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Sales 2.0: 5 Things You Shouldn't Expect

Here's the good news: Sales 2.0 is good for driving people to you. By simply offering a webinar, a free e-book, a White Paper, or some incentive, you can get folks to your site. If your material is good enough, they will Twitter about you, link to your site, write you up on their blog. You can gather their data, have some sort of passive or active follow up, use the names on an opt-in list, and get hundreds or thousands of new names on your database. If you want new names and a large database, Sales 2.0 is for you. I know many, many marketers pouring their hearts out to develop wonderful content to send out as bait to attract attention. And it works: after your event, you can follow people up with an email, or hire a telephone sales group to follow up with a phone call. Allegedly, SalesGenius has a dedicated phon

How to Get Free Advertising For Your Website in These Easy Steps
There are a few different ways to get free advertising for your website but I am really only going to cover one. The one way I will cover is done with something that is near and dear to our hearts called Search Engine Optimization.

Lesson #3: Management Means To Inspire Creativity

“From a management standpoint, it is very important to know how to unleash people's inborn creativity,” said Morita. “My concept is that anybody has creative ability, but very few people know how to use it.” Morita created one of the world’s largest multinational corporations but he did not do it alone. Indeed, over his fifty-year career, Morita became one of the most outspoken businessmen for sound management principles, of which his were largely based on Japanese traditions.

Rupert Murdoch Quotes
Rupert Murdoch Quotes

Akio Morita Quotes
Akio Morita Quotes

What All VCs Share
In my PE Week column a while back I said that there no best practises in venture capital. A long-time industry veteran emailed agreement, but said that the best VCs do share two characteristics.

The Value of Change
Marketing people can be divided into two categories: those who resist change and those who welcome change. Guerrillas are in the second category. They not only welcome change, but they also are ready for change and respond to change.

Where It Comes From
I was recently asked, "What do you think it is about life that you love so much as to make your life about bettering it and bettering the lives of other people?"

There aren’t any more where that came from
Well, it has been quite some time. I apologize for my absence. The thing is I’ve been working on my book, Awakening the Entrepreneur Within and I just, last night, wrote the last two words of it… The End!

Guerrilla Proposals
It's at Proposal Time That The Rubber Meets the Road. To Get The Best Ride Possible, You've Got to Present a Guerrilla Proposal. Here's How.

Interview of Mohammad Yunus of Grameen Bank
I found this interview of Mohammad Yunus of Grameen Bank. His idea to provide “micro loans” to poor people to jumpstart their entrepreneurship truly is changing the world. In fact, Yunus won the 2006 Nobel Peace Prize for his work.

Anger Rising
Anger is a feeling that is or has been a challenge for most of us to accept and express in healthy ways. Collectively, we receive a multitude of messages about anger being ‘bad’ or ‘negative’ or ‘wrong’.

The Confidence to Let Go
It’s a challenge to really let go of our own private agendas. In working with clients, I often explore each opposite: “I want it my way” and “I let go”. These two points of view can fight it out within all of us and show up in our relationships with others.

The Board's Role in Fundraising
“Should my board help me raise funds?” The obvious answer is yes, of course they should! Now comes the hard part. Getting the board to actually raise money is a lot tougher than simply saying they should. Many nonprofits, of all sizes and types of mission, overlook the basic steps necessary to engage the board in effective fundraising.

Women Entrepreneurs And Their Greatest Starting Lineups: How To Hire a Champion Team
As a business owner, hiring a team can mean several different things. It can mean delegating. It can mean sharing. It can mean expanding. But it also can mean balancing several personalities, keeping tabs on what everybody’s up to and making sure things get done without micromanaging. So how do women entrepreneurs do it?

Could Life be AWEsome?
Tap into your limitless power and creativity and discover your divine purpose and truth.

How to Write Short Articles Fast - The Right Way
Write short, yet powerful, high-value, informational articles that will entice readers to want more information from you...

The Invisible Close Sales Nugget - Four Groups That Will Promote You As an Expert to Their List

You're planning your free call on the topic of your book, info product or telecourse. Perhaps you're using the free or paid tele-seminar to create a product that you'll sell for years. Or you're taking an existing product you have and delivering it with a teleseries. Okay, now what? How do you get the word out to folks beyond your own list? How do you pack your rafters with callers? And you DO want to pack those rafters. Think about it. If you have a sales conversion rate of 40%, times 100 callers vs. times 400 callers.... That's a lot more dollars in your wallet.

