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Five Stages of Midlife Transition
Wisdom dictates that, for every life element that we humans are required to relinquish, there opens a new creative possibility. Although I genuinely subscribe to that belief ("When God closes one door, he opens another"), grieving must occur for every door that closes, and few (if any) of us can fully enter the opening door before fully grieving the closing one.

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Lesson #5: From Sight to Sound, Create a Signature Brand
It has been described as a “throaty pounding and off-centered drumming beat,” but everyone who owns a Harley-Davidson motorcycle knows what it is to hear one. In fact, the adept ear can pick a Harley out of a crowd before the eyes are even able to see it; every bike the company produces sounds the same when you turn the keys, and yet completely different from any other bike manufacturer. Attaching a unique sound to Harley-Davidson engines was just one of many deliberate steps the company’s four founders took to build a strong brand and a loyal following.

The Thick Line Between Buddy and Boss
I have made just about every business blunder you can imagine. I am like the Evel Knievel of the small business world, if Evel Knievel wrote a weekly column on motorcycle safety. One of the more unpleasant things I've had to do is fire a good friend who was not doing the job I hired him to do. He needed a job, I needed an employee, so I thought I would give him a shot

Tom Peters - Sales Excellence
"Life is not a journey to the grave with the intention of arriving safely in one pretty and well preserved piece, but to skid across the line broadside, thoroughly used up, worn out, leaking oil, shouting ‘GERONIMO!' "-Bill McKenna, professional motorcycle racer Tom applied it to business but think of the implications if you can drive this message home to your sales force! My comments follow each one of his one liners.

Call for Safety in Motorcycle Industry Will Challenge Resources of Motorcycle Shop Entrepreneurs Business Managers and Product Developeers
Transportation Secretary Mary Peters has proposed sweeping changes in the law that targets helmet use, tougher standards for helmet certification labelling, more rider education and training, and road designs that consider motorcycles. Business managers, entrepreneurs and product developers in the motorcycle industry are hopeful the more stringent measures, if enacted, won't result in a backlash from bikers.

Indian Tyre Industry is Forecasted to Grow at a CAGR of 8.21% till FY13
Indian Tyre Industry Industry was on a smooth ride till FY08. The industry tonnage production registered a 5-year Compounded Annual Growth Rate (CAGR) of 8.02% between FY03-08. The largest category of Truck & Bus (T&B) tyres recorded a 5-year CAGR of 5.90% while Light Commercial Vehicle (LCV), motorcycle and car tyre categories grew at 13.34%, 12.27% and 13.98%, respectively in this period.

It’s So Hard When Contemplated In Advance And So Easy When You Do It
I heard this phrase at about 75 minutes into my run this morning. It’s from Zen and the Art of Motorcycle Maintenance, a book I’ve read a half dozen times over the years. I decided to listen to it on my iPhone while training for an upcoming marathon, just to see what different things I’d pick up from listening to it read to me rather than reading it myself.

Social media case study: The Motorcycle Industry Association
Social media agency FreshNetworks has been helping The Motorcycle Industry Association to use social media to encourage new motorcyclists to take to the road by taking advantage of a Free Ride scheme they set up with their suppliers.

Mobile Home Park Investments - How To Make 10% To 20% On Your Money
When you hear the words "mobile home park", what do you immediately think? Hillbillies with rebel flags in their windows? The show COPS? Sure, that's the stereotype, but the truth is that a huge number of Americans- about 20 million of them- live in mobile home parks. And the demographic make-up of this group is not much different from normal residential subdivisions and apartment complexes.

The “Bounce-Back Kid”
He died three times on the way to the hospital after a head-on collision on his motorcycle caused by a car abruptly turning into his lane. I’m talking about a remarkable young man named Billy Wright, but I’m getting ahead of the story.

Riding into Risk - Only In My Mind!
Many years later after having my children and long after the risk taking years – I re-learned to ride a motorcycle. Only this time the bike was 3 times the size and weighed in at about 487 lbs. I learned not only how to ride it safely by taking a course – but also learned how to lift it – in case I ever fell or dropped it. (which I did a few times!) I rode for four years before we moved and sold the bike. Three years went by before we decided to get another motorcycle.

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