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Is Social Media Killing PR?
Social media tools, such as blogs, Twitter and Facebook, represent the next big thing for growing businesses to get the word out about their products and services. So what does this mean for traditional public relations? Some bloggers have gone so far as to pronounce PR dead in the water. No surprise PR folks don't want to hear that, so they gathered to discuss that very topic. Their conclusion: Times, indeed, are a-changin', but don't count them out by any stretch.

Other media survey Related Articles

Custom Survey Do’s and Don’ts
If your company opts to utilize a custom survey instead of a published market survey, here is a short guide to creating the perfect survey. With this overview your organization is sure to avoid these classic mistakes.

The PR Doctor’s Prescription of Strategic Actions For A Healthy and Strong Pitch To The Media
The news media is literally inundated with pitches for media coverage every day. Unfortunately a very large percentage, some say as high as ninety (90) percent are useless form letters and from people who have done absolutely no research about the media where they have sent their pitch. Media pitches that are done with a lack of media-savvy are real irritants and can really greatly diminish your chances of getting the media attention you want. However, there are proven professional ways to improve your chances with the media by being strategic in your pitches to the media. So what are the strategic actions you can take to improve your “pitches” to the media? The PR Doctor offers the following prescription for a healthy and strong pitch to the media.

Financial Supply Chains: Member Question & Survey
Network Member Question: What does the term "financial supply-chain" mean to you? Enrico Camerinelli, Finance Director Europe's consultant editor for supply-chain has developed a short online survey on this subject - should take a couple on mins for you to complete - would be grateful if you could take time out to complete - the web link to the survey is as follows: (Note: to access the survey, please contact the author) Look forward to hearing your views Question Submitted By: Steve 'Dunkerley' Project Director - Finance Director Europe (FDE) United Kingdom

Six Ways to Boost Response on Your Surveys and Gain More Useful Information
If you take the time and trouble to do a survey...these easy steps will increase your responses and provide more valid data. So... you spend time and effort putting together a survey, so you can have real information about what your customers and prospects are actually looking for.

How to Launch a Targeted PR Campaign
Media begets media; that’s the name of the game.  So if you’re stuck focusing strictly on the media home runs, rethink your strategy.  Don’t limit your pitches to the national media outlets; there’s a huge media world out there.  Broaden your approach.  Broaden the media bull’s-eye you’re targeting.

Which Social Media Tool will be the First to Become Irrelevant?
A recent survey conducted by the 60 Second Marketer with marketing directors around the globe asked "Which social media tool will be the first to become irrelevant?" The answer may surprise you. Check it out.

Social Media: Risk or Reward – What Can HR Do?
Social Media can be a double edge sword for a company. According to a survey conducted in 2009 by Russell Herder and Ethos Business Law, 81% of the respondents view social media as a corporate security risk. However, if a company chooses not to participate in social media, they run the risk of being perceived as being behind the curve. In order to prevent the security risk and the perceptions, it is up to HR to take the lead and determine how to effectively manage social media in the company.

Is Old Media Relevant?
Is Old Media still relevant in today’s social media world in terms of getting publicity that helps you make sales? You bet. While it is great to get mentioned on blogs and social media sites, Old Media or Mainstream Media is still the place to be to get results. Here are 5 reasons to include Old Media in your publicity and marketing campaigns:

Simple Ways to Survey Your Webinar Audience
Good presenters will survey their audience before a webinar to understand their needs. There are a number of methods you can use for actually doing this survey, depending on your audience and their preferred methods of communication.

After Your Engagement Survey: 24 Considerations to Turn Insight Into Action
Conducting an engagement survey is a good start. The value in the exercise though, comes in the action and dialog that follows the survey. The conduct of the survey should be considered a promissory note to your staff: they've delivered candid feedback - it's your turn now to deliver the data, and a plan for improvement.

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