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Don't Slash Prices, Do In Store Promotions
How to get more customers in the store? These days it seems to be the question that most retailers are asking and is a much more optimum solution than the slashing of prices. Yes, buyers may be looking for bargains, but they also value a fun and entertaining shopping experience. If you provide that, the customers will come.

Other loyalty discounts Related Articles

The A to Z of Small Business Sales - Loyalty and the Value of Loyalty - Part 1
Why is loyalty important? Is loyalty an illusion? The article considers these questions and examines loyalty and reputation and suggests loyalty starts with how small business owners treat people.
The A to Z of Small Business Sales Loyalty Part 3 Loyalty to Customers Employees and Self
Loyalty is a state of faith or feeling faithfulness. Loyalty starts with loyalty to self and the peace, understanding and self reliance that comes from self loyalty. Practising self loyalty will inspire peaceful, relational practises - including the Sales process - within the business will grow and sustain your business.
Measure And Build Employee And Customer Loyalty
The two most important measurements in your business are not revenue and net profit. While these are clearly desired outcomes, to get them one must focus on employee loyalty and customer loyalty, in that order. More employee loyalty drives customer loyalty, resulting in more revenue and profit. It is that simple!
Questions On Guest Loyalty
A readers question about guest loyalty. Is it really an effort to encourage guest loyalty or just a frequency scheme disguised as a loyalty program?
Use Factoring Services To Take Advantage of Prompt-Pay Discounts
In many industries, an important cash flow strategy is to take advantage of prompt-pay discounts, also known as "2/10, net-30 discounts." These allow companies to subtract 2 percent from the invoice amount if it is paid within 10 days instead of the normal 30. Prompt-pay discounts can really add up, especially for companies with thin profit margins, but the challenge for many is managing cash flow in a way that enables them to take advantage of them on a regular basis. One manufacturing company discovered a unique solution: factoring services.
Why you should stop trying to delight your customers
Delighting customers does not build loyalty. Reducing customers’ effort does. These were the findings from a large customer service survey conducted by the Customer Contact Council (CCC), and featured in the July edition of the Harvard Business Review. The survey’s aim was to get answers to three questions: 1. How important is customer service to loyalty? 2. Which customer service activities increase loyalty, and which don’t? 3. Can companies increase loyalty without raising their customer service operating costs? After conducting structured interviews with customer service leaders and a study of more than 75,000 customers, the CCC uncovered three findings...
Healthcare is an essential human need. Just as important is finding an insurance company that will give you the great healthcare that you deserve. With so many different healthcare companies sprouting up today, each with its own gimmicks and offers, it can actually be difficult to choose between them all. One health insurance company that you owe it to yourself to take a look at though is Aetna HMO.
When you're trying to find cheap car insurance options, there are a number of methods that you can use to get your rates down. To diminish your risks, you can look into special discounts that your car insurance company offers. Discounts vary by insurer, but in general, discounts are provided for drivers of very safe vehicles, or drivers who take steps to improve their driving habits and abilities. If you install anti theft devices in your vehicle, for example, you'll save on comprehensive car insurance coverage. If you take driving classes, you may also be able to get a discount.

Offering Discounts During Slow Times
Business is slow and you are thinking about offering discounts to boost sales. While discounts can easily increase revenue in the short-term, if certain guidelines are not follow, these same discounts could hurt your business long-term.
Mike Krause’s Sales Sense #14: Discount Doom! How much is enough?
I get it- discounts drive new clients. I understand Groupon and the millions of other companies that are on the deep-discount bandwagon. Don’t get me wrong, I’m a bargain hunter too, however the business doesn’t always benefit from these massive discounts to grow their business. We all have read about how Groupon and like-minded companies are NOT paying off for businesses:

Fascinating Implications of New (Internal and External) Customer Loyalty Studies
Just as loyalty towards green products and services has fallen victim to the continuing economic woes around the world, so has customer loyalty---both internal and external to organizations.
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