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Visibility Actions and Value Tactics for Service businesses

Do you have a hard time hunkering down and marketing your business? Is it hard to know where to start? Will it be a waste of time and money? Scary thoughts.

5 Good Reasons For Being Your Own Boss

There are loads of people these days that are having difficulty finding a job. This is affecting more and more people every day, and it´s happening all over the world. So, people are beginning to look to the internet to find the solution to this problem and to help them make money online. It is without doubt the best way to work from home. Now, some people are having a hard time making up their minds about whether to start their own internet business, and how to go about it, so this article is going to give you have the confidence and motivation you need to be your own boss and start making money on the internet. Here are 5 things that are great about being your own boss.

Lesson #3: Personality is Power

One day, Kelleher received a letter from one of Southwest’s ramp agents in Oklahoma. It read, “Herb, I’m on to what you’re doing…You’re making work fun – and home work.” Kelleher viewed the letter as validation of his efforts to bring a little personality to his company.

Lesson #2: “You are nuts and you should be proud of it”

“One quality of entrepreneurship is just persistence, not giving up because you have road blocks and also not giving in because other people tell you that you’re nuts,” advises Hawkins. “You are nuts and you should be proud of it. Stick with what you believe in.”

Are Men Smarter Than Women

Are men smarter than women? A huge new report says they’re not, but they certainly think they are.

No One Is a Lost Cause

As you try to build stronger, more intimate relationships in your professional and personal life, you may come across some people who have a hard time trusting others. You may start to think they're "lost causes" - guarded, shut down, and not worthy of your efforts.

Barack Obama Election Ushers in A Different World

This week I was interviewed by Dominic Carter of New York 1, on his program called Inside City Hall. New York 1 is an all-news program that is popular in New York City, and Dominic Carter is someone I have a great deal of respect for. He should have a national show, but then New York would miss out on his full time and dynamic presence here. He describes me as “a man not known for keeping his opinions to himself” and the interview spanned two consecutive nights.

Are You Holding on When You Should Be Letting Go?

Do you have a hard time holding on ... letting go? Do you lack the confidence to believe with every loss there is some gain?

Why Doesn’t the Press Call, email, Text, Tweet?

PR/publicity folks are just like every trend follower..always ready to jump to the next "new/hot" thing. In their case to prove they are like way in front of the communications curve. Blogging? Fading. Facebook Like page (Fan page is out), Tweety? Oh yeah! Writing clean/concise/meaty releases, checking the Press Web Site? That is so yesterday!!! So what if the site is where media folks go to find/get news/data and where they go to get contact info? Just because the lowly company press room is pivotal for everyone, everywhere why should the person leading the charge stoop to make certain the company's press site had just the right information and that the information is easily available, fresh. We wrapped our many years of experience and feedback from media people into this article. Don't waste your best opportunities

Loving The Frustration of Building an Online Business

I know building an online business has moments of frustration. I've got a few tips to help you see the good in the frustration.

Do you need an Attitude Transplant?

7 Steps towards and attitude transplant.

How To Improve Your Ability to Focus and Concentrate

Remember Bruce Lee? Bruce Lee was once quoted saying, “a successful warrior is an average man with laser-like focus.” That’s easy to say but with all the daily worries, troubles and concerns we have to deal with, it’s pretty hard to do.

What To Do When You Just Can't Concentrate

My email in-box is jam packed, I have several calls from sales people that I haven't returned yet, my desk is a mess, and I'm finding it very hard to concentrate. What in the world is going on here!

The Tower of Babble

Communication is a funny thing.

Focus Your Mind

In this day and age of information overload. It is important to remember that we must focus our mind on 1 task to be the most effective we can be.

Personal Development For Your Career or Business

A personal development plan is an action plan that will help you improve your skills and performance as a Network Marketer. It will help you reach your goals, and achieve success with your business.

Do You Think CEOs Flying Blind in their Executive Jets?

The Global Financial Crisis is proof positive regarding the unlimited power and potential that our business executives have. This is an immense power and potential for doing good, or bad!

