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Using SEO to Create an 800 Pound Gorilla
It doesn’t matter if you are a fortune 500, fortune 100 or mom and pop shop, the results are the same if you apply the fundamentals of Basic SEO to garner the interest of search engine spiders for your content. Granted the resources are in favor of the company with deep pockets (as they can dedicate more man or woman power to the promotion process), but the underlying message is, not to be discouraged by those who may have got the jump on you and started months or years in advance. It is possible to catch up or surpass those who rest on their laurels in the search engine index, it is just a matter of content quality, the frequency of adding new content or resources and traffic.

Other litmus tests Related Articles

Financial Sector Development as an Essential Determinant for Achieving the MDGs: Increasing Private Credit Shown to Reduce Income Inequality
Whether or not one has access to private credit is a litmus test for wealth or poverty. If you're rich, you have it, and can use it to get richer. If you're poor, you don't have access to it, and you remain poor. Conventional wisdom suggests that building up the financial sector has little effect on this gap.

How To Choose an Assessment Test
There are literally hundreds of tests available that an employer may use. Excluding the specific skills tests and honesty/integrity tests, most employers that use testing want to know about an individual’s mental abilities and personality traits. And, they want to know how a person’s scores compare to the requirements of the job.

Most businesses Start with a New Idea
Successful people think an idea is a very important business start which requires several tests.
Trouble with Personality Tests
Personality tests are commonly used for hiring in organisations. Personality tests attempt to measure a broad range of basic traits, such as the Big Five Personality traits or Emotional Intelligence. Although these may provide useful information on how to describe a person, research has repeatedly shown that they do little to predict how well a person will perform in a given job. Academic researchers are re-emphasizing what Chally reported over 30 years ago -personality tests are simply too broad to predict on-the-job performance. Chally, on behalf of the US Justice Department, found it necessary to research solutions well beyond the accuracy of this type of assessment; to identify and measure very precise, job-specific competencies, behaviours, and skills that have been scientifically shown to predict on-the-job sucess.

Over Achievers on the Sales Force - We Have it All Wrong
Believe it or not, our six-year-old son is an over achiever. He has spelling tests each week and his teacher gives the class bonus words for extra points. He loves the bonus words and extra points so much that he has duplicated the process on his math tests. The teacher gives the class 20 math questions each week but (right now they are working on problems like 7 + 4) no bonus questions on the math. Our son takes it upon himself to add 4 bonus questions (he includes bonus questions like 800 +600) because he feels he can do more. This begs the question, how do you measure your over achievers?

Making Headlines: Passing the Publicity Litmus Test
You think your press release is perfection…but you may be a bit biased. At this point you essentially have two options: send it blindly, or give it what I like to call the “publicity litmus test.” And don’t worry, there is no chemistry involved!
Check Your Brand Positioning in 5 Minutes
Understanding brand positioning is very important if you want to correct misconceptions and off-brand opinions of your brand. You may have every intention of analyzing your brand to make sure that it is in a position of strength by participating in scientific research to that end. But first as a litmus test, you might find it useful to do a little under the radar analysis to get a quick feel of your stake holder's opinions regarding your brand positioning. We are going to casually ask them.
Using Pre-Employment Tests Can Save You Money
Pre-employment testing is a way of determining the degree to which a candidate possesses and can demonstrate the knowledge skills and abilities required to successfully perform in the position. Any tests that are used must me job related and valid and comply with the “Uniform Guidelines on Employment Selection Procedures” issued by the EEOC. Some of the most commonly used types of pre-employment tests are...

Design your own Employment Test
Increase ROI and reduce training cost by creating your own Employment Tests.
Using Employment Tests
On today’s market, there are hundreds of extremely well-developed employment tests. However, many widely distributed and highly marketed tests do not meet generally accepted standards for test development and validation. Organizations considering the use of employment tests should carefully consider how the test was developed, the extent to which a test yields stable and consistent results, the relationship between test scores and sales success, and the non-discriminatory nature of the test.
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