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It's The Experience, Stupid!
Take a few minutes and read through all the statements of value on your web site and in your recent proposals. Think about the value propositions you have articulated during customer calls over the last few months. Do they strike you as static statements? Or do they communicate a sense of a living, dynamic, ongoing, integrated, valuable experience?
Why Small Businesses Won’t Double Their Revenue This Year
Here is what we have learned are the biggest reasons why small businesses will not double their business this year (yes, this year—even in the current economic climate):

Other margin business Related Articles

Finance Terms Made Simple
Do terms like "gross margin" and "deferral of taxes" scare you? If so, then this short reference guide is what you're looking for!
How to Manage Your Business by Focusing on Two Important Aspects
The purpose of business management should first of all be to at least maintain and to increase the most important number in any business... the net profit margin. What else matters more than this lifestyle creating number?
Entrepreneurs – Now Is The Time To Economize In Order To Survive The Recession
The recession is biting, your profit margin is shrinking and you want your business to survive so what do you do? Well you retrench – dig in and ensure that you business will still be viable when the recession ends.
“People”…The Secret Ingredient to Success
In simple terms, you can measure your business success by how well you get customers, keep customers, and the efficiency of your operations. Many companies measure their success by revenues, income and other traditional accounting yardsticks. The problem is that the accounting approach measures how you did but not how you should have done. For example, take a company that grew 20% last year, and had $10 million in revenue. Its management team was weak, so it lost an additional 20% growth, missed out on another 5% in net margin, and had unnecessary turnover of 10% in client base. So this same company (assuming a 10% net margin) could have seen another $800K added to their bottom line. The one secret ingredient was “people.”
Learn to say ‘NO’
Giving away the margin and undercutting your prices because you can't say ‘NO' is no good for anyone. It devalues you, your product, and your market. If done on mass then customers expect ‘cheap' all the time, not fully appreciating the real value of the products or services they buy. All you do is risk devaluing you and your business.
It's the Little Things!
The next time we start cutting price to match the competition, slimming services to make up for the lost margin - maybe we should think again.
How Gross is my Margin?
The article provides insight into the value for business owners and financial managers to understand gross margin and how it affects overall profits and business risk .
Defending Profit Margins
Each percentage point of gross profit margin you lose requires a 4% volume growth just to keep profit steady. A five point increase in your profit margin is the equivilent to a 20% increase in sales. A five point increase in your profit margin can equal a 50% boost to your bottom line profit. How do you communicate the value you provide to the customer so that you are not seen as a commodity and therefore maintain the profit margin you need to grow your business.
Writing PQQs the First Step to Winning a Tender
There is very little margin for error in the business world today. The business environment we operate in is highly competitive and you have to stay ahead of your competitors. This fact is particularly highlighted when it comes to writing tenders. A company needs to be especially careful while writing PQQs because a misstep here will mean that the game is lost even before it starts.
How to Limit Business Growth in 2011
Ask anyone about business focus and they'll begin talking about staying the course, sticking to the plan, 1, 3 and 5 year objectives. We keep focusing on that same profit margin (or lately, cash balance) as our goal - and miss opportunities for growth, investment and new markets along the way. That doesn't cut it in today's dynamic world.
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