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Leave Me Alone
Sometimes advertising can be overbearing, almost attacking the customer. Are your ad campaigns making customers say "leave me alone"?

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Former VCs Discover Entrepreneurship is Hard Work, and VCs are Assholes
Funny article in the SJ Merc about VCs turned entrepreneurs newly discovering that a) startups are hard work, and b) many VCs are clueless assholes. Nothing like being whacked in the head by reality to learn things that the rest of the startup world knew a long time ago.
There Comes a Time...
Often, in life, we’re looking for something and we keep on looking, until we come to a crossroads. One gets tired of banging one’s head, or doors are closed, or we reach a point of decision. That decision will affect the rest of your life. Here’s my story and how you can use it to declare your own independence day.
Take What You Need and Leave the Rest
You've probably heard the expression, "Take what you need and leave the rest." This sentiment is often heard in connection with meetings and with other people's opinions, in terms of taking what you can use from what is said, and leave the rest.

Empathy Means Not Going It Alone
When I feel overwhelmed, it's often because I forget that I'm not in competition with the rest of the world, but I always have the option to join in cooperation. That requires that I adjust my attitude toward the rest of the population of the world and see them as other 'selves' rather than threats. This awareness, this attitude, I call 'empathy'.
Personal Success Strategy - Schedule a Mind-Rest Date
It is not uncommon for people to get so tangled up in the quagmire of struggle when going through change that they forget to give themselves a mind-rest. Yes, a mind-rest to let go of the worries and everyday routines that occupy a great deal of time.

Pressure Points That Can Help You Manage Stress and Boost Your Energy
Most people under stress acknowledge that they need to rest but circumstances at work or at home can often lead us to believe that the opportunity to really rest is just not practical for the immediate future. So in these situations is there anything is there anything else that you can do to help you manage the stress a bit better.As a stop gap measure during times of stress you can rub some of these pressure points...

Using a Pre-Headline and Using a Story
The pre-head is a small statement before the headline that qualifies the readers a bit more. Often they read it after they read the headline. Use it to tell who this letter is for and who it's not for. Tell something that you've gone through to put people in the frame of mind before they start reading the letter. If the headline doesn't quite draw them in, people tend to start reading from the very beginning, and that's where the pre-head comes in. You could say: Please Read Carefully: This Opportunity is Only Being Offered to the Next 134 People." You could also ask a question. In short, you can do anything you think will compliment your headline and push people into reading the rest of your letter.
What If You Could?
As a student of psychology, I’m often fascinated by what makes the most successful people in America different than the rest. It is interesting to note that the top 20% of our citizens control fully 94% of the country’s wealth. So what is it that makes them soar while the rest flounder near the ground? I think I might have an answer. I don’t think that millionaires are necessarily smarter or even more risk-tolerant than other people. I think they simply see more opportunities for wealth creation than the rest of us. They find more ways to win because they don’t worry about losing.
Best Internet Business To Start in a Recession Is...
There are so many opportunities on the internet competing for buyers head space that it's impossible to know who to trust. So, to be considered one of the best internet business opportunities I have devised the following set of criteria to help those who are trying to select the best from the rest. I therefore recommend that you check your internet business scores highly in all the following criteria before you enter into any agreements or make a financial commitment.
How to be an Audience Arsonist - Light a Fire of Possibility
A body at rest tends to stay at rest… - Sir Isaac Newton Sir Isaac got it right: a body at rest tends to stay at rest unless acted upon by an outside force. Want proof? Peek around the curtain at audience members listening to a dull, flat, run-of-the-mill speaker at your next convention. Those bodies aren’t moving. They’re at rest. In fact, some of them are asleep. An "audience arsonist" can overcome that inertia and light a fire that moves them to action. The value of any event – a global company’s annual gathering, a sales convention, association meeting or any other professional event – is in the information and attitude audience members take with them on those return flights home. An Audience Arsonist is unique. They have the ability to "light a fire" under an audience and move them to action. Learn how to do that.

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