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Credibility And How It Impacts Your Online Visual Presence
So we know, your online credibility is an important element of your internet marketing business. Without credibility nobody will buy from you. It’s that simple a fact. However, as mentioned, building credibility is not a single process. It consists of many aspects.

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Creating A Business Image That Counts
Your business image can be physical or conceptual - both are important. It is how you are seen and how people (customers and suppliers) think of you, that will set your image. Have you thought about what you want your image to be and what you have to do to ensure it happens?
Creating Your PR Image to Bring Your Dreams to Reality
It’s important to define your image. Approach your business as though you were a prospective client. An effective image does not just happen; it has to be worked at.
Using a Photograph for Commercial Purposes - Copyright and Right of Publicity Law
If you are in business, chances are that you are involved in some sort of advertising or promotion for your goods and services. Say that you give out some of your products to a celebrity and photograph her with the products. Can you now use that photograph in your advertising? Or perhaps you learn that a famous football player has been using your product. Can you use his name in promoting your product? What if you just want to use the name or picture of an individual with no claim to fame? And what if you didn’t take the picture yourself and instead just found it on the Internet?
What Your Image Really Says About You
We all have an image, whether we design it consciously or not. How we look and feel about ourselves is heavily influenced by our childhood experiences and our self-image as an adult.

Should I include a Photograph in my Resume?
Unless you are applying for jobs where a certain type of physical appearance is necessary to do the job such as modelling or acting or being an extra in a TV commercial or where employers specifically request a photograph, I do not recommend including them in your resume.
How to Be a Source of Inspiration
To be a source of inspiration for others we must reflect a confident and positive image, but how we view ourselves colours the image we project.
Image Versus Identity
The image of a company can be purchased and crafted much like an illusion that a stage magician performs. The identity of a company is the real version of what customers see and experience when patronizing a company. Huge difference. It is quite possible and often likely that companies that have paid for an image have quite a different identity. Grassroots marketing people like your's truly discover and bring out the true identity of the businesses we represent. Here's a quick example; an area has an Avis Rental Car location which has an image of "We're number two, so we try harder." But also in the area is Joe's Rental Cars, a local guy who serves free hot dogs and always has cars in stock. The first has an image, the second has an identity. Image is fleeting and expensive, identity keeps customers talking and coming back.

Living Inside Two Boxes-The power of Self-Image
Self-Image, how we view ourselves, is the gateway to superior performance. Our Self-Image will not allow us to achieve anything beyond what we believe we can. As Earl Nightingale once said, "We become what we think about."
Business Vision Statement - 2 Steps
So what about the vision of your business plan? What is the mental image you have of your business and where will it be in 3 months, 6 months, etc. OK - you can dream. Then you can - DEVELOP A VISION STATEMENT - it is your ticket to success - the vision statement is about what your future business will look like. It has been said that a vision statement imagines what success looks like. A Vision Statement provides the inspiration for your daily operations and your strategic decisions. It is a photograph in words and in your mind - of the future of your business. Providing the destination for your journey.
Earth Rising
“Once a photograph of the Earth, taken from outside is available…a new idea as powerful as any other in history will be let loose.” -Sir Frederick Hoyle, 1948

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