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Managing Yourself in Uncertainty
If you’re one of the many leaders dealing with potential reorganizations, staff ‘realigning’ or program restructuring – just to pick a few – it can become tricky to keep everyone on course. This article looks at how to mange in uncertain and ambiguous times - starting with strengthening your own leadership presence.

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Plain Talk About Recordable DVD
A Quick History While the capacity of hard disks increased a hundred fold, CD-ROM has remained at 650/700MB capacity for more than 10 years. When the removable storage industry began to address the growing requirements of business, industry and entertainment in 1996, their objectives were to establish a family of single best DVD formats and promote broad acceptance of DVD products across entertainment, consumer electronics and IT industries.

Lesson #5: Be Clear About Who You Are
“When you think about it, you should compare the World Wrestling Federation to other major entertainment companies or motion picture studios,” says McMahon. “We are Hollywood. We're entertainment, and that's what the World Wrestling Federation is all about.”
Everything, Everywhere Home Network…As Close As Your Lab
Home networking and home entertainment networks are being increasingly sought after by families who increasingly spend more time at home. The idea of being able to stream your entertainment content anywhere so you can enjoy it anytime is an overwhelming value proposition. Yet the challenges of achieving success are significant. The emerging market will be promising with people who have the right talents and the right focus.

Ladybrille Exclusive:Interview with Storm Records' Music Mogul, Obi Asika
This is Part I of my indepth interview with Obi Asika, Executive Chairman of Storm Media and Entertainment Group; one of the biggest players in music and entertainment in Nigeria--think SonyBMG Music Entertainment Group although not quite the same reach, for now. In Part I, I ask and Obi candidly responds to questions on his background, managing artists, substandard music videos and the lack of sophisticated African fashions in Nigeria/Africa's music videos. In Part 2, Obi & I discuss the music business in Nigeria & Africa, entrepreneuralship, piracy, artists abuse, technology/new media, Nollywood and international expansion and collaborations.

Are You Boring?
Entertainment = Sales. Boring = Broke.
TV Viewing Without The TV Set
Content is everywhere not just on your TV set. In fact most of the television content is also available on the Web. The convergence of the two are strengthening our use of information and entertainment. It also offers a great new set of opportunities for entrepreneurs.

Entrepreneurs – What Can You Learn From Dolly About Managing Your Customers?
Dolly Parton is a very recognizable business women. She has built an international multi dollar business from her great singing voice. As she is so popular her entertainment shows get popular – but she still manages to get everyone in – happy! What can we learn from the way she does business?
Persuasive Writing: How to Harness the Power of the Story
Most people love stories for entertainment-we go to the movies to watch stories, we read novels before bed, and we share our own stories with friends. But aside from the entertainment value, storytelling is a powerful marketing and selling technique that you can use for business-related writing projects. And by understanding how stories work, you can engage your readers and teach them with examples that illustrate your ideas.
Setting Goals – How to Get Started!
"I really admire those Olympic athletes, but I could never do anything like that!" These are some of the comments I've heard over the past few weeks from people with whom I have been discussing the Olympic games. Typically, you would not find me in front of a TV for hours, let alone watching sports. No way! However, it was with a great sense of pride, and interest, that I did watch a lot of the games on TV. I did so with purpose and intent - and for the entertainment, of course. I have always been very goal-oriented and I am happy to share my goals with people who can help me and support me.

How to Use Web Video to Sell
Q: How do you quadruple the percentage of visitors who buy? A: Video Video is a great education and training tool and obviously the world's most popular entertainment medium, but in this article we're talking about using video in web marketing. We're talking about using video to sell. We'll explain when to use it, why it works and how to get it done! We'll also talk about metrics and show some research and results.
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