Human Connections

In order to lead a healthy, well balanced life, it is important to have some special people in your life. This makes you feel connected, loved, cared for and valued. We all need human connections to thrive and also to be the best we can be in this world. There are many qualities that make up a good friend. Here are three important ones:

Keeping the Love Alive: Selfing, the Cure for Resentment (Part 2 of 2)

When your world is filled with many wonderful opportunities, it can feel difficult if you feel you must choose between them, and it's equally rough if you have a hard time saying no to people. Yet saying yes to everything can lead to both over-commitment and resentment, which can erode your relationships, whether at work or home or in your community.

Marketing in a recession can really help your small business

The most important thing a business can do in these challenging times is marketing. It is ironic than that this is often the first budget that companies cut when times get tough. Small businesses can really take advantage of this and learn to survive and thrive in these challenging times.

Local Store Marketing: New Hope For Restaurants

Local Store Marketing is quietly becoming the marketing option for all franchised restaurant chains. And I should know, I have spent the last 8 years building a company to serve this exact need. I have a few theories on why LSM is so popular, let me lay a couple of them on you right here... Theory 1) In today's world, diner's CRAVE old fashioned service and attention. If a restaurant owner goes out into his or her local village and becomes popular- they will drive business to their place in a New York minute. Theory 2) With money being tight, restaurant owners are forced into being creative and efficient with advertising. The mass marketing companies are having a very hard time selling ads for $1,500 per month that bring back 12 coupons on a good day. Interestingly, technology makes this personal, customer service possible!

Easy-to-Follow, High Probability Forex Strategy

Have you ever found yourself on the “wrong side of the trade”? Many traders do. Here is a a strategy that involves using a 50 period Simple Moving Average and Slow Stochastics in order to help you get “out of the gate” and running.

The Seven Deadly Sins of Work Life Balance

In the thirteenth century, Dante listed the Seven Deadly Sins on the pathway to Paradise: Gluttony, lust, greed, envy, pride, anger and sloth. Now, almost eight hundred years later, people are still committing these seven sins in Work Life Balance. So let me share with you the Seven Deadly Sins of Work Life Balance ... and how to avoid them.

Black Belt Business-showing up for work.

Becoming an entrepreneur requires persistence and drive. Take a lesson from a martial art (and the marines, too).

Are we All on the Same Page?

To tell great positioning stories, we need to give everyone the same frame of reference. Before we even get into the story - right up front. We need to place that paradigm shift right there in the middle of the table for all to see, and understand. We have to set the stage for everyone in a very, simple way.

Five Reasons Prospects Stop Responding To Your Sales Process

How long do you pursue a "hot prospect" that is not responding to your sales process?

Ready to Grow Again?

As I have predicted in a number of my previous articles, prosperity is right around the corner, and for some of you it may already be here. I have been preaching that business needed to prepare themselves for the rebound and if you haven’t it isn’t too late. The bad news came with a big sucking sound. Like the aftermath of a devastating tornado many of you have poked your head out from the rubble only to find yourself alive and somewhat well.

Stress – The Silent Threat

Although some stress is normal, chronic stress can cause a myriad of problems, ranging from headaches, skin rashes, and high blood pressure to sleep disturbances, burnout, and depression. This article contains a list of ten things you can do to decrease your stress level.

What Do You Do When You Get Up in the Morning?

As entrepreneurs who can't "hold down" a nine-to-five job, we often get questions from friends and family who wonder what we do when we get up in the morning.

Here's why you should build creativity in the workplace.

Have you ever wondered if your company could benefit from becoming more creative? Do you long to be the next Apple or Google? Then this article will help you understand how creativity and innovation go hand-in-hand, and why you should start building it into your company

Former IBM Pro Lashes Out Over Sales Assessment

A CEO of a fairly large-sized but under-performing OEM asked us to evaluate his sales force. One of the three regional managers, who assessed as poorly as any regional manager could, called to complain about his results. In addition to calling me a toad, Bob said that in the eighties he used to sell and manage at IBM and he led the top performing team. He finished by letting me know that we didn't know what we were talking about and, by the way, he would be picking me up at the airport for the kick-off of their national training initiative.

