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Walt is Rolling in his Grave
The new Mickey feels like Disney prioritized profits over a brand, a brand we've trusted with our kids for over 50 years.

Other magic castle Related Articles

The Perpetual Pitchman: How Popeil Became a Multi-Millionaire
There are some who say that what Popeil has been able to accomplish in his career is nothing short of magic. To create an empire out of seemingly nondescript kitchen wares is without a doubt an impressive feat. It was not, however, magic. The secrets behind Popeil’s success are as simple to follow as the instructions on his Veg-O-Matic.

How To Attract Clients: The Magic Formula
Ah, those magic words – "Attract Clients". Virtually every professional I know loves the idea of attracting clients, and would be even happier if there was a “magic formula” for accomplishing it. Well, actually there is a formula that works like magic for attracting clients to you. And I’m going to

SEO Page Rank - It’s not about Who YOU Know… ...It’s About Who Knows YOU
Search Engine Optimization (SEO) is part science and part magic. Well, maybe not REAL magic, but there is a lot going on behind the curtain that most folks never get to see. Scoring a Top 10 listing in Google requires a scientific approach towards getting a lot of little pieces set up correctly. And then there’s that hunk of magic. If we were to give that magic portion a name, it would be called “Page Rank (PR).” PR is the technical term for an unknown, unrevealed, unpublished “magic formula” that Google uses to measure a website's link popularity on a scale from 0-10. So how does Page Rank (PR) get calculated?

Taking Stock of What's Happening
There's a lot going on these days. People are stressed, no two ways about it. I'm observing a 'tired' group of executives whose staff are looking to them to 'fix' things. Well, no one has a magic wand, or... does everyone have a magic wand?

How did Joe Girard use the 'Magic' word to become the world's greatest retail salesman?
This magic word made Joe Girard the world's best retail salesman for 12 years in a row. You too can easily use this magic for your business.
The Magic Bullet of Marketing
Marketing on a local level must be a process. Almost all of the restaurant owners, operators and managers I work with in the trenches discuss marketing as an "event" or a "series of events", designed to produce instant sales and instant gratification. They search for the magic bullet. The promise of this magic bullet comes as a trojan horse from the advertising sales reps that hammer them with terms like "saturation", "shelf life" and other such sales tactics. Sometimes the magic bullet suggestion comes from an advertising agency hired to boost sales quickly. These agencies like to throw around concepts such as "branding" and "image building." These magic bullets begin to get expensive. And any results that come in are very short-lived. Eventually the truth sets in...you can't purchase a magic bullet for marketing your restaurant,no
The Magic of Measuring
When you hear the word magic, what's the 1st thing you think of? Peter Pan? Harry Potter? For me, magic immediately evokes something so powerful that even I can't screw it up. And that's exactly how magic numbers and measuring work. My goal with this article is to help you get a perspective quite different and apart from what your accountant or financial adviser may suggest. And it's probably the best thing you could ever do for your business - making it fool-proof. Even better, it's MAGIC!
Business Moat - How does the business \"Set itself apart?\" Another Key to selling or buying a business.
According to Warren Buffet in business there is a think called a “ Business moat”. This was an example that he used taken from the history books were you often find “Castles” that are surrounded by moats. These moats were designed to keep the enemy out and protect the Castle. The wider the “business moat”, the more likely it will stand the test of time. Most business purchasers that we see on a daily basis are looking for a castle, home, barn or even hut surrounded by a moat! The type or size of business is less important. The most important factor is to identify and capitalize on the barriers of entry. The business’ competitive advantage. If there are no barriers to entry or competitive edge you you will not have a business for very long.

Did You Forget Your Magic Wand?
People often poke fun at the thought of having a magic wand. But the fact remains that most folks aren’t picking up their magic wands often enough. If you’re not asking for what you want internally and externally on a moment-to-moment basis, the greatest your life will be is ‘fine’.
Get Your Sales Force to Perform Magic and Make Sales Appear!
I just finished a great novel called Law of Nines. A traveler from another world visits Earth in hopes of saving her own world. They have no technology where she comes from but they do have magic. Alex, the main character, just can't wrap his hands around the magic. Jax, the alien, tries to help. She said, "that little black thing you talk to where messages appear - in our world, that would be magic but we would do it without the black thing. That box that brings you up and down in a building - to me that's magic. Those enclosed carriages without horses to make them travel? Magic." Neither world could live without what they have but they simply have different names for them. We don't talk about it much but sales has a lot of magic to it.
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