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Goal Setting
Studies tell us that only 3% of people in the USA set goals, and they are among the wealthiest people in the nation! Worldwide the percentage is probably lower. Why so low? There are several reasons, but the one that concerns us the most at Ziglar Training Systems is lack of know-how. When we ask people why they don't set goals they often say, "I don't know how."

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Science Daily Week: Which is more effective: bonuses or raises?
I recently learned about Science Daily. It is a treasure chest of interesting studies that has implications on business practices. I’ve collected so much material from it that this is going to be “Science Daily Week” in my blog.
When to Send Literature
Sooner or later, a prospect is going to tell you, "Send literature." It’s a natural response to a salesperson. It’s an easy way to reject the salesperson without getting personal. Before you agree to send literature, ask yourself, "Why is the prospect requesting literature? Is this a sign of no interest?"

Get & Be Happy! The Art and Science of Happiness!
I am blessed to be part of a creative community dedicated to the art and science of happiness. If you're raising an eyebrow that happiness is now a science worthy of our attention...hmm...consider the following research and statistics. After you look at the hard facts, we will give you 5 simple soft touches to get and be happy.

How the Mind Works: Understanding Your Mental Software
The complexities of the mind have left thinkers, scholars and philosophers baffled for a millennia. For the past two hundred years the field of psychology has sought to understand why we are the way we are but reviled little as to how the mind works. The latest advances in psychology, cognitive science and neuro science have lead to new models and a whole new science of mind has emerged. We now know more than ever before about how the mind works. And when you know how the mind works, changing it becomes easy.
The Ethical Road to Success
Do you remember the old Sunday school discussions on being fair and having ethics? Today, ethics may seem to have gone by the way side but most businesses do have a code of ethics written right into their mission statements, as well as into their corporate literature. Public confidence is achieved through codes of ethics when they are shared in company literature such as brochures or sales and promotional materials.
What Sales Literature Do I REALLY Need?
There is still one piece of sales literature most companies can't do without. While the Web and digital media have made it easier to reduce the amount of printing previously needed to provide product brochures,catalogs, and other sales materials to potential customers, there's still one, virtually indispensable piece of literature you'll want in your sales tool chest to sell your product or service more effectively.

The Science of Selling - Rules versus Data
Regular readers know that I like to talk about the science of selling. I don't mean the science of the sales process, strategy and tactics, as much as the science of research, data and proof. There is a science to selling but a more appropriate name for it would be the rules of selling. In Baseball, the rules dictate what you do, when you do it and how it should be done. In Selling, the rules accomplish the same thing.
Marketing - Art or Science?
Is marketing an art or a science? The answer is yes. Marketing is both - an art and a science. Enjoy this point and counter point about the art and science of marketing. Use the strengths of both arguments to better understand and improve your marketing.

Sales Recruiting - How Long Can You Retain The New Salesperson?
Back in April, I posted an article that was actually my third in a series on Sales Longevity - the science of predicting sales turnover. In that article I provided a link to my latest White Paper on the subject and suggested that this new science would someday become a new feature in our already cutting edge Sales Candidate Assessments. Well, that day is upon us.
Mad Science Franchise Highlight
Are you mad about science? Do you love exploring different scientific museums? Or maybe you love to teach and share your scientific knowledge with little ones. No matter whether you are a rocket scientist or just someone who loves to learn, opening a Mad Science franchise is something that will keep you brain working day after day.

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