From Founder to Leader – Building a Company From an Idea

“Right now it's only a notion, but I think I can get the money to make it into a concept, and later turn it into an idea.” -- Woody Allen Much has changed since Woody Allen came up with this line in 1977 – but the basic premise remains – any entrepreneur has the ability to bring an idea to fruition with the right backing. However, it takes more than money to make it work, and one of the main points of pain in building a company is making the transition from founder to leader. It’s a tough transition, and one that many startup founders fail to make.

Inventory Profitability

Make the most of your most profitable inventory

Doing Unto Others

By reaching out to others, helping, caring, and giving of yourself freely without any thought of personal gain, you will become a better and much happier person-and your impact will be felt forever. Like the ripple made when you cast a stone into water, the ripple effect you create by helping others is immeasurable. If you don't know how to do this on a large scale, do it on a small one. I know a man who is a full-time truant officer for a small town north of Denver, and also a member of an Optimist Club. As a truant officer, he found that some children failed to attend school because they were trading days with their siblings-there was only one pair of shoes among them.

How to Have Automatic Persistence

The Success Attitude formula makes achieving your Core Desires simple. The Success Attitude formula shows you how to unlock and open the door of opportunity. Success Attitude = (Core Desires + Direction) X Proper Action + Persistence In your journey from your home in California to the Smithsonian Institute in Washington, D.C., you already have the direction you need and are taking proper action as you start the drive. Still, without persistence, you won't make it. After all, it's a long drive, and very real and valid obstacles can keep you from getting there. But if you really want to get there, if it is a Core Desire, you will do what is necessary.

Structure Actions Around Your Core Genius

When I talk to people who have a hard time achieving goals, one of the most common excuses I hear is “but I don’t have enough time.” If you can’t find extra time to invest in the pursuit of your goals, it’s time to reprioritize your responsibilities.

Strategies for Working From Home

It is happening more and more every day. People are working out of their homes. Some work from home as a telecommuter for a large corporation, while others own their own business and use their home as a base camp. What ever your reason, understanding that working from home has advantages and challenges is important.

How To Write A News-Worthy Press Release

If you are running any type of a business, whether in your home town or online, you'll find that it is essential to get good publicity. If you don't advertise, you will have a hard time bringing in more customers.

How to Sharpen Your Edge Using Fear

Would you be surprised to learn that, after 35 years, I experience fear prior to sales calls, presentations, training and speaking engagements? Yeah, I'd be surprised to read that too - except I really do...

Break-Up The Monotony Of Working From Home

Many people dream of being able to work from home, set their own schedule and work whenever they want to at their own convenience, but coupled with this freedom can come some monotony that comes from being at home all day. Here are some practical ways to break up the monotony and keep your home based business running strong for years to come.

Packaging: dressing your product in a fashion conscious market

Packaging. It’s something most people don’t necessarily think about, perhaps partly due to the fact that it is so overwhelmingly pervasive. Even just picking up groceries for the week, in a single forum we are subjected to the end results of thousands of individual design and branding endeavours; some good, some bad, and the rest forgettable.

DELEGATION FOR BEGINNERS

As business owners and managers it is so difficult to give up or give over control to someone else. The very thing that makes you successful, your ability to grow, build and manage your business can quickly become overwhelming when your hard work pays off. The control freak in you doesn’t want to let go, but a few strategies may help you to feel more comfortable.

Are You Serving Your Customers Well?

Are you serving your customers well? This is a question that you should be asking yourself on a regular basis. You see, there are many business owners that end up ignoring the signs that their customer service is not what it should be. Unfortunately, this leads to problems in sales and can hurt the entire company.

Are Your People Skills Killing Your Profits?

If you listen to the conversations from people who are not self-employed you'll notice they will often discuss the problems they have with management. Having two members of my family, my daughter Tia and husband Tama working as employees, many of our daily catch-ups are centred on this topic.

4 Ways to Finance your Franchise

If you are interested in buying a franchise, you have probably taken into account all of the benefits that a franchise offers over starting your own business. You will benefit from a proven successful business model and an established brand name.

Entrepreneurship and Franchising: Perfect Together

For years we’ve been reading articles about a franchisor’s desire to select franchisees that are not too entrepreneurial…that are in fact interdependent rather than independent. In order for most prospective franchisees to take the leap into business ownership…they need to develop an entrepreneurial spirit.

