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jakob nielsen Tagged Articles
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Get Over Yourself and Publish Your Prices Already
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| Jakob Nielsen has published his annual Top Ten Mistakes in Web Design for 2007. It’s classic Nielsen—high on quality, low on filler. Number 10 on the list is my favorite by far and always sparks healthy debate amongst my colleagues. (That’s probably why it’s my favorite.) Nielsen tells us to plainly answer your user’s most burning questions. Be forthright, not mysterious. And always answer the most obvious question which is “How much does it cost?” |
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Publishing Your Prices – the Sequel
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| In "Get Over Yourself and Publish Your Prices Already," I satirized the notion that prices are something you only disclose when the prospect out and out asks for them, usually as he breaks into a cold sweat. Some people applauded me, and some blatantly disagreed. Perhaps I should clarify my position: Who are we the business owners to tell prospects how and when they get to know the price?
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Other jakob nielsen Related Articles
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A Sample Sales Letter that Works
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| Sales letters are a dime a dozen. But sales letters that really work are few and far between. Here is a sample sales letter from the "Copywriting Chiropractor," Dr. Greg Nielsen. |
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A Website Is Good Business For Your Business
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| The world is busy searching online. According to Nielsen/NetRatings, online searches grew to 5.1 billion in the month of December 2005; that's an increase of 55% over the previous December. Millions of Internet users are online each day and growing at an annual rate of 18%. When a customer comes to your door, chances are he has already been to your website or attempted to find you online. |
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Get Over Yourself and Publish Your Prices Already
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| Jakob Nielsen has published his annual Top Ten Mistakes in Web Design for 2007. It’s classic Nielsen—high on quality, low on filler. Number 10 on the list is my favorite by far and always sparks healthy debate amongst my colleagues. (That’s probably why it’s my favorite.) Nielsen tells us to plainly answer your user’s most burning questions. Be forthright, not mysterious. And always answer the most obvious question which is “How much does it cost?” |
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You’ve been watching TV on your Mac—I know you have
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| Recent stats from Nielsen Online, a division of The Nielsen Company, show that (no surprise) YouTube continued to rank as the No. 1 video web brand with 5.5 billion total streams in April. |
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How To Track What Is Being Said About Your Business On The Web?
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| According to the April 2009 Nielsen Global Online Consumer Survey, 70 percent of respondents say they trust consumer opinions posted online.
Keeping a track of what is said about your business online is not rocket science. And here’s how simple it is… |
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Web design crimes – what to look out for and how to avoid them
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| Web usability guru Jakob Nielsen knows a thing or two about web design. Here is his list of the top 10 web design fails. |
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Americans would rather play games on Facebook than reply to emails
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| Social networking currently ranks number one as Americans’ favourite online pastime. A recent study by Nielsen reveals that U.S. Internet users spend more time on social networks and less on email, Web surfing or instant messaging. |
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Web design and SEO the Jacob Nielsen way – part 1
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| When Jacob Nielsen shares an opinion, most SEO professionals take at least a passing interest. BusinessWeek named him amongst the World's 28 Most Influential Web Designers and ever since his days at Sun Microsystems in the mid 90s Nielsen has been 'an unflinching proponent of user-friendly Web design'. |
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Web design and SEO the Jacob Nielsen way – part 2
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| In the first part of 'Web design and SEO the Jacob Nielsen way' we looked at four classic pieces of web design and usability advice from design guru Jacob Nielsen. |
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Legal Marketing: Top 10 Web Design Mistakes that Hurt Legal Marketing
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| Usability is critical to a Website’s success. If yours is hard to navigate, it reflects poorly on your law firm and prospects won’t stick around. Web design expert, Jakob Nielsen states that, ”Web design is not a matter of taste or aesthetics - it’s a matter of science … what we actually know from our studies is that the average user experience on the Web is that of failure.” |
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