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gps Tagged Articles
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Buying Facilitation® vs. buyer facilitation
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| Lately, I’ve noticed folks using the term buyer facilitation. While I can make a good guess that the term is a version of Buying Facilitation®, it is being used in a ’sales’ context. So maybe, the term is to be used in conjunction with Buying Facilitation®. After all, the buyer must manage both the internal decision issues and the need-related decision issues before a purchase happens. |
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Be The GPS For Your Buyer
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| Buyers have two identifiable responsibilities:
* maneuver through their internal, behind-the-scenes buy-in issues to ensure a trouble-free change process, and
* choose a solution that will address their stakeholder's criteria for systems excellence while maintaining the integrity of the system.
Sales addresses one of these jobs, but not the other. In fact, we've never been taught the skills to help with the off-line issues buyers address: as per the explanations and skills offered in my new book Dirty Little Secrets, helping buyers maneuver through their off-line buy-in issues requires a wholly different skill set. |
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Dr. Bradford W. Parkinson
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| Mazon Associates, Inc. featured Dr. Bradford W. Parkinson, "the father of the Global Positioning System," in its April 2010 issue of Building Bridges monthly newsletter. |
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Car Insurance - Pay-Per-Mile Coverage
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| Pay per mile coverage is also known as pay as you drive coverage or usage based insurance. Pay per mile coverage determines most of your premiums by looking at your driving habits. You can either be judged by the amount of miles that you drive or by how much you drive, when you drive, where you drive, and how you drive. This is usually tracked by a small device that is plugged into your car, the company, or a GPS. The company can simply read your odometer ratings and judge how much you drove. The plug in device will gauge when you drove, how much you drove, and how fast you drove. The GPS will simply read how often you drove, where you drove, and when you drove.
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Find the Real Tools and Reduce Your High Tech Costs
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| Find the Real Tools and Reduce Your High Tech Costs -
Like most business owners, you're probably overwhelmed by marketing messages telling you to buy the latest business device or cutting edge electronic toy, perhaps because it is supposed to be invaluable to your business. In this article, you'll read about three types of technology that you'll encounter and you'll discover some questions to ask yourself to determine whether you really need it or not.
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Increase Sales By No Longer Being the Toad in the Road
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| If you could be anything but a salesperson and still increase sales, would that be of interest to you? Read how you may need to change your focus from your weaknesses by truly leveraging your talents.
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Schedule Your Day to Reflect Goals and Priorities - Part 2 - Align Those Goals
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| Now that you have your priorities firmly set in your mind, it is time to do a double check on your goals.
"What??!! Stephanie, I wanted you to tell me how to manage my time with the goals I already had and now you are telling me to do more work?"
In a word, yes. Please stick with me here though. There really is a method to my madness.
Often, we will create goals in a vacuum. Maybe we read the latest post from our favorite guru and decide that we need to hop on the latest project they are talking about. Or, maybe you have a goal on your list that someone else put there. . |
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How's Your Sales Software?
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| Are you off-track sometimes when you try to close the sale? Like today’s roads, conditions in today’s market place have changed in recent years and like my old GPS with out of date map software, if we are not operating with up-to-date mental sales software, we may not arrive at the destination we had in mind, the sale. Is your sales software (skills) up to date? |
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When Making the Right Choice Goes Wrong
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| When was the last time you examined your core values? Do you even know what they are? Are you aware of the extreme influence they have over your daily decision-making processes? |
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Vision: A Means to Navigating Life
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| Create a vision of the future. Plan out the journey using goals. Accept change and continue your journey to your vision. |
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Getting There
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| Zig Ziglar said, ”You can get anything out of life, if you’re prepared to help enough other people to get what thy want.” But you have to know what you want and how you plan to get it, and then take action, before you can create anything. |
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The Differences Between the Solution Sale and the Buying Decision: Let’s Go to a Wedding
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| Let’s say you were going to a wedding. You had the gift, decided on the outfit, picked a time to leave to get there on time, decided to use your car rather than you’re spouse’s, because it was more comfortable. Then you had to plug in the directions to your trusty GPS system. |
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Convening a focus group for a niche product
Life is a Balancing Act!
Too Many Sales Reps Are Wimps
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