Why we are not entering a recession!!

I found it quite a struggle to decide which topic to write about in this week’s article as there are a couple of things that have really made my blood boil, but I decided in the end to write about this so-called ‘recession’ that the media would have us believe is just around the corner. One of the reasons I wanted to write about this subject is because I’ve had quite a few emails asking why I haven’t written an article on the current economic climate, so I thought I’d address it this week.

Are You Frozen By Fear?

I was watching a movie the other day -- well, really it was background noise as I did other things -- and a part caught my attention. The character was teaching someone how to look at their situation. She says: Fear is cold – it freezes us up Fear of performance Fear of what people will think Fear of doing something wrong Fear of anything When we let go of your fears we touch our souls. I thought that this was put in a really interesting way. We get paralyzed by so many things. Often we don't even understand that we are frozen.

Productivity through Chocolate Reflections

So there I sat, staring at the candy and trying not to open the first one. (My will power diminishes after eating one.) Of course, I gave in and ate my first one. I was surprised to see that on the inside of every wrapper are little messages. It is like a chocolate fortune cookie! With every one I opened, I found another productivity thought. "Get Your Feet Massaged" Now doesn't that sound wonderful? Chocolate and a massage! But there is a productivity thought here. So many of us work and work and never take time out to recharge. That is what this message is telling us.

Perceived Value Is In The Eye Of The Beholder

Pricing is an important aspect of every business because price is used to create financial projections, establish a break even point, and calculate profit and loss. It's also important to establish a good price point from the beginning because it is much easier to lower prices than to raise them.

How To Earn A Living From The Comfort Of Your Own Home

Whether it be to avoid the daily commute, save money on office space rental or adding some extra time with your family, working from home definitely has its benefits and this article explores them in greater detail.

Stress-Free Selling® - How to Talk About Increasing Prices

Are your rates increasing? Are you concerned about how your customers are going to take it? Are you having a hard time passing along the increase? Follow three simple steps and you will make telling your customers easy:

Scare Yourself Successful

Everyone fears something. Salespeople fear a lot of somethings. This article shows you how to use your fear to succeed.

Are You The Perfect Fit For Your Role?

Last week I arrived home from a conference to an email inbox that was very full. I spotted an email with a subject line reading: Behavioral Test. Never mind that they’re not called tests. It’s a survey that spits out an assessment of a person's natural behavioral style. There are no wrong or right assessments.

COMMUNICATING THE VALUE OF YOUR SERVICES CREATING A NEW REALITY

By John Doerr “…but I know it when I see it.” - Potter Stewart, Associate Justice, United States Supreme Court In writing his ruling on pornography, Justice Stewart probably sounded like so many of the clients you work with as a professional service provider. Since you are selling something clients cannot see or touch, they have a hard time knowing exactly what they are buying and what value they will get in return.

When Cold Calls Become a "Dog and Pony Show"

What happens when you’ve made a cold call and your prospect invites you to make a sales presentation? At this point, you might have a hard time creating a two-way conversation because you’re forced to go in with a canned sales pitch and try to get them to buy your solution. After all, you do believe in your solution don’t you? You can help most people, so all you have to do is show them how. Oh, and in the end, get them to buy. Be sure to ask for that order at the end of your presentation.

Part of Their Nature

These small business owners prove that it's easy being green - and profitable, too.

Even Better Than Great

What aren't you thinking of that's holding you back or could help you evolve? If you figure out the answer to that, you won't be great. You'll be even better than great!

Top Seven Obstacles to Happiness

Give yourself permission to be happy and to feel good, to be successful or wealthy. That is the first step to change.

Create an Effective Affiliate Marketing Plan

Signing up for and promoting products through affiliate programs is one of the quickest ways to start earning an income on the internet. There are many different types of products you can sell online for other businesses ranging from dog food to website hosting.

Sales Productivity: Manage Your Energy

What affects our energy levels? You already know the answer to that question. Nutrition, sleep, stress, physical fitness, attitudes, emotions, and environment are the major influencers of our levels of energy. How do you improve these aspects of our life so we maximize our level of energy?

Just do it!

