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magic numbers Tagged Articles
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The Magic and Tragic Words of Marketing
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| Magic words propel great ideas towards profitability. Tragic words doom great ideas to failure. Guerrillas know the difference. |
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The Magic of Measuring
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| When you hear the word magic, what's the 1st thing you think of? Peter Pan? Harry Potter? For me, magic immediately evokes something so powerful that even I can't screw it up. And that's exactly how magic numbers and measuring work. My goal with this article is to help you get a perspective quite different and apart from what your accountant or financial adviser may suggest. And it's probably the best thing you could ever do for your business - making it fool-proof. Even better, it's MAGIC! |
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