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The art of being, doing, and having
One of my favorite phrases is, "You've got to be before you can do and do before you can have." In short, you have to be a person of character and do the right things, and then you can have the things you really want. To make the "be, do have" theory valid, look at some examples in your own life.

Tips on Writing Features vs. Benefits
Repeat after me – people buy benefits! And yet most small businesses still write their copy as if all someone is interested in are the details about their product. When someone wakes up in the morning and they are feeling cold they think "I need to get warm ". They don't wake up and think "I must go and buy a 5-bar radiant heater."

Zig Ziglar: The Art of Being, Doing and Having
One of my favorite phrases is, "You've got to be before you can do and do before you can have." In short, you have to be a person of character and do the right things, and then you can have the things you really want. To make the "be, do have" theory valid, look at some examples in your own life.

Other middle column Related Articles

Headknocking Brick Walls and Whats a Manager to Do
Sometimes, when a middle manager tries to express his view about a new strategy or goal, senior management can close their ears. After all, what would this middle manager know? So, what can a Manager do? There are courses of action one can take.

The Ultimate Hustler: Russell Simmons is Born
The man whose name today has become synonymous with hip-hop and the tough urban streets was born on October 4, 1957 into a comfortable middle class family in Queens, New York. The middle son of three boys, Simmons’ father worked as a teacher for the local board of education while his mother worked in the city recreation department.

Guerrilla Television
Television time is more inexpensive than ever. It can also be more effective than ever if you understand it. This column will help.

There Are No Dumb Business Questions Not
I've gotten a few head-scratchers in response to this column. You know who you are, but don't worry, your secret is safe with me. I have a confession to make. Writing an advice column, whether it be advice for love or money or business, is often hard to do with a straight face. Occasionally a question comes over the digital transom that just makes me go, "Huh?"
How Middle Managers are Key to Company Success
In hierarchal organizations, strategic intent flows from the top, while tactical implementation is carried out at the bottom. In the middle of the flow are middle managers: first- second- and third tier supervisors, managers and senior managers who are mandated to proactively deliver the planned strategy's goals. The challenge is that the bulk of their energy is spent tactically (and often) reactively responding to pressures from customers, subordinates, peers and their boss. In fact, how the middle manager responds on a moment-by-moment basis is more impactful to a strategy's success (and an organization's cohesion) than the communication of the plan in the first place.
C House Italia signs franchise deal for Middle East
17th February 2010: C House Italia signs franchise deal for Middle East Italian restaurant and lounge franchise C House Italia has signed an agreement with Nicolas Jebran Houte Couture (NJHC) to expand the brand across the Middle East. The deal covers a 15 year partnership and will see the first Middle East C House Italia open in Beirut in May 2010. Owned by fashion designer Nicolas Jebran, NJHC will also open C House Italia franchises in Europe.
Al Futtaim to open Carrefour Franchise Hypermarket in Iraq
19th February 2010: The UAE company with the licence to operate the Carrefour SA franchise in the Middle East is looking to open its first store in Iraq as part of a wider expansion plan in the region. Majid Al Futtaim (MAF) Retail manages a joint venture in the Middle East with France's Carrefour, the world's second-biggest retailer by revenue after Wal-Mart Stores.
The "Conspiracy Against Your Money" Review
The "Conspiracy Against Your Money" is about how to take control of your financial education and wealth management in the middle of the worldwide economic crisis we find ourselves in. All around us right now; innocent people are losing their homes and their jobs at record rates, government and household debt is exploding, our middle class is shrinking and is in great danger of vanishing all together!
Are you Empowering your Middle Management?
As a leader in your company, if you’re frustrated with your middle management, you have only yourself to blame. The success or failure of middle managers rests upon the support of upper management and how well both parties work together.

Middle Class Is Failing
The middle class concept is failing millions of people because it is based on myths and formulas that worked for our parents but will no longer prove successful today. President Obama suggested, "the middle class is at a make or break point." What he should be telling you is that it no longer works. The middle class has been failing its members for decades, this is not a new thing.
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