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Dell, The Economy, Their Sales Force, and You
Last week I received an email from my Dell representative's sales manager. It was five paragraphs, and started out great:

Other horror show Related Articles

THREE RING DISASTER
A great sales horror story, visually funny, teaches a couple sales jokers a serious lesson.

Oprah Winfrey Show
As the longest running daytime television talk show in America, and the highest rated talk show in all of television history, the Oprah Winfrey Show has become a staple of popular culture since its debut on September 8, 1986. Now in its 21st season, the Oprah Winfrey Show’s popularity is such that it has been renewed to run until 2011, which will put it on the air for a quarter of a century.

Security Theatre
Almost everything that happens before you fly on a plane is not as it seems. In order to deal with anxiety, the airlines put on a show. They've been doing it for a long, long time, and it's starting to show signs of wear and tear. The show is getting old and the lies are starting to show. Here's some snips from an Economist article (hat tip to the Freaknomics blog):

Event Marketing
Whether it’s a fashion show, a charity ball, or a local community sports show, hosting an event can be a great opportunity for small businesses to gain the visibility they want so badly. It doesn’t matter if ten people show up or ten thousand; if you’re able to convert those visits into sales, then it will have been a success. But, hosting a show of any kind is no easy task, and for that, it is crucial to become well versed in the best practices of event marketing.

Participating in an Overseas Trade Show
If you’ve ever organized participation in a trade show in the U.S., you know how much work it is! Selecting the right show, getting all the paperwork in on time, remembering to make hotel and travel reservations for everyone attending, deciding what your booth should look like….the tasks are seemingly endless! And doing a show overseas is that much more complicated, but the rewards can be great. Take a look at a few things which can help you prepare for an overseas show……..

Celebrating YOU: the Leading Lady of Your Show
You are the Leading Lady and director of your own show. You are in charge and fully responsible for how your show turns out to be. If your show is competing for the Academy of Life Award, which categories will it be nominated? Which awards will you win?

The Invisible Close Sales Nugget: Three Secrets to Success When Presenting to Women
Show how you've struggled and what you've overcome. You don't need dramatic food stamps or homelessness stories. I haven't experienced any of that, but I have plenty of stories of where I've tried, failed, and gotten up to try again. What you want is to show your underbelly, show that you are

HR Horrors Part Deux: Workers Comp
More HR horror stories... When it comes to workers comp, how proactive do you need to be?

Saving birds using ether?!
The fly paper that is so ugly, that you used to look at (with horror and 'yuky') in your grannies kitchen, that you eventually buy because here in the countryside EVERYONE has one or 2.3.4... in theirs and really the flies are a nusence! Di you ever see Hitchcock's 'bird's' film? gulp

DON\'t reject seller financing when selling a business because of stupid reasons!
Many sellers of their businesses are refusing to seller finance their buyers from number of different reasons. And when asked why, one of the most common answers is: “I’ve heard all kinds of horror stories about seller financing”. And to be brutally honest, that reason is not only irrational, but it is simply stupid. Because horror stories are just that – stories. Have you ever heard the one about the traveling salesman who goes out to a bar for a nightcap and wakes up in his hotel room with scars on his lower back – and his kidney missing? Of course you have; everyone knows THIS particular horror story.

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