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Why Consumers Buy: The Cultural Factors That Affect Buyer Behavior
It is imperative that marketing messages strike a chord with their intended targets. Doing so is made easier by thinking about the influences of buyer behavior - culture, society, individuality, and psychology. Of these four influencers, the cultural influence is the strongest; if you intend to attract and keep clients of the highest quality, you will benefit from understanding how cultures, subcultures, and social class affects buying decisions.

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Cold Calling Techniques
Here's a summary of book reviews from Amazon.com about "Cold Calling Techniques That Really Works" by Stephan Schiffman.

The Merchant of Maine: L.L. Bean is Born
For the first 39 years of his life, few people ever thought that Leon Leonwood Bean would amount to much. He floated from one undistinguished job to the next, and had little in the way of formal education. Instead, Bean was a young man happy to retreat to the woods, whiling away his time hunting and trapping instead of reading books. But it was Bean’s love of nature that would eventually become what is today a thriving multimillion dollar business. Named one of the Wall Street Journals Top Ten Entrepreneurs of the 20th century, Bean turned his passion into the internationally successful outdoor clothing and equipment company L.L. Bean.

What I Learned From Leon Ho About Long-Term Goal Setting
When I interviewed Leon Ho, Creator and Owner lifehack.org, we chatted as if we had known each other for years but in fact, it was the first time we had spoken! The interview was great and time flew by. Leon shared his knowledge on such subjects as building customer relationships, making that jump from Technician to Manager, shaving hours off his working day, long-term goal setting, delegation skills, sharing his passion for productivity and, of course, blogging.
The Quest for the Mythical Fountain of Youth
Just like Ponce de Leon and the search for the mythical Fountain of Youth, big things are happening in regenerative medicine and anti-aging technologies, suggests Mike Farrell with aspenIbiz. Read this short post as it will reveal that clinical evidence is mounting that human aging can be arrested or reversed with drugs that induce telomerase production.
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