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Sustainability – the new criteria
What is your position on SUSTAINABILITY? What community improvement activities is your company involved with? These are questions, among many others, that my team and I are responding to for a Request For Proposal (RFP) document for a sales training project with a large Australian Corporation. This is the first time we have been asked to respond to these questions in a formal manner and legitimise our position on ‘sustainability’. As sales people and as business owners, not only are we being asked to legitimise our product offering, our service standards, etc. we are now required to articulate our stand on ‘sustainability’.

Other innovation research Related Articles

20 Tips To Initiate & Inspire Innovation From Your Strategic Thinking Business Coach
The word innovation appears frequently in advertisements, positioning statements, branding, marketing, mission statements and is used by most businesses and organizations in some fashion or form. But the question is how many businesses and organizations really make innovation a top priority? And how many businesses and organizations are truly good at innovation? One recent AMA/HRI study found that although most organizations say that innovation is a top priority, few companies are actually good at it. So, with that in mind, Your Strategic Thinking Business Coach offers the following list of twenty (20) tips to inspire and initiate innovation for you and your business.

The Innovation Process - From Vision to Reality
Innovation is a collaborative process through which organizations abandon old paradigms and make significant advances. Innovative ideas come from several sources, including: unreasonable demands, goals and time pressures. An organization must cultivate innovation and link it to their business improvement strategies to realize benefit from innovation.
The Integration of Innovation and Marketing Best Practices for Business Excellence Part1
During an economic down turn marketing and particularly funds for innovation and growth are amongst those hardest hit. As new, profitable innovations are owned by marketing, whilst their financing comes from the ability for the current business to generate profits, there is an intimate link between marketing and innovation. Considering current business and innovation as distinct silos, managed in different ways by separate functions, may mean that the organization is missing a significant opportunity to maximize the skills, knowledge, resources and networks of the organization. Innovation Expert, Kevin Weir and Marketing Excellence Practitioner, Phil Allen explore how companies can keep their marketing and innovation machines turning even in tough times by taking a more integrated approach to innovation and marketing.
The Integration of Innovation and Marketing Best Practices for Business Excellence II
During an economic down turn, marketing and particularly funds for innovation and growth are amongst those hardest hit. As new, profitable innovations are owned by marketing, whilst their financing comes from the ability for the current business to generate profits, there is an intimate link between marketing and innovation. Considering current business and innovation as distinct silos, managed in different ways by separate functions, may mean that the organization is missing a significant opportunity to maximize the skills, knowledge, resources and networks of the organization. Innovation Expert, Kevin Weir and Marketing Excellence Practitioner, Phil Allen explore how companies can keep their marketing and innovation machines turning even in tough times by taking a more integrated approach.
The Integration of Innovation and Marketing Best Practices for Business Excellence III
During an economic down turn marketing and particularly funds for innovation and growth are amongst those hardest hit. As new, profitable innovations are owned by marketing, whilst their financing comes from the ability for the current business to generate profits, there is an intimate link between marketing and innovation. Considering current business and innovation as distinct silos, managed in different ways by separate functions, may mean that the organization is missing a significant opportunity to maximize the skills, knowledge, resources and networks of the organization. Innovation Expert, Kevin Weir and Marketing Excellence Practitioner, Phil Allen explore how companies can keep their marketing and innovation machines turning even in tough times by taking a more integrated approach.
Operational Innovation
There is an opportunity for almost every company to gain advantage through operational innovation. Operational innovation simply means identify key business processes and innovating in them to achieve faster throughput, or to provide some new convenience or wow factor customers, or to bring cost of offerings down in a dramatic fashion.This article explains operational innovation with help of an example.
How to Add Innovation to Your Business
Earlier this year a client in the executive search industry told me she was beginning to see the need for executives who can bring innovation to their position. Based on her research she chose to add innovation as a practice specialty. Doing a bit of my own research I learned there's an amazing body of knowledge on the subject.

4 Ways We Kill Innovation
Yet when we separate innovation from our core business, set it apart as a unique process or proposition - we position innovation as "outside" our core business. We make innovation the exception rather than the rule, treat it as a point in time exercise rather than an integral part of the way we operate on a daily basis. Only when we embrace innovation as a conscious and continuous part of our daily actions can we reap the will rewards of innovation.
Customer Intimacy and Empathy are Keys to Innovation
Just because a company is spending money on research (such as markets, customers, or new technologies) and development doesn't mean they will get innovation. Innovation, as with advertising, training, or many other organization investments, depends on the quality of the investment as much as the quantity of resources put in it. A high proportion of innovative new products, services, and companies flop.

Ideas and Innovation-The Engine and the Fuel of Entrepreneurship
Ideas and innovation are essential building blocks for a successful entrepreneurial or business start-up. Ideas are the engins and innovation the fuel. Capture seven ways you and your organization can encourage more and better ideas and innovation.

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