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Living Stories: The Internet Strikes Again
As more and more of us choose to forgo darkening our fingers with newspaper pages and turn to opening web pages instead, we ask ourselves - are the days of sitting at the breakfast table with some toast and the Morning Herald soon to be a distant memory? It sure seems that way, as online news becomes more popular as more of us choose to access the latest news stories and updates via the Internet. As the world of online steadily integrates itself into our everyday lives, leaving many of ‘tech savvy' Generation Y wondering what ever did we do without it, it seems inevitable that staying in touch with the global community and knowing what is happening will become online activities too.

How to find your next customer
Every sales person, no matter how successful, has this basic problem of whom to sell to each month. Anyone whoever worked in sales knows how one month you can be the best sales person in the company and then the calendar turns to a new month and you are starting from zero again.

FORTYTHREE WAYS TO FIND A GOOD LENDER
Article by real estate guru Tyler G. Hicks gives 43 ways to find a lender that is right for you.

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Publicity From Thin Air
What do top publicists do to get news coverage for clients whohave no news to share?They create opportunities for publicity from thin air. A goodpublicist can quite literally invent a story that the news mediawill eat up. And, best of all, they’re usually stories that canbe presented with little or no adjustment year after yea

How To Strategically Use The News To Identify Create New Business Opportunities
Fortunately I am a very avid reader and follower of “the news.” I pay special attention to the business sections of various media and look for trends, and opportunities within the articles that are printed there. I have made a commitment to stay abreast of business news and can tell you that this has been a key strategy for my marketing efforts over the years. You may say to me, “So What?” Well I can tell you that business opportunities for consultants and others are out there if you know how to identify them. I also know that most consultants do not use the news because they never used some strategic thinking to connect the events in the news to potential business. I am saying to you that once you know what to look for in the news, the opportunities will become apparent. And then those opportunities must be acted upon.

More Strategic PR Advice From Your PR Doctor
Did you ever wonder why your news release never resulted in an article or story in the media to which it was sent? Or did you ever wonder if the release was ever read? Do you know why some news releases always get tossed into the wastebasket? Your strategic thinking business coach shares the following tips for your news releases that will help get them on the news desk instead of in the news wastebasket.

Fire Steve Ballmer. Or hire SuperNanny. Or Both.
Is no news good news? Most people expected something on the MSFT/YHOO front over the weekend, and such folks are generally reading the absence of information as bad news.

Gather Your Own Information
We have become a society terrorized by information overload. There are no longer any mysteries in our surroundings. We are kept aware of everything at the speed of 24 hour news, internet sites, breaking news, severe weather, along with the minutiae of the subtle changes that occur thousands of times per day. Everything in real time. It’s George Orwell's 1984 on steroids. “Big Brother “ is not only watching but he’s reporting. What we have today pales in comparison to the fear instilled in us by that classic novel.

Staying Current and Adjusting in the Retail Business
In the not too long ago past there were three main sources of live news; TV, newspaper and the radio. This older format allowed people to either look at or not look at what was being presented by the media. Nowadays, there are countless sources of live news, thanks to the Internet. So, with so many sources of news, I select only the subject matter I am interested in and sources that I find to be accurate; hence "selectively". It is obvious that we are in an economic crisis, which is old news. But it wasn't old news back in September or October of 2008. I knew that the economy was being steered into a storm, like nothing I had ever seen before.

Three secrets of how to use press releases to promote your business or web site.
News releases are no longer for the news. Press releases and news announcements now serve many different functions in addition to being source material for journalists to write about. But you don't need big news - little stories are also valuable. Yes, it is good to have BIG news that will motivate a writer, editor or journalist to write about your company, product or service, but that is no longer the only reason to create a press release. You don't need big news - just a good hook. Whether or not you use a public relations agency or do it yourself, here are three good reasons why you should try to write and distribute at least one press release every month.

News Releases: Writing to Get Noticed
News releases are a great way to gain visibility. The very concept of what constitutes news has changed and this article will show you how to create and distribute news releases effectively for today's media environment, with tips on how to develop news release topics.

Maximizing Search Engine Marketing Through Blogs
At this present time, blogging is responsible for a great deal of smaller sized news web sites or miniature article hubs that incorporate important content in addition to links. In contrast to previous times, when search engines frequented news sites simply because they were the original locations for the most current content available on the internet. Blogs surely have surpassed numerous news media centers online because of their potential to generate and post brand new material to the general public quicker.

Don't Become a Digital Dinosaur
Today's Internet means amateurs have more power than ever before. This is good news and bad news. The good news is that anybody can have their say. But the bad news is that anybody can have their say! If you still want to be "The Go To Guy/Gal" in your area of expertise, you'd better be out there, making a contribution. You can bet your life somebody is else doing it - on your turf, to your clients, in your market.

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