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Lesson #5: Build A Brand With Mainstream Appeal
“I always embraced my hard-core roots,” says Jameson, “but becoming a household name was an important thing to me.”

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The Queen of Porn: The Early Years of Jenna Jameson
Most people know her name, although admitting to it is an entirely different matter. Jenna Jameson has gone from being a victim of abuse and a no-name stripper to one of the world’s most famous porn stars, and it is not just because she is good at her job. Jameson flexed her entrepreneurial muscle to create a porn empire. What began as her own simple website has morphed into Club Jenna, a full-fledged adult entertainment company with revenues of more than $30 million. But while she may now be the fantasy of boys and men around the world, Jameson’s early years were anything but dreamy.

Managing Organizational Stars
What contributes to an individual's ability to remain a star? To what extent does past star performance predicate future star performance? And to what extent does a key organizational factor—colleague quality—help or hinder the ability to sustain star performance? The performance of stars is an important career matter for individuals as well as for managers who want to inspire, nurture, and recruit stars.
STAYING TOP OF MIND WITHOUT BEING A PAIN IN THE NECK
By John Doerr “And if you can't be with the one you love, honey, love the one you're with, love the one you're with, love the one you're with, love the one you're with.…” - Stephen Stills Why does it seem that our clients (and prospects) too often take the advice of seventies rock stars when selecting their professional services providers? Perhaps the following story will shed some light.

May The Force Be With You
I was never a fan of the Star Wars movies. I couldn't really see what all the hype was about, so I never saw any of the movies until a couple of years ago. A friend told me I had to watch them, all of them. He said I would love them. He was right! It was actually the character of Yoda who I fell in love with and his lessons about the "Force."

Moment of Good Financial News Zen: Shark Attacks Down
Here is your moment of good financial news zen, or maybe we should call it optimism porn:
EXPRESS YOUR LOVE!
In order to experience love from others we need to experience and express love for ourselves first. Part of how we can express love for ourselves, is to share our love with others. You can deepen your self-love through healthy outward expressions of love for others. These questions will help you start thinking about how you want love to show up and be expressed in your life.

Sue Grafton is a Success Because She Loves What She Does
Successful people have a clearly defined purpose for their life. Sue Grafton's purpose is writing mystery stories that entertain large numbers of people. My purpose is helping others succeed. My friend's purpose was creating better surgical equipment. What is your purpose? It should be something you love. If you don't love it, you'll get burned out and see your work as a grind. If you love what you do, you see your work as a gift and something to which you look forward every day. As we approach the end of 2009, spend some time thinking about what you truly love doing. Then, and more important, think about how you can make doing what you love your life's work.
Why Good Looking Mobile Home Parks Have Ugly Returns
Some mobile home park buyers have this erroneous idea that the goal is to buy a great looking asset. They even rate the parks they look at based on physical appearance. The star system is a good example. Most people think a five-star park is always superior to a one star park. However, the only real star system they should consider is which park is a superstar on cash flow. Because at the end of the day, all that really matters when you own a mobile home park is making money. Parks that make money are great, no matter how ugly they are, and parks that lose money are dogs, despite how cute their entry may be. And, as a general rule, the prettier the park, the uglier the cash flow.

Leadership Tip: Dream On
Remember when you were a kid and the first evening star began to beckon in a slowly dimming sky? Were you the kid who said "star light, star bright, I want the wish I wish tonight?" Did someone tell you to stop being "so childish" or were you supported in wishing your dream? It has been said that without vision the people will perish. When we stop looking toward an ideal that we are reaching for the world becomes flat and stale. In all leadership development programs there needs to be a module on keeping dreams alive.
Are you a Star?
Can you be a "star" all the time - shining and twinkling high above everyone else, every day? I think a few remarkable people can, but much more attainable for most is being a "star" some of the time.
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