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Imagine a Bigger Market and You'll See a Bigger Market
Scientists in two studies at the University of Virginia discovered that softball players and golfers who had good days perceived balls and golf holes as larger than the players who had bad days. The question is, Did this difference in perception cause the player to have better days or did the day's performance cause the players to perceive the ball and holes as bigger?

The Attractor Factor
In sales it helps to have an attractor factor because little things usually mean everything. Learn why being different makes a big difference to sales prospects and customers.

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Build Your Confidence-Make More Sales
There is a golf story that says: "The most difficult golf course is the one between your ears." The same can be said about making sales. There are more obstacles in your head than any prospective client will throw at you. Get over it!

If Life Gives You Lemons, Pay for Them When You Can
I made my selections and was in line checking out. When the total was rung up, I realized that I was several dollars short. Usually, I pretty much know what I have for funds in my pocket, but since I was only going to the golf course, I had only made sure I had enough to cover my fees. Buying produce had not been on my mind that morning; playing tournament golf was. Now, it looked like both images would be crushed.

The Best News
There are many different attitudes. Roberto de Vincenzo, a golfer from Argentina, beautifully displayed one of the best ones many years ago when he won the Masters Golf Tournament but was denied the coveted green jacket. I say he won it because he had the lowest score at the end of four days. But his playing partner who kept the score had inadvertently written that he had made a five on one of the holes when in reality he had made a four. De Vincenzo signed the card, and when an incorrect card is signed, the player is disqualified. He had not cheated, but the rules stood. What was his reaction when he learned he was disqualified? Did he blame his playing partner? No, he said he made a stupid mistake. He accepted full responsibility himself. Now what kind of man is he?

Imagine a Bigger Market and You'll See a Bigger Market
Scientists in two studies at the University of Virginia discovered that softball players and golfers who had good days perceived balls and golf holes as larger than the players who had bad days. The question is, Did this difference in perception cause the player to have better days or did the day's performance cause the players to perceive the ball and holes as bigger?

What Everybody Needs to Know About Golf Promotional Products
Now you can take that box of golf promotional products out of the closet. Reach your hand way back into that old file cabinet in the corner, which nobody seems to use except for storage anymore, and grab yourself a handful of those golf balls and golf tees with your company’s logo on them. It’s time to start advertising your business once again. Promotional corporate gifts, products imprinted with corporate logos, or custom products with corporate logos, like imprinted items and corporate apparel are all making a comeback in the new economy.

How Do You Know If A Business Should Be Condemned?
You've seen condemned houses right? I mean, it's not a pretty sight. Holes where there aren't supposed to be holes. Boards where there are supposed to be windows. All sorts of things could be or are going on in there that aren't good. Shouldn't these condemned houses just be torn down? So what's the difference between that scenario and what's going on with many of our industries, particularly here in the U.S. Can you tell me it's hard to see the similarities between the condemned houses and industries such as the U.S. auto industry.

Hit More Fairways and Close More Sales
Eric Dunn, my guest on this week's Meet the Sales Experts Radio Show, stressed the importance of positive self talk, affirmations, and transformation as keys to sales success. That Eric is a former golf teacher, his philosophy should not surprise anyone familiar with the mental aspect of golf. And during the interview it became clear that Eric knows a thing or two about my sport, baseball, too. Eric talked about the similarities between golf and selling and at one time he even sold golf equipment.

What is Your "Pre-Call" Routine?
Wrap your head around these six steps to a better result on the golf course and in the marketplace! The steps that you take mentally before you take the shot in sales or in golf will often play a considerable role in the result of that shot. What are you thinking? Many of you know that I am a bit of a golf nut. In fact, I am in the middle of writing a book on the 18 analogies between the profession of sales and playing golf. Recently, I read an article in GOLF magazine written by PGA Tour pro, Hunter Mahan in which he described how he “pressure-proofed” his game to make him more mentally fit for competition at the highest level. By turning to sports psychologist, Neale Smith, he developed a step-by-step “pre-shot routine” that I found to be very applicable to the preparation necessary before a sales call.

Getting the Back 9 to Count in Increasing Your Sales: It’s All About Process
What could golf possibly have to do with increasing your sales? And if you aren’t a golfer do you really care? Well, my golf game the other day gave me a wake up call to increasing sales that can apply to everyone in the field, golfer or not. It’s all about process.

Learn from Golf... Create More Revenue
When you get to the golf course, you can play golf. Eighteen holes or nine holes. Hire a cart, or not. There’s also a shop with golf clubs and accessories, clothes, and food and drink as well. All revenue streams for the club.

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