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Women - The Myths The Realities Things Successful Entrepreneurs Should Know
For years business owners, corporate executives and marketers have had pre-conceived ideas about women consumers. Many of these myths hurt a company's ability to be successful with the woman buyer. To be more effective in selling to women, you need to dispel myths you currently hold.

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A Woman\'s Edge In Sales
A woman has a decided advantage as sales representative over her male counterpart.

The X and Y Fighting Factors under Stress: Fresh Insights
Male partners (professional or personal) can drive their female counterparts crazy. The reverse can also be true. This widespread problem may be more about his Y and her X than commonly appreciated. That’s because to a certain extent our specialized chromosomes (female XX and male XY) compel each sex toward a particular behavior, one that is not always advantageous in our modern day and age.
How Powerful Is Your Denial
The defense mechanisms of denial and blame help to protect the fragile male ego. They also block him from creating a healthy self-image.
Take the Oath
Honor. It's a word that you don't hear much anymore, except maybe in reference to antiquated notions of chivalry or, horrifically, as an Orwellian descriptor for murder in repressive, male-dominated societies.

An Audience with Procurement
Recently I was approached by the head of CISP Australia (Chartered Institute of Purchasing and Supply), Jonathan Dutton to be their after dinner speaker at the Women in Procurement Conference on 19 June 2008. This was a new event on CIPSA’s calendar which provided a unique educational and networking opportunity for those interested in the advancement of women within the procurement profession. While procurement has traditionally been a very male-dominated profession, an increasing number of women have achieved success and recognition in recent years. The conference aimed to examine the challenges women face as they try to make their way in this male-dominated environment and what lessons can be learned from those who have successfully gone before them.
The Power of Acknowledgment and Appreciation
Whether you are male or female, young or old… confidant or insecure, everyone LOVES to be appreciated and acknowledged. Loves it!!

Insurance: The Statistics War – Are Consumers Losing?
Back in the days before computers, auto insurance was personal and subjective. The insurance agent actually talked to the man he knew in the main office, called in a few favors, and got their best customers the best rates. Male drivers under 25 were charged a lot. Young females, being perceived as less risk, were charged much less.
You Have the Right to...Have Male Friends!
Right #9 You Have the Right to...Have Male Friends! For some of you this statement could be controversial so let me clarify. When you live your life with integrity - i.e., you have good personal ethics and you have developed a reputation of trust - then having male friends will not be seen as a threat to your existing relationship with your man. Having friends of the opposite sex is important in many ways. In my seminars, when I talk on the topics of Leadership, Coaching, Team Building, Parenting, and Communication, I recognize the fact that men and women do all those things equally, but differently. I take care that every seminar contains what men need to hear and what women need to hear...and they're different! When I walk into a big networking event at a conference or a chamber of commerce, I see women talking and sitting
Being A Home Dad...How To Enjoy The Experience
With women now often being able to earn more money than their male partners, it is not surprising than currently one in seven dads are the main child carers, but is this really a win, win situation?
Why Customers Don't Buy Your Products or Services
I increasingly hear from customers with coaching, consulting or other professional advice practices these days how frustrated and anxious they are. They feel worn down by the constant struggle to attract customers and when they do get to speak to potential customers, they struggle to convince the customers to buy their products or services. And what bugs them the most is that they just don’t understand WHY their prospective customers won’t buy from them. They don’t know what issues they need to address so that they will be able to turn prospects into customers. Many customers tell me “I even offer them a discount on my normal rate and they still don’t sign up!” Does that sound familiar to you?
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