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Using Statistics To Improve Your Customer Retention And Bounce Rate
As web marketers we are provided with a slew of statistical information. Much of the information provides value when interpreted properly, although to really take advantage of this value, it is essential that we act upon the interpretation to optimize our website.

Other interactive applications Related Articles

TOURISM WITHOUT EVEN HAVING TO BE THERE!
On one hand the greatest exciting technology development is the new ability to stream video, and have video email, and visual information highly accessible through web based interactive applications. Now we have done exactly the same as what the Discovery Channel has achieved on television, we have now made the web the place to go look and vie, but you don’t have to take up the dangers or pleasures of actually visiting.

Blurb Books a Great Tool for Telling Your Story
I ran into a service called Blurb at the SXSW Interactive Conference this March and think they have a tool that has some great small business marketing applications. The service lets you take written words and images and turn them into very professional looking hard bound books in small quantities.
Applying the Long-tail to the African Mobile Space
The mobile applications space is getting more attention each day. Ken Banks has written up a good piece, in which he applies the long-tail theory to mobile applications in areas like Africa.

Online Games Go Beyond Miss Pacman and Donkey Kong
Learn how to make your site more fun and interactive. Improve your website and increase the amount of time users spend on your site. Understand how to engage your customers with online games. Apply a digital strategy to your online marketing programs. Create more brand awareness through interactive games and online gaming.
What kind of Search Engine Optimization or Promotion?
People who spend their time on the Internet do not like online or pop up ads because it can be quite intrusive. Digital marketing agency have to produce original online advertising campaigns that entice web users, whether it is through online ads, microsites, websites, interactive content, viral clips, applications and emails.
Use Interactive Blog in Online Marketing Strategies
Interactive blog marketing is among the recognized effective online marketing strategies. Many website owners rely on this vehicle of product and service advertisement. They use interactive blog to reach out to their customers. Moreover, it greatly attracts web traffic.
Optimizing Your Email Campaigns
Forrester's recently published study on Interactive Marketing (email, social, dialog, banner, etc.) reveals 68% of survey respondents expect to achieve increased email marketing effectiveness over the next three years. Furthermore, survey respondents also indicated they would increase interactive marketing budgets by 60% by shifting funding away from traditional channels: direct mail (40%), Newspapers (35%) and Magazines (28%). The picture that is emerging here is one where marketers have high expectations on interactive marketing and expect to focus less on traditional channels. A lot will be riding on this reallocation of marketing budget -- so what will marketers have to do right to fulfill their hopes and expectations?
Talking Website Characters – Annoying or Effective?
One of the more popular applications that seems to keep popping up on websites everywhere is a talking animated character. These characters, also known as avatars, can be created at a number of different websites, some for free, and offer a unique way for your website visitors to be interactive with your website. But as popular as these avatars are getting, are they effective or are they just one big annoyance?
Do You Know About Web 2.0?
You might have heard the term "Web 2.0" thrown around by your peers or colleagues. With constant software updates and new applications appearing everyday, it's hard to keep up with all the latest terms. Web 2.0 is not one singular technological feature however. It is rather a term used to describe contemporary web applications. Web 2.0 sites are very interactive and user-centric.
Getting an SSL Certificate on your website
SSL (Secure Sockets Layer) is a protocol designed to enable applications to transmit information back and forth securely. Applications that use Secure Sockets Layer protocol inherently know how to give and receive encryption keys with other applications, as well as how to encrypt and decrypt data sent between the two.
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