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"You don't know what you've got till it’s gone"
In times like these it becomes even more important than ever to hold on to our existing clients. Everybody knows the costs of customer acquisition. Here are some helpful hints

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Ten Ways to Use LinkedIn
The average number of LinkedIn connections for people who work at Google is forty-seven.The average number for Harvard Business School grads is fifty-eight, so you could skip the MBA, work at Google, and probably get most of the connections you need. Later, you can hire Harvard MBAs to prepare your income taxes.
What They Now Are Teaching MBAs at BSchools According to Your Strategic Thinking Business Coach
In 1984 Mark McCormack wrote “What They Don’t Teach You at Harvard Business School – Notes From A Street Smart Executive.” In 1989 Mark wrote “What They Still Don’t Teach You at Harvard Business School.” I thought of those 2 books when I was researching some trends in MBA education programs. I discovered that there had been some critical elements missing with the MBA education and that there are troubles with newly graduated MBAs. My research indicated that new MBA graduates have really lacked key interpersonal skills, the ability to write and speak clearly and persuasively, teambuilding skills, and an understanding and commitment to business ethics. So what is being done to address these gaps in the MBA education?

Personal Finance Advice
John Campbell is an economics professor at Harvard University who recently published a study that has some telling advice; what it tells us is that the less you know about your financial situation, the worse off you’ll be. Sure, industry advisors have been telling us this for years, but now there’s a Harvard study to back it up. Whether you handle your money on your own, or you seek out personal finance advice from an expert, the more uninformed you are, the more you’re going to wind up paying without realizing it.

A SHARPER MIND/BRAIN --(To Reduce Stress Level)
Many studies have underlined the importance of exercise in reducing stress level. Studies also show that aerobic exercise is an excellent way of keeping our brains young and healthy.

Bust the Recession With Mobile Marketing.
Group text messaging is proving to be a recession buster for many businesses. In today's busy world where simple is better, case studies are claiming a text message is the new 800 pound gorilla. Furthermore, case studies are supporting this statement showing texting can do wonders for sales/marketing or communications.
Lessons from the Harvard Recruitment Process
I thought that because Harvard is so prestigious that it could sit back and let the best and brightest students come to it. I was wrong. In “How Harvard Gets Its Best and Brightest,” BusinessWeek reporter William Symonds explains the Harvard recruiting process.
Take Advantage of Eye Tracking Tests
Sure, eye tracking studies designed specifically for your web site could cost you tens of thousands of dollars. So, until you’re ready to spend that kind of money, you might want to take advantage of data garnered from studies of other websites.

Howard Gardner talks about thought leadership and 'good work'
Howard Gardner is the John H. and Elisabeth A.Hobbs Professor of Cognition and Education at the Harvard Graduate School of Education. He also holds positions as Adjunct Professor of Psychology at Harvard University and Senior Director of Harvard Project Zero. Among numerous honors, Gardner received a MacArthur Prize Fellowship in 1981. He has received honorary degrees from 26 colleges and universities. In 2005 and again in 2008, he was selected by Foreign Policy and Prospect magazines as one of the 100 most influential public intellectuals in the world. The author of 25 books translated into 28 languages, and several hundred articles, Gardner is best known in educational circles for his theory of multiple intelligences.
Is there still a use for case studies in PR?
PRs have continually expressed the importance of case studies in PR, especially one that is well written and impactful. But as media is constantly evolving, is there still a need for case studies in the PR mix?
Who are the most mentally tough and resilient in the face of work and life stress?
Recent studies have explored the answer to this question for working women and men in many different industries. The studies used a validated set of scales measuring stress, mental toughness,coping, lifestyle practices, Type A behaviour, social support and happiness.

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