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What's An Appropriate Web Site for Your Business?
Web design and features are a lot like fashion in a way - trends and looks come in out of style with the changing seasons.

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Creating Business Wealth: The #1 Trait of Top Achievers
What do Ted Turner (CNN), Anita Roddick (The Body Shop), Jeff Bezos (Amazon) and Armani (Armani Fashions) have in common? Aside from being CEOs of multi-billion dollar corporations, they all have created such mega-success BECAUSE they are business ... **Mavericks** ... **Revolutionaries** ... **Rebel Thinkers**. These wealth-creating companies aren’t simply “executing "better." They’re radically changing the rules of the game. Whether you’re a small business owner or mega-corporation, today’s highly changing, highly competitive times *REQUIRES* you to become an “rebel thinker” to survive and thrive. Read this article and learn three simple strategies for creating this wealth-creating mindset.

More Strategic PR Advice From Your PR Doctor
Did you ever wonder why your news release never resulted in an article or story in the media to which it was sent? Or did you ever wonder if the release was ever read? Do you know why some news releases always get tossed into the wastebasket? Your strategic thinking business coach shares the following tips for your news releases that will help get them on the news desk instead of in the news wastebasket.

Fire Steve Ballmer. Or hire SuperNanny. Or Both.
Is no news good news? Most people expected something on the MSFT/YHOO front over the weekend, and such folks are generally reading the absence of information as bad news.

Super Guru Mega Launches Are They All Just Scams
This morning sees the launch of another high-priced mega launch by another Internet Marketing Guru. As usual, one of my list members wrote me asking if they should purchase the product. Since these Guru mega launches occur like clockwork sometimes two and three times a week, I get this question a lot, and this is my answer.

How to Be a Rockstar Leader
When you hear the word “rockstar,” what comes to mind? Does it conjure up visions of a stage performance where adoring fans groove to the pounding vibe of a mega-celebrity with massive adoration? Does it evoke images of limousines, red carpet struts, and mega-attention? Perhaps it makes you think of an indulgent lifestyle where someone “gets” everything in lavish doses because of their huge persona, swelling fan base and their ability to command an army of servants to grant their every wish? Maybe an image of Mick Jagger, Bono, or even Hannah Montana? What about in a corporate setting? Have you ever heard of an executive on a rocket ride to the top in the organizational structure being referred to as a rockstar? If you have, does the image make you think of what that person gives, or what he or she gets?

Staying Current and Adjusting in the Retail Business
In the not too long ago past there were three main sources of live news; TV, newspaper and the radio. This older format allowed people to either look at or not look at what was being presented by the media. Nowadays, there are countless sources of live news, thanks to the Internet. So, with so many sources of news, I select only the subject matter I am interested in and sources that I find to be accurate; hence "selectively". It is obvious that we are in an economic crisis, which is old news. But it wasn't old news back in September or October of 2008. I knew that the economy was being steered into a storm, like nothing I had ever seen before.

Three secrets of how to use press releases to promote your business or web site.
News releases are no longer for the news. Press releases and news announcements now serve many different functions in addition to being source material for journalists to write about. But you don't need big news - little stories are also valuable. Yes, it is good to have BIG news that will motivate a writer, editor or journalist to write about your company, product or service, but that is no longer the only reason to create a press release. You don't need big news - just a good hook. Whether or not you use a public relations agency or do it yourself, here are three good reasons why you should try to write and distribute at least one press release every month.

Why Do So Many Businesses Fail?
Since beginning this experiment I've had a lot of time to think about things during my seven mile walks each day. It seems all we hear about in the news lately is how all the mega-corporations are failing. Whether it's a company that is completely destroyed and forced out of business due to corrupt managment, or the government needing to jump in an bail out the automotive companies. The fact that I even know what's going on in the world is amazing, since I boycotted the news back in January and haven't began watching it since that time. Unfortunately I spend a good amount of time with Twitter and see all the doom and gloom headlines each day. THANKS ALOT TWITTER!!!

News Releases: Writing to Get Noticed
News releases are a great way to gain visibility. The very concept of what constitutes news has changed and this article will show you how to create and distribute news releases effectively for today's media environment, with tips on how to develop news release topics.

Don't Become a Digital Dinosaur
Today's Internet means amateurs have more power than ever before. This is good news and bad news. The good news is that anybody can have their say. But the bad news is that anybody can have their say! If you still want to be "The Go To Guy/Gal" in your area of expertise, you'd better be out there, making a contribution. You can bet your life somebody is else doing it - on your turf, to your clients, in your market.

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