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Viewpoint of outgoing clients - Impact Study of the Zakoura Microcredit Program
On the whole, the program was viewed positively, even by clients who had left it. It may be noted that for 32.8% of them, the loan was considered easy to reimburse, but the loan amount was believed to be too small to meet their business needs. One must remember that one of the main complaints the participants (present clients) make to Zakoura is the small size of the loans.

Micro-Start Program: Local Technical Services Provider - Impact Study of the Zakoura Microcredit Program
Zakoura Micro-Crédit (ZMC) is the microfinance arm of the Zakoura Foundation, a national NGO devoted to increasing the quality of life of the most underprivileged Moroccans. ZMC provides credit and training to a target market of economically disadvantaged women using a solidarity group methodology. Between its founding in 1995 and September 2000, ZMC had disbursed 82,814 loans totaling 121,489,000 Dirhams. Its current repayment rate is 99.69%

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Your Style Can Predict If Franchise Ownership is Right For You
One way to become a business owner is through franchising and the franchise industry is at an all-time high. There are more franchised businesses than you can possibly imagine. A recent survey found almost 500 concepts in fast food alone, a category that represents only 20% of U.S. franchises. The IFA Educational Foundation’s Economic Impact of Franchised Businesses study indicates there were three quarters of a million franchised businesses in 2001.* To see if franchising could be right for you, compare your previous business experience, your motivations and your current situation to the following examples. * IFA Educational Foundation-FRANdata study released August 2006

Clash of the Titans
Public speaking for a few comes naturally. For the majority of us it is work...a lot of work. To enhance the power and impact of your presentations study the best.

The Power of Search: a Case Study
In this real-world case study, we see how a well executed search marketing plan can have significant impact on the bottom line.

Fatigue is Costing Business Billions In Health-Related Lost Productivity
An Australian study has highlighted how fatigue has a large impact on our quality of life. Now a US study is showing how fatigue is costing billions by affecting the quality of your work...

Making a Habit of Personal Development
Do you study personal development? Do you study your self and your behaviors? This kind of self analysis is proven to yield high levels of success.

Seven Success Factors Impact Leader Effectiveness in Manufacturing
Manufacturing companies have fewer resources to execute business objectives. OnPoint's study reveals the success factors that impact leader effectiveness to help prioritize leadership development initiatives and ensure ROI.

What’s the bottom line impact of your employee volunteerism?
HandsOn Network's ROI and Impact Measurement Study to provide a well-needed look at the link between employee volunteerism and the bottom line.

Social Media Gains Momentum for B2B Marketers
According to a recent Business.com study, • B2B marketers most often turn to social media for Web site traffic (77%) lead generation (67%) and improved search results (57%) • B2B marketers using specific metrics are seeing positive impact in the form of search optimization • Significant differences exist seen a positive impact in their social-to-search usage between those who have seen a positive impact in their social media efforts on search (The Best) and those who are not measuring, (The Rest). • The Best use social media techniques to enhance their paid search marketing efforts 67% more often than The Rest • 74% of marketers in The Best have seen an increase in Web site traffic since the inception of their social media program

The Secret to Business Happiness
A recent study revealed that the key to human happiness is the ability to live in the moment and place less emphasis on both the future and the past. This unique tendency of the human animal and our obsessive preoccupation with the past and the future are significant burdens that limit our happiness during life. The study indicates that both our stress over past events and worry about the future have a negative impact on our current happiness. Furthermore, the ability to live in the current moment and search for the contentment of the present is a critical key to deliberate joy and happiness.

2 Take-Aways from a MarketingSherpa Case Study
Centerbeam, a company that delivers technology infrastructure support for mid-sized businesses, was the subject of a case study by MarketingSherpa recently. You can read the case study at Lead Generation: How ignoring 16,896 companies helped improve Sales-Marketing alignment. We wish to share our thoughts on this case study with our fans.

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