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kano Tagged Articles
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Evaluate your Customer Needs
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| How do you increase speed in your marketing? It actually is very easy. You must target your market. Most professionals lose jobs because they do not make their offers crystal clear to their prospect. The prospects must understand completely, without a doubt what benefits they will receive and what the outcomes will be from working with you or using your product. You must be crystal clear in your definition. However, are you crystal clear in what you will be offering? |
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Mubarak Abdullahi’s home-made helicopter takes Nigeria’s Kano Plains by storm
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| Yahoo! News (among other sources) carries a story from October 21st about Mubarak Muhammad Abdullahi of the Kano Plains of Nigeria who has built a working helicopter over the last 8 months using scrap aluminum and parts from a Honda Civic, an old Toyota and from the remains of a crashed Boeing 747. |
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Other kano Related Articles
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Mubarak Abdullahi’s home-made helicopter takes Nigeria’s Kano Plains by storm
| |
| Yahoo! News (among other sources) carries a story from October 21st about Mubarak Muhammad Abdullahi of the Kano Plains of Nigeria who has built a working helicopter over the last 8 months using scrap aluminum and parts from a Honda Civic, an old Toyota and from the remains of a crashed Boeing 747. |
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Listen to the Voice of the Customer?
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| A great tool is the Kano Model that measures three types of Customer needs. Its premise is that if you only do what the customers tell you to do, you are only meeting one-third of the equation. You also have to address performance needs and excitement needs. It is great tool to use so that you can address these issues in step two of the process below. |
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