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The Top Ten Lies of Marketers (with bonus)
By popular demand, here are the top ten lies of marketers. Actually, it was too hard to stop at ten, so this list is a dirty dozen. As my mother used to say, "How can you tell if a marketer is lying? His lips are moving."
7 Tips for Fighting Information Overload on Valentine’s Day and Beyond
Here are 7 tips for avoiding information overload from Ron Geraci:
Say YES to Yourself with a Personal "Don't-Do" Policy
Our world is a highly competitive and over stimulating place, and more and more concentration is needed every day just to stay focused on completing your daily tasks and pursuing your long-term goals.

How To Use Social Media In Your Internet Marketing Plan
There are many ways on how to use social media in your internet marketing plan. Social media is the process in which the components of social activity, technology, and other elements are compiled for a specific purpose.
Business Travel: Staying Connected when You Are Away for a Long Time
Here are some ways to stay connected to the loved ones you leave behind when you travel.

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Fundamentals of media interview skills what to wear
What a person looks like while delivering a message must be consistent with the message being delivered or it will have a significant impact on how the message is perceived. When a person looks sloppy, it sends a message to the audience that overwhelms the message coming out of his mouth. This article provides a great overview of what to wear the next time you are under the glare of the TV cameras.
Is Your Communications Policy Mired In The Past?
In today's instant on, instant access environment; corporate managers have to look well beyond the normal and overused press release to reach, influence its target media and markets. This article gives you a whack in the side of the head to look at new, creative, economic ideas.
Your Marketing Message
Your message is first among your weapons in the battle of perceptions. Your message allows you to accomplish many things. Your message can educate the masses, convert the non-believers or separate the wheat from the chaff. But not all three.
Fast Isn’t Fast Enough for Increased Sales
There was a time when fast was good enough for most prospects. That era passed some time ago. Now we are an instant society. Are you an instant salesperson?

10 Profit Prodders For You In Your Franchise
A statement I'm fond of goes something like this "It takes the right message, from the right person at the right time..." for something to resonate with you and make a difference to what and how you do it. It may well be the same statement or message you have heard over and over again that now does it for you, but you actually haven't really 'listened' previously. In actual fact you may not have also been 'ready' to receive that message. Ten Profit Prodders may be the right message at the right time and I may well be the right person for you.

Creating Success through Emotional Marketing
Your message is what resonates with and sells your potential clients or customers. Whether they see your message on TV, in a magazine, on a blog or on Facebook is not nearly as important as whether that message strikes an emotional core in them. You want your target audience to feel; you want them to react which will in turn get them to act.

5 Tips for Writing Quick-Read Copy
Click here. Buy now. Free trial offer. The world of advertising is full of short and snappy copy promising instant gratification. After all, most prospects simply don’t have time to read thoroughly. They skim. They glance. But if you’re betting they’ll wade through long paragraphs of narrative copy, it’s time to adjust your expectations. Your copywriting must be clear, compelling, and to the point. These days, the best copy is served a-la-carte, allowing readers to sample one message here, taste another message there. Which leads us to the most important rule in writing copy that sells: Make it “digestible.” Rely on headlines, subheads, captions, and bullet points – short snippets of copy with key nuggets of messaging. Long blocks of copy tend to overwhelm readers. They snooze, you lose.

What Is Text Message Advertising and Should You Be Doing It?
Text message advertising offers businesses one thing that no other advertising can. Instant traffic. No matter what kind of business you are you can benefit from text message advertising.
Keep Your Logo Simple
The job of your logo is to communicate what your business is all about in an instant. But if you try to say too much in that instant, it's more likely that your clients and prospects will either not get the message at all or that they'll get the wrong message-and wind up pulling the wrong information out of an overcomplicated logo. The way to avoid confusing your clients with your logo is simple: to just keep it simple. Just like the KISS principle.
Blackberry Messenger
Blackberry messenger (BBM) is a service provided by RIM to its users, with the means of a mobile handset popularly known as, "Blackberry ". BBM is an internet based instant messaging service that allows message exchange between different blackberry users.
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