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Guerrilla Effectiveness
There is a world of difference between efficiency and effectiveness, and it’s in that world that guerrillas flourish. They are well aware of the power and omnipresence of the 80/20 rule and have probably read Richard Koch’s book, "The 80/20 Principle" because even its subtitle -- "The Secret of Achieving More with Less" -- is guerrilla through and through. It dramatically emphasizes the effectiveness that can be gained by simplicity.

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Koch Industries Financing Climate Denial
Koch Industries finances groups that fight environmental regulation, oppose clean energy legislation, and undermine limits on industrial pollution. Koch Industries misinforms the public on several environmental fronts including keeping the "ClimateGate" fallacy alive. Many of the supposed experts speaking against global warming are on the Koch payroll. From 1997 to 2008, the Kochs funneled more than $48.5 million to organizations that support climate change denial.

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