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Lesson #1: Push Your Ads To The Limits
“Anything we do in advertising is controversial,” says Klein. “If it’s provocative and sensual and related to what we’re selling, I'm willing to take the chance. I have fun with the ads.”

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A Cutting-Edge Career: Cuban Makes It Big
After being fired from Your Business Software, Cuban convinced some of its other employees to leave the company and join him in his latest venture, MicroSolutions. It was to be a system integrator and reseller for various IT companies, including IBM and Apple. In just eight years, the company had sold over 500 networks that ranged in size from two to over 1,000 users. By investing in cutting-edge technology and providing outstanding customer service, MicroSolutions had become a major player in the promising new IT industry – so major, that in 1990, Cuban sold the company to CompuServe, Inc. for $6 million.

U.S. TV Networks: This InterWeb Thing is Not a Fad
Apparently the major TV networks have conceded this InterWeb thing may not be a fad after all:

Networks and Global Linkages
An entrepreneur seeking to enter industry faces high transaction and learning costs. Networks are one way in which entrepreneurs reduce search costs while also lowering the risks of embarking on a new venture. Industrial districts, or clusters of contiguous and often related enterprises, are one way in which networks form. However, today, in an increasingly competitive world, networks need to be global.

The Myth of A Listers and Influencers
Continuing on the theme of Duncan Watts and the demise of influencers and A listers, CNET Networks conducted a three-part study called "The Influencer Study from CNET Networks: Challenging Perceptions." It explored the structure of social networks, the motivations for giving advice, and methods of acquiring information.
Dangerous Supply Chain Myths (Part 3)
Segment 3 – Multiple Supply Chain Networks: An Issue of Timing versus Concept Validity? Multiple Supply Networks The tail of the supply chain needs to be tailored to each developing market and this will require domestic partners to help execute fulfillment and delivery. In addition, good risk mitigation requires flexibility and diversity in your supply chain and supporting networks.

Online Social Networks - Part 3: Using AmazonConnect & Chapters Community
In Part 2 I discussed book collection or catalog networks like Shelfari. The next category of social networks is "bookseller networks", primarily AmazonConnect for US consumers and readers, and Chapters Community for Canadian consumers and readers.
Social Networking: The Five Biggest Mistakes Nichepreneurs™ Make
Over half of all Americans between the ages of 15-34 consider themselves active social network users. They regularly visit well-known social networking sites, such as MySpace or Facebook, or log onto specialty social networks. While industry research tells us that television watching is declining, social network use is on the rise. The message is clear. Strategic use of social networking can help a company grow.

How To Make Web-Advertising Worth Watching
It has become an article of faith that the Web is all about content; content is King on the Web as opposed to television where commercials are king. It seems that television networks just can't wrap their heads around the Internet and fit it into their standard commercial box. The traditional media's tactic of last resort, buying-up the competition and imposing its commercial will, just won't work with the Internet. Businesses that want to succeed on the Web must learn how to turn their commercial message into content as a seamless entertaining presentation.

Is your Social Network involvement a plus or a disaster waiting to happen?
: Every day men and women from around the globe join Social Networks because they "heard" it's necessary to join in the social network craze. Although Social Networks can be a great way to connect with family, friends, colleagues, current clients, potential clients and high school buddies they can also be a complete waste of time and a open invitation for trouble we often don't think about. Learn what is safe and what is not with Social Networks
What You Should Do Instead of Television
Recently I have heard statistics about how much television America’s watches. The numbers are pretty alarming. Some of us are watching five, six or even eight hours of television a day.

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