Cold Barn Warms Me To The Bones! Can Blessings Really Warm More Than Our Hearts?!

Most of us believe a special blessing can warm our hearts. But do you think savoring a blessing, really capturing it, can actually warm our bodies? At least for a little while?! Read about my experience, think about one of your own 'toasty' times and then you can decide what you think. Here's my 'toasty' time story... I was just tweeting about getting myself all 'psyched up' to get 'bundled' up to head outside into the freezing cold. It was chore time, a.k.a. dinner time. Our barnful of big, furry and feathery pets needed hay, grain and water-again. More feeding times and harder work now that winter was here and the pastures were all covered with snow. Because I was so snuggled up and because it was colder tonight, I knew it was going to be tougher to get going this time. But I knew I had to go. I started lifting my blanket..

The American Dream- Are You Truly Living It?
This wonderful land allows you to dream big and strive to achieve everything. What is the "American Dream" and what are you doing to make your country proud of you?

The Power of Words
The new book—LINCOLN SPEAKS TO LEADERS—contains a Lincoln soliloquy from a one-man play that describes the impact words can have for good or evil.

The Compass or The Clock
David unpacks the single biggest key in stress avoidance and helps us to understand the difference between making the most of time and going in gthe right direction. READ MORE

Good Intentions Are Never Enough
In this sobering short Oliver describes the danger of beliving 'Love in your heart' is enough to give your family the best.

Yo Adrian! You Don't Have to "Win" to be Great
Applying strategies from the Rocky movies to your business.

Saying Yes Always Means Saying No
In this short look at family work tension, David Oliver helps us look at the implication of saying yes too often and provides practical kesy to saying 'No'

Don't Be Afraid Your Life Will End?
Are you ready to go for it? I mean, "Are you really ready to go for it?"

HOW TO RAISE FUNDS WITH NEWSLETTERS
Pitfalls to avoid when producing a fundraising newsletter.

Qualities of Peak Performers
For more than 25 years I have worked with people in various stages of achieving their success. I have studied their behaviors and actions, the choices they made and which of them succeeded to become Peak Performers in their lives.

The Importance of Uncovering Your Core Desires
If it seems that success and achievement are still eluding you then you are not alone. I often encounter people who tell me they feel discouraged and that they feel those things are unattainable for them.

What’s Your Compelling Purpose?

All of us are in search of a clear and driving purpose for our lives; we want to contribute to something bigger than ourselves. The world of work offers a great opportunity for people to connect with a purpose. The reality is that people care less about working for a company and much more about working for a compelling cause. Without a purpose, our teams are just putting in time. Their minds might be engaged, but their hearts will not be. A team without a purpose is a team without passion. They might achieve short-term results, but they won’t have the heart to go the distance.

I Quit But Didn't Tell You

Most people initially begin their work tenures as engaged employees. They come to work, wanting to give 110 percent. They’re passionate about what they’re doing and want to become a significant part of the organization. But effectively selecting engaged employees is necessary but not sufficient to achieve Passionate Performance. Even the most engaged employee can have his passion for work diffused if his leader doesn’t know how to ignite Passionate Performance.

A little brand personality goes a long, long way.
Do your advertising and marketing reflect your brand personality? Ever wonder how to tailor your advertising to reflect the brand personality of your small business? This article simplifies the process and breaks it down into five basic components. Expert advice from a 25-year advertising and marketing executive.

Misleading Mind-Sets, and Powerful Heart-Sets

Mind-sets can be accurate from a rational point of view but still be wrong. For example, a management professor at Yale University once responded to a student's proposal of a reliable overnight service that it was a "concept that is interesting and well informed, but in order to earn better than a C the idea must be feasible." Fred Smith went on to found the Federal Express Corporation. In the end, the professor's mind-set was wrong because his idea of what was feasible was limited. What is feasible, functional, possible, or proper to one person may be utter nonsense to a person who is working from the heart.

Prosperity
“The volume of your life shows the degree of your conviction.” Randy Ek

Accepting and Embracing All of Yourself

Close your eyes and become aware of your breath as you inhale and exhale. Allow your breath to take you to a silent place in the core of your being where you feel centered and present-focused. When you’re ready, say out loud: “I am okay accepting and embracing all of myself unconditionally”. Notice. Does it feel that every part of you - every cell - knows that this is true about you? If your answer is no, continue to read. This is a signal that there is room for you to step further into your own power and light.

