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information customer Tagged Articles
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Use Noncompete Agreements To Help Protect Your Business From
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| Renegade former employees riding the free enterprise wave is one reason noncompete agreements are gaining in popularity among employers who hope to use them to help protect their business from competitive threats launched by former employees. Many employers are now demanding that key employees sign noncompetes as a stipulation of employment. |
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Other information customer Related Articles
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Know Your Customers - Or Perish!
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| Most companies (large and small) don’t know their customers very well. Certainly, some people within the company usually have intimate knowledge of key contacts, information, history, and details about customers, but that information isn’t institutionalized as often as it should be – which means it can leave with your salespeople! Remember, you own this data.
To that fact, add this one: The most valuable component of any company’s assets is its customer data. Forget your balance sheet, long-term assets, and short-term assets. Without your customers, and the information regarding those customers, everything else is meaningless. Clearly, some framework of capturing customer data is vital for business success. Capturing and using that data is called “Customer Relationship Management.” |
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“The State of Customer Service or Disservice in The U.S. – Awesome, Adequate or Abysmal? “
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| Many companies are touting world class, first class, and/or high quality customer service today. However, as a strategic thinking business coach, I wonder about the true state of customer service in the U.S. What is the real level of customer service being delivered – is it Awesome, Adequate or Abysmal?
So, what is the “state of customer service” in the U.S.? I found a source of information to help answer that question in survey results released by Accenture, the giant consulting firm. Some highlights from the Fall, 2006 results include:
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Where is Your Customer in the Buying Cycle?
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| Most people don’t realize that where your customer is in the buying cycle is going to affect what information they are looking for. By understanding this concept you are able to give them the appropriate information they need, and increase the chances of turning them into a customer. |
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Understanding Customers
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| Companies must create and use formal methods to gather customer feedback and improve communication. Best Practice companies have a source of information about what customers think of them that does not come from their sales people. Sales people make stuff up; sorry, they do. Sales people often provide customer information and that is fine. You need to listen to your sales force. There is no question about that, but Best Practice companies have a way of getting input directly from customers.
• What do you think of us?
• How are we doing?
• What are the practices that our competitors provide to you that you really value?
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Excellent Tips and Experience Sharing for Organizational Performance Measurement
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| Profit and loss, revenue and expenses - these are measures of important things to a business. But they are information that is too little and too late. Too little in the sense that other results matter too, such as customer satisfaction, customer loyalty, customer advocacy. Business planning is a process that is well established in most organizations, which means they generally have a set of goals or objectives. |
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CRM - an intelligent investment
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| Customer Relationship Management (CRM) is a process that makes you understand more about customer’s needs and behavior in order to develop strong relationships with them. Customer Relationship Management helps bringing together huge amounts of information about customers, sales and marketing, responsiveness, and market trends for better understanding of customer’s requirements. |
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Data Security is Mandatory
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| What is a data breach? A data breach occurs when customer information held by a company, business or institution is accessed, used, collected, retained or disclosed in a manner which is not in accordance with the applicable privacy laws and regulations and/or the company's own policies regarding customer information and privacy.
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Do you feel empowered and satisfied at work?
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| MaCorr Research has recently conducted a study to examine a correlation between sharing customer information within retail or CPG organisations and improvement in decision making and employees' satisfaction levels. The main hypothesis: Sharing customer information more widely within a retail or CPG organisation can lead to improved decision making and higher satisfaction levels.
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Increase Your Win Ratio: Get to the Executive Sponsor
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| Deals are lost for a variety of reasons: better fit by the competitor’s product, stronger relationships, a more creative solution, cost, customer delays … Customer delays are cropping up more and more often. Certainly the economy is playing a role, but to commit, customers need more information. The problem is that much of the time the executive who will ultimately make the buying decision does not have convincing information because he or she is not involved in the process until decision time. When the executive is invisible or inaccessible until decision time, it is highly probable you won’t have reflected his or her strategic vision and therefore your solution isn’t compelling enough for him/her to commit the budget.
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Want To Offer Customer Financing Programs? 3 Things You Need To Consider A Vendor Equipment Program
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| Information on why Canadian firms should consider and offer customer financing programs via a vendor leasing initiative . Increase sales, cash flow and reduce your sales cycle with a customer finance offering.
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