You've tried several times to lose the weight, you've expressed interest in a new career move, you're tired of friends or colleagues taking advantage of you, or you've been seeking Mr or Mrs Right, however you've had a hard time either getting started in the first place or succeeding in your goal. How often have you told yourself, "I'll start tomorrow" or "I'll start next week"? It's easy to find excuses to put off your dreams, goals and aspirations. But where have the excuses gotten you? The exact same place you are today and where you'll be tomorrow.

Nice vs. Honest - A Woman's Struggle

Why is it that so many women have a hard time being "honest"? Honest in the sense that when a colleague or peer asks for advice on a task that they've done, an article they've written, or a new project they've created.... women will tend to be "nice" as opposed to honest. Instead of giving them an honest response and critique, women many times will just say, "It's wonderful", "It's perfect', or "I think you did a great job", when in reality they may think it needs a lot of improvement.

When to Say When

Do you know when to say "When"? Not to stereotype our gender, but it does seem that women seem to have a problem with being able to say "no" to the requests for our time, services and money. When friends and colleagues come to us for our expertise in what we do, we gladly give away our knowledge and insight. Many times though, this can also lead into using your skills and services. If this goes on without keeping it in check, soon you find that what you typically get paid for from your clients, you are now doing free for those close to you, which in turn, uses up too much of your time.

Don't Be Taken Advantage of Because You Work at Home

When working at home, one of the hard things to do is to make it clear to others that you are actually working. They seem to think that since you are at home, you can come and go as you please or worse yet, as THEY please. This can be extremely frustrating while you are attempting to keep on task and get work done.

Is Working at Home Really for You?

Having a business that you run out of your home can be very rewarding if gone about the right way. Unfortunately many will give up before beginning to reap the benefits due to many reasons. A large number of the businesses that fail can be traced back to step one - the decision of a.) Whether you are the type of person that should work at home and if so, b.) What type of business you will run out of the home. Working from home can be a dream for some, and a nightmare for others. Not everyone is cut out to run a business and be their own boss. Some don't have the discipline or persistence to follow through. It is crucial to recognize this in yourself right from the start.

Five Steps to Cold Calling Success

Are you having a hard time reaching decision-makers, setting up well-qualified appointments, getting past gatekeepers, gathering information or finding if you are calling on an appropriate prospect in the first place? Maybe it seems impossible to get your cold calls returned or you are getting stuck into an endless loop of voice mail. Read on...

Rolling with the punches or rolling out?

In today’s workplace, you will find an array of employees, with different cultures, background, ethics, attributes and characters, to name a few. These folks are asked to melt their knowledge and expertise into one pot and aim for a single objective—the employer’s! We will all agree that amidst the single objective that is aimed for, each individual and single entity is looking for their best interest. Growing their own skills, following their own career path and forging their way to the top.

Small Business Success Secrets

Small business success is about turning your passion into profits . The secret to small business is discovering and living your life's purpose.

Meeting With The Venture Capitalist

Meetings with venture capitalists are also referred to as “the dog & pony show.” It provides the first opportunity for investors to meet the management of your company face to face and assess the people behind the business. You could have a brilliant business plan backed by poor management. This will only become apparent to the venture capitalist in the meeting.

Needs vs. Wants : A Business Owner's Biggest Struggle

As a business owner you have so many roles to play and so many things to do. Sometimes it is difficult to find the energy to do everything you need to do. You start to wonder if it's worth it and that mistake will ruin your business.

Take Care of Yourself - Take Care of Your Business

Everyone knows how important it is to take care of you while building a business. It’s almost become a cliché – the expression coined by financial expert David Bach, “pay yourself first”, has come to represent across all disciplines, the notion of taking care of number one before turning your focus to the rest of a very needing world.

Rage to Rapture

If you are reading this, there is probably a part of you that is tired of being angry, tired of flying off the handle at small irritations, tired of giving your nearest and dearest a hard time, tired of feeling guilty because you said and did things that were not acceptable.

Keeping Schedules

The easiest way to keep schedules is to keep a schedule. To-do lists are often ineffective because they are not prioritized nor timed. Sticking to your schedule does not have to be difficult and can in fact be a great way to manage your time more effectively. Here are a few tips to get you going.

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