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liquor Tagged Articles
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When The Brewing Business Turns Deadly
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| If Kenya's historic Alcoholic Drinks Control Bill 2009 receives presidential assent, this will mean that brewers of such liquor will have to face stringent quality standards and inspections. However with the current enforcement agencies so far being unable to cope in preventing loss of life and blindness, it seems that more has to be done to ensure that the vendors lacing the brews with dangerous substances are stopped. |
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Lesson #1: Make a Commitment to Your Brand
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| Many before him had tried, but Gallo was able to do something that no one else had ever successfully done before: he introduced wine to a country that was only used to drinking liquor and beer. How did he do it? By building a brand that would stick, and by refusing to abandon that brand in the face of market pressure. |
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Lesson #4: Cultivate Your Capital Connections
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| Gallo was not your average wine connoisseur. He abhorred the snobbishness that surrounded the industry and remained firm in his belief that excellent tasting wines of high quality could be produced and sold at low costs. It was with that same attitude that Gallo approached his circle of connections. It did not matter who you were or what you stood for, if Gallo had something to gain from you, he was going to make sure you were on his side. |
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Trademark International Class: Classes 32 & 33 (Light beverages; Wines and spirits)
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| All goods or services are categorized within International Classes (IC hereafter). Goods run from classes IC 1-34, while Services are in IC 35-45. Let's take a closer look at a group of these trademark classes – classes 32 & 33. |
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Local E-commerce marketing
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| Websites and e-commerce take up much of the mindshare around retail these days, but e-commerce still only accounts for about 10% of total retail sales. That means that 90% of purchases are still made IN stores, so if you don't have a great website and shopping cart, you can still compete. Local search tools make it easier than ever to be found by customers who can actually visit your store. |
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Get Your Team and Customers Raving About You!
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| I’ve long believed that our impact as people and leaders is a function of the relationships we have around us. This article is about building those connections with our team, our customers or even our families doesn’t have to be a big deal or take massive effort. It can be found in the simple things. |
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Hotels and B & B's should be doing better on the web
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| How to promote your Hotel or B & B on the web. Let's stop publishing brochures and make it personal! |
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Other liquor Related Articles
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Lesson #1: Don’t Be Evil
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| “We have a mantra: don't be evil, which is to do the best things we know how for our users, for our customers, for everyone,” says Page. “So I think if we were known for that, it would be a wonderful thing.” From its search technology to its advertising to its own charitable foundation, Page and Brin have striven to create Google after the fashion of their own morals. The company refuses to place advertisements for hard liquor and donates 1% of its profits to charitable causes all in an effort to not “be evil”. |
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Lesson #1: Make a Commitment to Your Brand
| |
| Many before him had tried, but Gallo was able to do something that no one else had ever successfully done before: he introduced wine to a country that was only used to drinking liquor and beer. How did he do it? By building a brand that would stick, and by refusing to abandon that brand in the face of market pressure. |
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Sex, Drugs, and Alcohol
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| Think about it….Dating websites are packed. Professional matchmakers are showing profits greater than landowners. Michael Phelps is getting more publicity with paraphernalia around his neck than 8 gold metals. Local corner liquor stores are packed every night. The economy may be struggling, but these industries continue to flourish. |
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When The Brewing Business Turns Deadly
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| If Kenya's historic Alcoholic Drinks Control Bill 2009 receives presidential assent, this will mean that brewers of such liquor will have to face stringent quality standards and inspections. However with the current enforcement agencies so far being unable to cope in preventing loss of life and blindness, it seems that more has to be done to ensure that the vendors lacing the brews with dangerous substances are stopped. |
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