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grocery story Tagged Articles
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Business Ethics and Values Do Not Have Expiration Dates
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| Have you ever thought about your business ethics and values as having an expiration date? Even if you think not, maybe you should read this article anyway.
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Other grocery story Related Articles
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telling stories the brand connection
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| Today, we're interested in stories, and not particularly interested in facts. Every story needs facts, of course, but they are secondary. The facts are there just to provide some ballast for the story. There are always so many facts that don't fit into the story, and insofar as they don't fit, depending on our commitment to the story, we have a tendency to disregard them. Every good story has some connection to the truth of our experience, but the story's the thing.
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Resist the Interpretation Addiction
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| Sometimes we adopt a story and unknowingly our emotions get swept up in it. And 99% of the time we don’t really question or inquire into the story we create. We treat our story as what actually happened. The problem, of course, is that the story influences, in part, the action you take in subsequent events. This article is about identifying the stories you may have created, working around them and managing them.
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Sell to a Starving Crowd
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| I’m sure you’ve heard the story about how Harry was such a good salesman he could sell ice to an Eskimo. While it might be a good story it’s just a story. If you decide to sell people something they don’t want you’ve picked a path for failure. |
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Grocery industry at high risk of theft
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| Shoplifting is very common in the grocery stores, especially now that most stores have expanded to carry much more than just your stable grocery items. The combination of higher end consumer items combined with relatively low levels of security make it an ideal target for shoplifters. With tougher economic times it is projected that theft both internal as well as external is expected to dramatically increase. With small profit margins grocery stores need to seriously consider the prevention of shoplifting as a key component in reducing losses. |
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The Most Important PR Secret
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| What most entrepreneurs and companies don't understand is that often the main job of the PR firm is to find the right story. It's often not the obvious story that works, because that's the same angle that the competition will be pitching. Without the right story and tone, you have a weak campaign, at best. Finding the right story, that's what it all comes down to. |
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Make Your Story Add Value to Your Clients Bottom Line
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| The purpose of your story for a workplace audience is to improve the bottom line. Even in those employee appreciation programs where entertainment may seem the focus, there is an undeniable expectation of increased productivity after your story is heard. The question to ask yourself when using your story is: What is the point of the story and how does the story improve a client's bottom line? |
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Three Powerful Stories
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| Each of us have impact on other people we might not be aware of. This article contains a story in a story in a story showing how I was surprised to find myself impacting others without realizing it. The moral of all three stories is the same; You cannot fully know the impact you will have on other people. |
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How to Maximize Local PR
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| Whereas I’m a big believer in going national if you have a strong story, there is a lot to be said for regional and local PR coverage. If you have a personal story that has a local slant to it, use it. Maybe a story as to how you built your business, or a story about how your product, service or company helped transform the life of someone else who lives in the community. The media loves transformational stories, so offer them one with a strong local hook. Always give your pitch a local slant. Remember you’re drilling down, pitching narrow, not wide. |
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The Power Of Telling Your Story
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| Story telling is a basic part of being an entrepreneur. Every one of us has a unique story to tell, as an entrepreneur your story connects you to your audience and potential clients. The power of telling your story is an essential tool for every entrepreneur. Your own unique stories make you different than any one else. This difference is essential for you to share with others for them to know who you are, what you do and why you do it. |
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Unearthing the truth about reusable fabric grocery bags
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| It doesn't take market research and online surveys to know that more and more people want to do their part to help the environment. Most environmentally aware citizens recycle.
So bringing a reusable fabric bag when you grocery shop seems like a no-brainer. You'll keep plastic out of landfills. If fewer bags are made, less energy is spent producing them. And, if the grocery store charges for bags, you'll save money.
But are US consumers embracing the eco-friendly grocery bag option as much as they have embraced the blue box? A recent market research study reveals the truth. |
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