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Ten Common Internet Marketing Mistakes, Part 1
What makes you sit up and take notice of some Internet marketing ads while totally by-passing others? A well constructed ad can be worth its weight in gold, so this two-part series looks at some mistakes to avoid as you prepare advertising copy for your next Internet marketing campaign.

Other moral high ground Related Articles

Survival Tactics
The giraffe is the largest mammal that gives birth while standing up. I don't speak "giraffe," but I can imagine what the baby giraffe must think when he bounces on the ground from that great height. He just left warm, cushioned quarters in which all his needs, comforts and security were provided. Now he finds himself bouncing off (comparatively speaking) hard, cold, unwelcoming ground.
Courage in the face of fear
Great leaders often must stand their ground under fire. So how do you know when you are standing your ground for the right reasons and not just stubbornly waging an ego battle?
Puberty, Morality, and Maturity
The stages of moral development parallel our physical evolution. What happens when someone gets stuck in adulthood?
Interview Question -- Outside The Box
Moral dilemma or opportunity to think outside box?
When Did You Last Put Your Ear To The Ground?
Adept trackers, Native Americans used to put their ears to the ground to hear horses' hoofs miles away. The ground carried the sound. Later, the train tracks did the same thing if you put your ear to the track, you could hear the train coming from miles away. When Did You Last Put Your Ear To The Ground? Explore these simple ways to "tighten" your marketing tactics from face-to-face to voice mail. Start measuring how you connect with your prospects and make it matter.
Moral Hazards of Metrics
Build on your awareness of moral hazards within business. Steve touches on seven moral hazards within business - quantitative versus qualitative; creativity, innovation and intuition can be put aside with metrics; no evolution, efficiency versus effectiveness; myopia; assumptions and biases; looking backwards not forwards. This article builds upon the work of Ron Baker of VeraSage Institute.
Stuck In a Rut? - Action is The Key That Will Set You Free!
Do you feel like you are trapped inside your own personal Ground Hog day movie? In the movie Ground Hog Day, Bill Murray plays a TV reporter that is forced to relive the same day (Ground Hog day) over and over and over again. No matter what happens, every time that he goes to sleep he wakes up and it's Ground Hog day again.

What Are Your Dreams Waiting For?
Thank God for hard-charging, high-flying cadets like my niece. We need her out there, soaring into the wild blue yonder... and we also need entrepreneurs in every family, with their feet firmly planted on the ground and their dreams free to fly through the heavens. When the predicted crash has come and gone, the entrepreneurs in every family will be the ones who make our nation soar again....
Inspirational Leadership: Morals Are Required
If you want to be an inspirational leader, figure out your values. Sure, there might be exceptions... but the existence of very-rare exceptions shouldn't destroy the need for the moral "rules" that separate good behavior from bad. And, to put it bluntly, you will never inspire greatness in anyone if you don't have an obvious set of moral rules by which you consistently live....
Setting Your Moral Compass to North. Why talking about ethics is not enough
Just mentioning the word ethics conjures up a number of thoughts on ethical and moral failings. The late 20th century and early 21st century is marked by an increase in discussions and scholarly debate of the subject. At times you cannot even so much as turn on the television or pick up a newspaper without some news on the ethical failings of an individual or organization. Could it be that we are less moral than we once were or do moral failings only appear more prevalent simply because there is an increase in awareness through education, training and discussion? This article discusses the potential reasons for such failings and what can be done to address the matter.

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