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Do you Suffer from Sand Castle Management? Take this Litmus test.
With the intellectual economy well upon us, how many corporations do you think still have their heads buried in the proverbial sand castle? Not mine, you say? Don't forget - - competitive advantages of old are no longer the competitive advantages of today. Technology is more easily and quickly duplicated, and by offshore competitors who do it for less. In days gone by (old industrial economy), a company's greatest assets were their physical and natural resources. Today (new intellectual economy), the biggest competitive advantage is a company's human capital. It's no longer the widget, brand image, or some secret formula. No, what makes one company better than another today is the human capital behind these things. In a recent Harris Study, it was noted that nearly 73% of a company's bottom line is tied to its people asset.

It's not a recession
It’s a transition from the industrial economy to the networked economy. This transition started 10 years ago with the dotcom boom. Over the last 10 years we have seen many industries collapse under scrutiny of the digital spotlight.

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III.c. Linking into B2B Supply Chains: E-COMMERCE AND SMALL ENTREPRENEURS
For countries undergoing rapid structural transformation, the expansion of industrial employment still holds vast potential for raising living standards of the poor. To what extent can the Internet and e-commerce serve to raise productivity and competitiveness in the industrial sectors of developing countries?

Guy's Index of Absurdity: The Top Ten Ways to Tell If Things Are Really Bad
The experts are promulgating many esoteric ways to determine the financial condition of the economy. It's irrational to base one's mood on the Dow Jones Industrial Average (DJIA). After all, (a) what does that have to do with the real world? And (b) it reflects the buying (and selling) decisions of the same investment bankers who got us into this mess.

Industrial Engineering, a continuing productivity influence
Industrial Engineering contributes to productivity in many ways because it can improve performance throughout the P&L, the balance sheet, and customer service. Industrial Engineering tools can quantify and lower costs in administration, government, health care, labs, installation, maintenance, energy, the service industry, quality, materials, facility management as well as the production floor. Also see my four Amazon books, in print and Kindle editions. These topics are key to the practice of industrial engineering. Plant Design, Facility Layout, Floor Planning. Cost Reduction How to Survive, Recover, and Thrive Facility Relocation, Merger and Design Time and Motion Study What, Why, and How-To

MARKETING YESTERDAY, TODAY AND TOMORROW FOR BUSINESSES DEVELOPMENT.
Marketing concept has evolved over the years. It has gone through some sort of evolution to where we are today. There have been marked stages and these stages are the following: Industrial revolution: at this stage specialization took place, with the industrial revolution, wages were introduced. At this stage the farmers could produce and sell to the industrial workers. The marketing and the business concept was simple at this stage but later become more complicated eventually. In marketing this stage is called the production stage, it took a while and Henry Ford perfected it. He came up with the car assembly and mass market was born. At this stage there was limited choice for the customer.

It's not a recession
It’s a transition from the industrial economy to the networked economy. This transition started 10 years ago with the dotcom boom. Over the last 10 years we have seen many industries collapse under scrutiny of the digital spotlight.

Do you Suffer from Sand Castle Management? Take this Litmus test.
With the intellectual economy well upon us, how many corporations do you think still have their heads buried in the proverbial sand castle? Not mine, you say? Don't forget - - competitive advantages of old are no longer the competitive advantages of today. Technology is more easily and quickly duplicated, and by offshore competitors who do it for less. In days gone by (old industrial economy), a company's greatest assets were their physical and natural resources. Today (new intellectual economy), the biggest competitive advantage is a company's human capital. It's no longer the widget, brand image, or some secret formula. No, what makes one company better than another today is the human capital behind these things. In a recent Harris Study, it was noted that nearly 73% of a company's bottom line is tied to its people asset.

Brand Development and Industrial Marketing
In today’s economy and competitive environment it is very important for industrial and manufacturing companies to be smart marketers. There is more competition chasing fewer business opportunities. It's time have a plan.

Social Media - One Man's Definition!
The definition of social media is that these are the foremost internet based tools to disseminate and exchange information among people. It is the term used to describe social interaction activities using computer, web and telecommunications technology. It differentiates itself from industrial media by virtue of the fact that the cost of the tools necessary to participate is fairly low and allows all who want to access information or disseminate it, to do so relatively cheaply. On the other hand, examples of industrial media are printing presses, radio and television. Industrial media can be considered funnels that facilitate access to, and movement of huge quantities of information, whereas a website is the information container. Narrowly focused websites can be seen as exits from the vast space of industrial media channels. Further....

Is There A Shift In Industrial Marketing?
Has industrial marketing shifted from traditional ways of marketing to online marketing methods? I contend that industrial buyers use the same buying process, but made easier over the years through online search and other online media applications.

3 Ways for Industrial Marketers To Evaluate Their Brand
In today’s economy and competitive environment it is very important for industrial and manufacturing companies to be smart marketers. Companies need to understand what they are good at and why they are different that their competition.

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