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malcolm mcdowell Tagged Articles



Leave Me Alone
Sometimes advertising can be overbearing, almost attacking the customer. Are your ad campaigns making customers say "leave me alone"?

Other malcolm mcdowell Related Articles

The First Thing You Say In Marketing…
People make snap judgments in all their interactions. According to Malcolm Gladwell’s Blink, you have two seconds before someone jumps to a conclusion. You have two seconds to state your initial marketing message.
Would You Want It If It Were Free?
The meme of “Free” is one again making the rounds. I expect it reignited when Chris Anderson’s new book Free: The Future of a Radical Price (available on Amazon for $17.81) quickly followed by Malcolm Gladwell’s semi-scathing review in the New Yorker titled “Priced to Sell. Is Free the future?” (I kind of feel like Gladwell wimped out on the review, even though I like Anderson’s point of view better than Gladwell’s.) This then created a predictable tussle in the blogosphere, the kind of which I find tedious and dull, so I avoided the rest of it.
Secrets of Successful Entrepreneurs: Strategies for Home Based Business
This article is an introduction and offer to a series of short, educational videos and articles on the mindset and philosophical strategies of extremely successful entrepreneurs of the era, and which will also empower your financial success and prosperity in the network marketing industry. 3 books have inspired the stories and lessons in this series: "Outliers" by Malcolm Gladwell, "Money and the Law of Attraction" by Esther & Jerry Hicks, and "Think and Grow Rich" by Napoleon Hill.
The Opportunity of the Information Age
In the book Outliers, Malcolm Gladwell explains that success by no means is just sheer hard work and high IQ. It also involves your upbringing, being presented with the right opportunity at the right time and your thought process. There is one section that I found quite interesting. He lists down the 75 richest humans ever to set foot on planet Earth, from Pharaohs to the current day Carlos Slims. The #1 was...
An Essential Ingredient of Success: Persistence
Malcolm Gladwell in his book, Outliers, highlights the difference in mathematical ability of Asians versus Westerners. He goes to explain with facts as to why the Asians are much better off in Math. And one of the core reasons was because of the higher level of...
Your Environment: A Determining factor to your Success
In his book Blink, Malcolm Gladwell covers a topic on Priming The Subconscious Mind. I feel there is an interesting point being exercised here, and would like to share it with you. He mentions about a very curious test conducted by a psychologist named John Bargh, called the Priming Experiment. Read on...
PUNK YOUR BRAND
Malcolm McLaren, one of the major forces behind the Punk movement died a few months ago. He was an "unreasonable" man and we can all learn alot from how unreasonable people push the boundaries. McLaren was the marketing genius that propelled the punk movement into the spotlight and amplified its effect on our society and consciousness. He did such a good job that even now we all still hold a visceral understanding of the feelings and motivations behind the punk movement. Learn how to PUNK YOUR BRAND!
The Science of Achievement Applied to Sales Success
After reading Malcolm Gladwell's book, I found that his findings really resonated with what I had seen in my own observations of thousands of sales people and the qualities that translate into success. It serves to highlight the need for assessments and for sales training.

Do You Suffer from Expert Failure?
Malcolm Gladwell was talking about a concept he calls "Expert Failure." He was suggesting that once you feel you have mastered your area of expertise, you stop seeing the warning signs of what might be breaking down or what might possibly go wrong.

Classic example of thought jacking
Thought jacking can be a very successful tool to elevate your thought leadership position or to create a thought leadership platform for your brand. Here are two examples showing how Malcolm Gladwell has used this approach for his position on the tipping point as well as deliberate practice or the 10,000 hour principle.

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