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Beware the Hockey Stick in Your Budget
We are deep in budget season as the last board meeting of the year typically includes the 2010 Budget – or at least the “2010 Draft Budget” or “2010 Budget – Draft”. This is also known as “the joy of cramming a spreadsheet into a powerpoint presentation.”

Marketing vs Tech…Consumers Need Voice in Driving Products
Entrepreneurs and companies can no longer develop a product, throw it into the marketplace and expect huge sales. Today the consumer has to be part of the complete process.

Other hockey stick Related Articles

Do You Believe In Miracles? Olympic Gold for Teamwork and Motivation
One of the best inspirational sports stories ever concerns the U.S. Olympic Hockey teams triumph at the 1980 Winter Olympics. The tale has it all. There are young kids with dreams of glory, hard work, team spirit, a goal that far exceeds their grasp, and a Rocky-like finish.
The Stickiness Aptitude Test (SAT) and Ten Questions with Chip and Dan Heath
My prediction for Made to Stick: Why Some Ideas Survive and Others Die is that it will join The Tipping Point and Built to Last as a must-read for business people. The book explains why some ideas stick and some don’t--and I’ve been on both sides of this equation. A warning though: If you read this book, you’ll revamp a lot of your marketing material (as you probably should).
Hypothetical Hockey
With the cancellation of the 2005 National Hockey League season, we could only think about hockey as there was none available to watch. It was an opportunity to think about what might happen if we changed some of the rules and apply the example to organizations that are (to be kind) less than effective.
Stick to Your Guns and Understand That Failure is Natural
Stick to your guns. Outside advice should be welcomed but the vision should come from the entrepreneur and you should stick to your guns. Just because nobody has done it before doesn’t mean that you can’t; I urge entrepreneurs to maintain their vision, and the payoff will come.

Smart Women Get Back On the Pogo Stick
When we set out to accomplish a Big Idea or goal, there will be times that we will encounter some challenges or obstacles. It’s just natural. They key is to get back up and get re-focused on your goal and keep moving. It’s like learning to ride a Pogo Stick. At first, you may fall off when trying to learn but eventually you will master riding the Pogo Stick and you won’t fall off anymore. What we focus on becomes our reality.

Making Sales Stick; A Simple Strategy Guaranteed to Increase Your Success
One of the greatest concerns for those who do sell online is how to make sales stick and minimize refunds. Selling someone a product or service is one thing. Making it stick is something else.

Playing to Win and Not to Not Lose
The third period of the Gold Medal hockey game was excruciating to watch.
The Hole in The Sum of The Parts
If there is a spiritual centre for Canadian patriotism it is surely hockey
Gold Medal Selling
How the Formula for Beating the 1980 Soviet Hockey Team Can Help You Beat Your Biggest Competitor.
Lesson #4: Keep Up With Your Competitors
“You stick to building tractors and I will stick to building sports cars," Enzo Ferrari said to Ferruccio Lamborghini when he presented some concerns about the Ferrari automobile Lamborghini owned. This started a rivalry that would make Enzo learn that the rest of the car was also important.

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