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TEN TIPS FOR TELEPHONE QUALIFYING SUCCESS
Using the phone successfully to market your products and services to potential new clients often requires you to navigate through a labyrinth of people to find the correct individual(s) who can provide the information you seek. Whether for pre-sales research or to determine who has the ability to acquire your products and services, here is a quick summary of proven techniques for achieving these objectives from Ron S. La Vine – CEO of Accelerated Sales Training, Inc. a Live Cold Calling Sales Training and Telesales Training Company.

Reputation Management – The Key to Successful Public Relations and Corporate Communications
Book Review -- Reputation Management – The Key to Successful Public Relations and Corporate Communications – John Doorley, Helio Fred Garcia; Routledge, Taylor & Francis Group, 270 Madison Ave, NY, NY 10016; wwww.routledge-ny.com; 456 p, May 2006; $45.

Book Review -- Reputation Management
Reputation Management – The Key to Successful Public Relations and Corporate Communications – John Doorley, Helio Fred Garcia; Routledge, Taylor & Francis Group, 270 Madison Ave, NY, NY 10016; wwww.routledge-ny.com; 456 p, May 2006; $45.

Other investor relations Related Articles

What is Public Relations
Public relations in industry, especially in start-ups, is not very effective because the discipline of public relations is not understood. It's more that press relations and pushing out news releases. It is the essense of conversation in the market
Smart Marketers Integrate Public Relations Into Their Business-to-Business
In my experience, B-to-B marketers don’t even think about public relations until the marketing program is already formulated. By then it’s too late. That’s because public relations professionals can look at marketing programs and discern program elements that aren’t immediately apparent. Public relations professionals can see aspects of a marketing program that lend themselves to ideas outside of the mainstream. This is important in positioning of new products or services. Public relations professionals can help create “news,” which can complement other marketing ideas. Public relations, in fact, increasingly leads the branding function.

Great Example of Blogging Changes to Your Product
I'm a small investor in Shelfari. I read a ton and thought it would be fun to play along with them at home and both a user and an investor. About a month ago I started noticing increasing chatter about Shelfari spam during the invite process in my RSS search feeds on "Shelfari." I regularly passed them on to Josh Hug, the CEO of Shelfari.
The VC Version of Kick the Can
I got an email this morning from an entrepreneur that I know that has been trying to raise an early round from a "seed VC investor" for the past few months. He's put together (and closed) a decent angel round and left it open for this seed investor.
ATTRACTING INVESTORS: A Compelling Executive Summary in 10 Items or Less
Attracting an investor is like attracting a mate—you want to pique the investor’s interest without showing all your cards at the outset. The perfect vehicle for achieving this delicate balance is the Executive Summary. The goal of an Executive Summary is to whet the appetite of the investor by presenting a compelling premise, an irresistible hook. Your short (5 pages or less) document is meant to give a potential investor every reason to say “yes” and little reason to say “no” to a face-to-face meeting.

Investor Presentations: The How To's of Success
Few presentation appearances will test your ability to communicate more than the investor presentation. For better or worse, judgement of your performance will be swift, usually within the first thirty seconds. Even with these high stakes, presenters make some common mistakes in preparing for these crucial business presentations. Here are some basics to keep in mind before your next investor presentation.

Writing a Compelling Executive Summary
Most guides to writing an executive summary miss the key point: The job of the executive summary is to sell, not to describe. Your goal is not to explain your business to the investor; your goal is to convey the essence of what makes your business exciting. If you accomplish that, the investor will not only want to find out more, he or she will want to help you be successful.

Entrepreneur? - What the Heck is that?
According to most dictionaries, an entrepreneur is a business person who willingly takes a new idea, concept or enterprise. He or She will take on the full responsibility for the outcome. They provide more then capital. Just providing capital would make them an investor, not an entrepreneur. An investor usually will let someone else handle all the day to day business activities.

Starting Your Company With Angels...Can I Trust Them?
There is one common question I get asked quite a lot from friends and people I meet that are thinking of starting a business here in Japan or aboard. And that question is - Can I trust an angel investor? For those of you that don't know what an angel investor is, they are basically a wealthy individual that wishes to invest directly with a company or individual with a business idea that he/she feels would be successful.
Defining “Hard Money”
Even though the rates can be high, hard money can be quite useful when an investor has an opportunity to buy a property for a low price and sell it for a profit. Simply put, hard money even with its drawbacks can be a great tool in providing the capital necessary to facilitate a Real Estate Investor.
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