Taking Down Walls
Our walls or protective shields are the focus of this month’s article. The use of the word “protection” here is different than what would show up in an insurance policy, house alarm company, or in an article about practical ways to prevent physical harm. What is being explored here is the use of ‘protection’ in the feeling sense.

Sales Training – Top Salespeople Can Learn from Good Soldiers
Salespeople can find sales lessons from good soldiers. A most appropriate time to reflect about this is Veterans Day, celebrated in the United States and around the world with different names on November 11th. What can a salesperson learn from top characteristics of good soldiers?

How to Increase Sales Is By Keeping Head on the Challenge, Heart on Prize and Hands in Action
How many times in sales are we so focused on just the prize that we forget about the challenge or challenges preventing us from sales success? Knowing what the prize is that being an earned sale, is important. Yet, we must not forget to make sure that all of our actions are aligned both to that prize and challenge.

ARE YOUR PROSPECTS DISSATISFIED?
I hope they are, because it's only when your prospects are dissatisfied that they will buy!

Enthusiasm Makes all the Diferrence

In business, as in every venture in life, the common denominator of success is Enthusiasm. No one ever became a success by mistake. Ethusiasm is the key to winning in sales, marketing, sports and all human endeavours. Included in this article is a little excercise that is designed to be read aloud in a group (or alone in front of a mirror) with prizes given to the person who delivers the most enthusiast presentation.

Your Own Personal Big Give
Have you ever considered the awesome power of the Law of Attraction? It can manifest so many great things in your life. Have you ever considered using it to help others? Does it work that way? Can it work that way?

Here's How To Live Your Life Money Values
Learn how to increase your income and be savvy with managing money!

6 Steps To Ignite Your Money Making
Learn how to increase your income and be savvy with managing money!

Simple Success Secrets
Learn how to increase your income and be savvy with managing money!

Did You Get Any Referrals Today?
Do you ask this question a hundred times a week? Should you? Most business owners and sales managers know in their hearts that this is the easiest kind of lead to close.

Celebrate 2007 By Doing A Year-End Review
Taking time to reflect on the past year by acknowledging your successes, uncovering obstacles, and completing as much as you can before the year ends, opens space for new intentions to actualize.

The Leader as Coach: Creating High Performance in Change

Leaders have never been more critical to an organization’s performance than they are today. Continuous turbulent change makes leadership a more demanding role than ever before. We look to our leaders for not only laying out the path into the future but also to engage, inspire and motivate others to join eagerly in the journey. What’s more, we want our leaders to be trustworthy, modeling the kind of character we expect in someone we willingly follow. This is the route to high performance and many of the old rules no longer apply. This article looks at a new leadership style – the Leader Coach© – that is particularly suited to what’s required in leaders now. To lead as a coach today means new skills and approaches – read on to get started!

How to stop your TO DO list taking over your life
The world of business these days is so fast that it's easy to find yourself on a Hamster Wheel - constantly running, constantly do, do, doing. Yet most of us want 'to be' something - happy mostly, but also more at peace, richer, healthier. There is a way to turn around this constant 'doing' into more being, and achieve more than you thought you could do before.

Are You Using Your Greatest Potential?
Your greatest potential is tied to your greatest talents and desires. Grasping this one concept could be the key to opening a huge door of unlimited possibilities and opportunities for you.

How To Write For Children And Win Over Parents
You not only have to win over the hearts and minds of children when writing for them - you also have to win over their parents so that they will want to purchase the book for the kids. Barbara explains how to do this.

The Universal Law of Allowing
Do you think that if someone with beliefs opposed to yours gets their way, you can't have your way? Or do you believe there's room for it all? Of the three Universal Laws of Attraction, the Law of Allowing may be the most difficult one to get our hearts and minds around.

Forgive Yourself and Others
Forgiving allows us to get on with our lives and to open up our minds and hearts to new ways of seeing others, the world and ourselves.

Don't Be a Media Bimbo - Three Rules To Media Communications
Many waste their media exposure with empty words and antics. To actually touch the hearts and souls of your audience you should follow these three rules.

Key Benefits Of Giving Feedback - For Everyone
When we hear those dreaded words 'Would you like some feedback?', it can drive fear through our hearts. Yet there are definite benefits to gain, once it's a tactic that everyone gets used to...

Ku'uipo Coaching
The Hawaiian meaning of its word "Ku'uipo" drives quality coaching: "One who invites others into their hearts and into the mystery."

Are You Enchanting?
This is a review of Guy Kawasaki’s book, Enchantment: The Art of Changing Hearts, Minds and Actions.

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