taken one phone call to diminish years of partnership. |
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Valuing Goodwill: A Pig-in-a-Poke?
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| This article discusses what goodwill is, how it is valued and gives an example of how it is applied in a certain case. |
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Tele-phony
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| Using the phone poorly can inadvertently act as a detriment to our success. Understand that the phone conveys our personality, our sincerity, our belief, our energy, our attitude, our professionalism, and our message. If you aren’t aware of how you sound, you may very well be sending the exact oppo |
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Call to Action, Reader Response and Conversion!
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| There is a fine line that separates those who continually dial in the pulse of an industry and can summarize and provide value and pique the curiosity of their readers vs. someone who for lack of better terms fails to hit their target.
If you are clueless about the pages with the highest traffic and reader retention in your site, it may be time to parse your server logs or take the time to set up analytics software to glean the needs of your audience and get the gist of what they enjoy about your content. |
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The Importance of a Sitemap
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| A sitemap literally acts as a map of your site. If your visitors browses your site and gets lost between the thousands of pages on your site, they can always refer to your sitemap to see where they are, and navigate through your pages with the utmost ease. |
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…And The Last Thing You Say In Marketing
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| People seldom remember the details of a marketing message the first time they see it. They read your message (see: The First Thing You Say In Marketing…) because something about it appealed to them. How you end the communication determines how they “walk away” from your marketing. |
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How to Market Your New MLM Online
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| Discover some traditional and some newer, Web 2.0 ways to market and promote your MLM business online.
Marketing online potentially gives you enormous reach. But with the billions of web pages that already exist growing in number every day, the challenge is to get noticed. Without being noticed no one will visit. And without visitors no one will buy. |
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A Business Alliance is Not a Marriage - Part 1
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| “What kind of team building can we do to get both sides of our business alliance working better together?” “How can we get them to trust us more?” “As partners, shouldn’t we be looking at the balance between risk and reward equally?” |
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Keeping it R.E.A.L. when it comes to branding.
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| What is a brand anyway?
In the simplest terms, a brand is the presence of a unique entity. And that entity need not be the size of Coke, Sony, or Toyota. |
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Other gist Related Articles
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Call to Action, Reader Response and Conversion!
| |
| There is a fine line that separates those who continually dial in the pulse of an industry and can summarize and provide value and pique the curiosity of their readers vs. someone who for lack of better terms fails to hit their target.
If you are clueless about the pages with the highest traffic and reader retention in your site, it may be time to parse your server logs or take the time to set up analytics software to glean the needs of your audience and get the gist of what they enjoy about your content. |
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3rd of the 10 Kurlan Sales Competencies that are Key to Building a Sales Culture
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| In this post I present the real #2, The Enemy is Resistance. I've written about this before too.
The gist of Resistance is this: Selling would be far more simply for many more of your salespeople if they would focus on recognizing the resistance rather than attempting to overcome the many forms it takes: |
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How to Start Liquidation Business
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| Before we go into some of the first steps of how to start liquidation business practices, you must understand what exactly you will be selling. The gist of the business is simple; someone buys stock for their business to sell and cannot sell the items. When these items do not sell in time for new items to replace them, they become surplus. Surplus is bad for any company for one basic reason; it takes up space. The business with the surplus has two choices at this point. These two choices are to pay someone to dump or otherwise dispose of their excess or to sell it at a drastically reduced cost to offset their losses. The liquidator will act as a broker on behalf of the merchandiser and sell their product for them. |
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Entrepreneurs as Coaches
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| I was at a client's company last week and heard a brief hallway conversation as I was waiting for my lunch appointment. The gist of what was said sounded like two people in a war torn country.
"I bought lots of canned goods that were on sale just in case I lose my job" said person one. The response was "Yeah, I know what you mean; I just went to the thrift store to get my kids spring clothes because I am afraid to spend too much money." This went back and forth until they were out of earshot. |
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