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The Vision
Companies should make everyone rich, not just the owners.

There Are Miles and Miles left for you and I to go.
I just received an extraordinary letter from a young lady named Allison. She touched my heart. It’s one thing to receive a fan letter; it’s another to receive a letter that shares the author’s heart. This, Allison did, with such verve and vision it stopped me in my tracks.

About time we heard what the aging population can DO together
Seems like everyone's always talking about the market opportunities emerging because of America's aging population. It's about time someone stopped talking about their buying power and more about their DOING power!

“I haven’t a dream, wouldn’t know where to get one, and my mind is as vacant as an empty cupboard!”
Just finished my 15th Dreaming Room, and if I must say so (and I must), I was faced with the most difficult group of people I have ever faced.

"How to Be Creative" by Hugh Macleod
My favorite book about creativity is If You Want to Write: A Book about Art, Independence and Spirit.

The Art of Passion
I was moved to write another manifesto on the nature of Dreaming in relationship with Passion.

The Seven Sins of Solutions
I introduced you to Matt May in January. He’s the author of The Elegant Solution and the ChangeThis manifesto called Elegant Solutions: Breakthrough Thinking the Toyota Way. He added a new manifesto called Mind of the Innovator: Taming the Traps of Traditional Thinking. Here’s an excerpt for you:

Weekend Books
I've been in a reading slump lately - I just haven't felt like reading. This happens sometimes and whenever I break my "at least two books a week" rhythm, I just roll with it until it changes.

The most important thing to know about your strategic plan.
As part of the product development process for RapidInfluence we had numerous sessions with individuals both inside and outside of our target market. The purpose of these discussions were to work through the premises of our Strategic Planning Manifesto and to preview the first version of our product. One of the more insightful sessions we had was with Ian Smith of Portfolio Partnership and the author of The Smith Report, a must read for growth companies. In our session we discussed the need for companies to create strategic plans and more importantly to implement them. During our discussion, Ian rightly pointed out that success in strategic plan implementation was largely dependent on knowing what the status of various action items are within the strategic plan.

Choose Your View
Our experiences are much less important than how we choose to think about them. The way we interpret our experiences shapes our beliefs about the past. Furthermore, our interpretations either limit or enable our future success. For example, a mission-critical project you are leading has “promotion” written all over it, but it bombs – it’s over budget, past its deadline… the works. How you choose to interpret those facts is where you can shape your future. Are you a failure, a poor leader who is maxed out and on her way out? Or, are you a great leader in the making who is learning some tough lessons that will help ensure success on the next project when your true colors will show? Facts are facts, but the view you take is your choice.

Managing Small Business Growth by Balancing Big + Small
Growth presents a real challenge for many small businesses. As your organization grows, how do you avoid compromising the personality and characteristics that helped build your business in the first place?

Sales Statistics That Reveal Sales Effectiveness
You have salespeople like this! They have plenty of opportunities in the pipeline but very few of them get closed. Some of these salespeople are actually thought to be good closers because they close more new business than anyone else on your team. But are they closing more new business because they're effective closers, effective salespeople or because they simply have more opportunities than anyone else?

Other manifesto Related Articles

The Art of Passion
I was moved to write another manifesto on the nature of Dreaming in relationship with Passion.

The Seven Sins of Solutions
I introduced you to Matt May in January. He’s the author of The Elegant Solution and the ChangeThis manifesto called Elegant Solutions: Breakthrough Thinking the Toyota Way. He added a new manifesto called Mind of the Innovator: Taming the Traps of Traditional Thinking. Here’s an excerpt for you:

The most important thing to know about your strategic plan.
As part of the product development process for RapidInfluence we had numerous sessions with individuals both inside and outside of our target market. The purpose of these discussions were to work through the premises of our Strategic Planning Manifesto and to preview the first version of our product. One of the more insightful sessions we had was with Ian Smith of Portfolio Partnership and the author of The Smith Report, a must read for growth companies. In our session we discussed the need for companies to create strategic plans and more importantly to implement them. During our discussion, Ian rightly pointed out that success in strategic plan implementation was largely dependent on knowing what the status of various action items are within the strategic plan.

Get me a woman
Some of you may be wondering why my blog is called “Sell like a woman”. First, Sell like a woman is not a feminist manifesto nor is it a male bashing exercise. The creation of the title was inspired by an increasing body of research overseas showing that woman are often outperforming men when it comes to achieving real and sustainable results in sales and effective sustainable client relationships. This led me to begin my research project and the book I am now writing, also called “Sell Like A Woman”. I have always been curious about women and their success in sales and wanted to explore the concept here in Australia and develop some Australian-based research as well.

How, When and Where Buyers Want Content
Content is huge today. As my friend Paul Dunay said "Companies are in an arms-race around content." And I've been on my soapbox, talking about the importance of story-telling. (I'm still struck by the number of B2B sellers lacking customer-focused content today. It is shocking.) Sorry to give a plug here, but we recommend our Content Marketing Workshop. And you should also download the great white paper from our friends in the UK at Velocity Partners too - the BtoB Marketing Manifesto. (below)

12 Marketing-Takeways from the B2B Marketing Manifesto
One of our favorite content marketing firms is Velocity Partners in London, creators of a 42 page "rant" called the B2B Marketing Manifesto. Doug Kessler, an American living over there, recently participated in a webinar with Bob Apollo, Inflexion-Point Strategy Partners and John Sweeney of DemandGen in which he shared lessons learned. I'd like to share Doug's lessons with our fans.

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