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mail letters Tagged Articles
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100 Marketing Weapons
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| These guerrilla marketing weapons should all be considered for promoting your product, service or website offline. Notice how more than half of them are free.
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Guerrilla Headlines
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| Headlines are used in ads, commercials, telemarketing calls, direct mail letters, websites, sales presentations and more. Can you write great ones?
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Tips on Writing Auto-responders with PUNCH!
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| Auto-responders are a business's best friend. Before we cover tips on writing fantastic auto-responders, here is a quick recap. What exactly is an auto-responder? Think about when you meet someone and you ask them "How are you?" Most times the automatic response is "Fine thanks". People don't even think – the answer just automatically comes out.
Now – transfer this to your computer. Most people are aware of the "sorry I am holidays so can't answer your email" type of autoresponder email. You know the person is not there answering their email – the computer does it automatically. This is the most basic sort of autoresponder – one email triggers one response.
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10 top tips to reduce your Carbon footprint when selling
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| Most salespeople never give it a second thought when it comes to thinking about reducing their own carbon footprint during their sales role, so here are my top tips on how to help save the planet and still make the sale |
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Rule 11 Use a Drop Letter
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| This is Rule #11 in a series of articles on "21 ways to Increase the Power and Profit of Your Advertising Without Spending an Extra Cent," by Brad Sugars. |
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Top Tips for More Effective Marketing Material
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| These simple guidelines will help you make your letters, brochures, information, corporate profiles, advertisements and other marketing material more effective in what it was designed to do…SELL. |
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Other mail letters Related Articles
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Marketing Letters that Open Doors
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| The easiest method to inform potential customers about your business, with the least amount of expense, is to mail marketing letters to your target market.
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Guerrilla Headlines
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| Headlines are used in ads, commercials, telemarketing calls, direct mail letters, websites, sales presentations and more. Can you write great ones?
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The 'Being Efficient' Myth In Sales
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| You need to take time to soften a decision-maker with appointment confirmation notes and telephone calls. Also, a series of direct mail softening letters, faxes, e-mails and endorsement letters need to be sent before and after a sales presentation to reinforce the benefits that you have demonstrated. |
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The One Sales and Marketing Idea That Will Separate You From the Crowd
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| Direct mail, telephone, e-mail, internet, personal sales, networking, newsletters, articles, press releases, e-newsletters, radio shows, radio ads, TV ads, infomercials, billboards, signage, company cars, posters, letters, blogs. These are all good ways to market your business. Every business that employs these techniques will get a certain amount of results.
There are dozens of marketing tools that can be used to promote your business, but none of them will make an enormous difference if they are not partnered with something even more important.
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How to correctly use direct mail to generate SaaS leads
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| To produce the best results for a direct mail program for marketing SaaS, there are several very powerful direct mail strategies you will need to follow to increase your response rate. These strategies will produce great results for all sales letters, not just SaaS... |
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A Guide to Creating a Direct Mail Campaign incorporating Promotional Products
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| This article is a practical How to Guide for any businesses looking at doing a Direct Mail Campaign for the first time. I use an example of an Unaddressed Mail campaign that incorporates Promotional Products and discuss each step involved from contacting Australia Post, picking your Promotional Product and submitting your letters for lodgement.
Many companies are no longer using Direct Mail and so there is a real opportunity for businesses to dominate with little competition from other businesses. I have used an example that includes promotional products because according to the Promotional Product Association International the inclusion of a Promotional Product to a mail promotion can increase the response rate by 50% (Reference: The Power of Promotional Products – PPAI). |
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Why I Do What I Do...
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| I get a lot of tweets, facebooks posts, and emails messages. Even actual thank-you cards and letters via snail mail. But I have never received anything like this… This email that came in over the weekend while traveling and realized that this is EXACTLY why I do what I do. Simply knowing that I may be a small part of change in someone’s life is beyond rewarding.
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D is for Direct Mail
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| Direct Mail, otherwise known as sending letters through the post to prospective customers is now pretty much a dying art. By many business owners, sending letters has been replaced by emails – can’t say I blame them really. After all, emails are cheaper, quicker and you can see who has opened it and read it. Why wouldn’t you use emails? |
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Getting Effective Results from Customer Service E-mails
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| Lots of e-mails are sent each day, but many people send e-mail without logically thinking them out. Have you ever sent someone an e-mail and left out important information? It's important when your are requesting help or to be contacted in a matter other than e-mail to structure your e-mail properly. Having answered hundreds of customer service e-mail I thought I provide a help list of things to avoid and things to include in order to receive the best service possible. |
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How to Avoid Becoming a Digital Prospecting Lemming
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| My article “Prospecting Letters Still Open Doors” sparked quite a response from readers recently and I just have to share their ideas with you! They disclosed their best secrets for using letters to gain access to some of their toughest prospects. |
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