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Five Web Analytics Lessons from the Obama Campaign Coakley Should Have Heeded
Martha Coakley’s failed Senate run has led many to review the key differences in strategy between her campaign and Scott Brown’s. It’s pretty clear that Brown took the web seriously and Coakley seemed to largely ignore many of the social media and web analytics strategies and tactics that swept Obama into office. This post highlights web analytics lessons from the Obama campaign which are every bit as applicable today as they were over a year ago for any organization.

Google Website Optimizer: How to Split-Test Your PPC Landing Pages for Maximum Conversion
Rather than making difficult calculations yourself, the Google Website Optimizer will do it all for you and interpret the results on your behalf. When Google says you have a winner, you can delete the loser and keep the winner and repeat with another test variable.

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Going Global: Google\'s Ascent
Using the BackRub software they had first begun with, Brin and Page re-launched it under the name of Google. The name was chosen as a play on words of ‘googol’, a mathematical term meaning a 1 followed by 100 zeros. They originally used the Stanford University website as the host for their program, with their website being google.stanford.edu.

Reality Internet Marketing XML Sitemap in 4 Steps Ensures Page Indexing in Google Yahoo and MSN
Getting all your website pages indexed on the major search engine directories (Google, Yahoo and MSN) can be as easy as 1-2-3-4. It starts with Page Indexing in Google. This can be accomplished by creating and registering with Google an XML Sitemap File. You don't need to know XML coding because Google has provided FREE access to a site that automatically generates your website XML Sitemap file in proper Google XML format. Now you are just 3 steps away from completing your Website Page Indexing.
Search Engine Optimization - How To Avoid Your Web Site Being Sand Boxed Or Banned By Google
Google is the most popular search engines and a website has to comply with several rules and regulation before being accepted in the ''elite Google organic ranking''.
Count your links
Have you ever thought of why we are not recommended to link to a website page that is having more than 100 links? Yes, Google recommends that we need to keep the links on a given page to a reasonable number and fewer than 100 is optimum. Recently Matt Cutts from Google was talking about the same. Why Google gave provide that recommendation and what happens if you don’t mind it.
Why Won't My Site Show Up in Google?
We often get inquiries from prospective clients who would like us to build them a new website. They believe that their current website must be “bad” because it's not listed in the search engines. They're convinced that a new website will automatically ensure a top ten Google rank.
Free Web Analytics from Google
Google Analytics is a free application that provides website visit statistics, designed to help marketers track and optimize online advertising and search engine marketing (SEM) campaigns. If you are interested in analyzing where your website visitors came from, page navigation, how long they stayed on your site, and geographic location, Google Analytics can certainly help you.
Affordable SEO - Optimizing Your Website for Google
With Google capturing over 65% of all website searches, it's important that your small business website rank well in Google. There are many search engine optimization consultants who can help you optimize your website, but if you're looking for an affordable SEO alternative, you might want to handle these tasks on your own.
What is Google Analytics?
Google Analytics is one of the many tools that Google provides to webmasters and marketers. Like most of Google’s many services, it is a free one. Google Analytics lets you discover various statistics about your website, such as the amount of traffic your site is getting, where your site visitors are coming from, and the keywords web surfers are using to find your site, among other things.
Legal Marketing: What is link juice?
Link Juice is a term used to refer to the ranking of your website in Google. It sounds silly, but link juice is very important. It’s similar to SEO, in that every website needs link juice in order to gain more viewers. The more link juice you have, the higher your listing on a Google search. So instead of having your firm’s website on page 5 of Google’s search for “law firms specializing in employment law” you can be on page 1 if you have enough link juice.
What is search engine optimisation? Is it important to my website?
You could pay a lot of money for a website, but it could be for nothing if no one sees it. Search engine optimisation is a combination of on page optimisation as well as off page optimisation used to modify a website so that it will appear amongst the top search results in major search engines like Google and Yahoo. There are numerous criteria that determine how you will rank in search engines, Google alone has in excess of two hundred. The main idea of search engine optimisation is to create relevance both on and off page which is the all important criterion, especially for Google.

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