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Mexican Train Should be an Olympic Event in Marketing
Mexican Train is a great dominoes game that can really teach you about how to market your company online through promoting your business in the right direction and with the marketing strategy. Success is an seemingly easy process, but really how can anybody promote their company, make money, and work from home with a small business? Simple.

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Master Franchisee vs. Franchisee?
Q: What is a Master Franchise or Area Representative? A: The BEST kept secret in business today…. Imagine sharing in the royalty income generated by all of the Subway Sandwiches’ or Domino’s Pizza’s operating within your city. A Master Franchisor shares in the income generated from the units operating within his/her territory. A Master Franchisor (also referred to as a sub-franchisor) is someone in the unique position of owning the rights to sell business franchises in a given area. This territory can be a major metropolitan area, an entire city or in some cases the whole State. The Master franchisor rarely works in the day-to-day operations of the unit; rather your job is primarily a business consultant to the franchisees.

The Pizza Pope: The Early Years of Tom Monaghan
When Tom Monaghan was a young boy, he wanted to be three things: a shortstop for the Detroit Tigers, a priest, and an architect; founder of a multi-billion dollar pizza company was not on the list. However, that is exactly what Monaghan would become. Since launching Domino’s Pizza in 1960, Monaghan has grown the company into an empire, with over 8,000 locations in more than 54 countries around the world, and sales that exceed $4.6 billion. Nevertheless, the story of Monaghan’s life was not always as sweet as the success he would later achieve.

Lesson #3: Dare to Take a Chance and Be the First
Monaghan is fond of saying, “I owe all my success to stupidity.” In reality, the emergence of Domino’s as a global pizza empire owes itself less to the fact that Monaghan didn’t know what he was doing, as to the fact that he was willing to take risks and gamble on ideas he couldn’t predict the odds or the outcome of.

Lesson #4: Get Your Motivation from Love, Not Money
In the 1990s, sales were soaring, outlets of Domino’s were popping up all over the world, and Monaghan should have been the happiest guy on earth. But, on top of the world is the last place you would have found him. Instead, Monaghan was tormented with guilt.
Beneath All the Toppings: How Monaghan Grew Domino’s into a Pizza Empire
“If you want to be successful over a long period, you have to have some idea why you were born and what life is about,” says Monaghan. “I don't know how anybody can function without thinking that through.” It may have taken him a while to realize it, but Monaghan certainly came to know what he was meant to do with his life. From dropping out of school and shredding cheese in his one-man pizza shop in Ypsilanti, Michigan, to exporting his recipe for success to over 8,000 Domino’s locations around the world, Monaghan pioneered his way – and his pizza – to the top. How did he do it?
Franchise Opportunities
According to Entrepreneur.com, the Top 10 Franchises for 2007 are as follows: Subway, Dunkin’ Donuts, Jackson Hewitt Tax Service, 7Eleven Inc., UPS Store, Domino’s Pizza LLC, Jiffy Lube International Inc., Sonic Drive In Restaurants, McDonald’s, and Papa John’s International Inc. More and more people are choosing to opt into these businesses and set up a shop of their own. But, what is it that makes these ten so successful in expanding their chains? How can you too take advantage of one of the myriad of available franchise opportunities that are out there, and become a success?

The Paprika Effect: The Brain-dead Simple Formula to Instant Customer Delight
It takes a lot of effort and time to add customer delight to your main product items, which are your main course. When it come to the smaller things, the ‘low-hanging fruit’ as it were, if you tweak the little things first, you will create a domino effect so that by the time you reach the ‘main course’, you already have a line of fanatical customers. Think about the various components of your customer relationship. Think about a small thing that other people ignore that you can make great. What tweaks can you make? When you do those little things, you create something for your customers to form a long queue about.
The Law of Focus – Own a Word in the Customer's Mind
The key activity is to burn your way into the mind of customer by narrowing focus into single word or concept, explains Mike Farrell with aspenIbiz. FedEx put overnight delivery into minds of customer; Crest (prevents) cavities; Domino’s delivers (pizza). Read this post to learn how to develop focus and the key word or concept to burn into the mind of your customer or prospect.
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