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LinkedIn Marketing – How to Use LinkedIn to Promote Your Business
1. Customize Your URL Your profile information may be indexed by search engines. LinkedIn profiles receive a pretty high rank in Google. Instead of using the default URL, customize your own by using your company’s name. If you’re a small start up, it would be better if you used a really great keyword instead of your actual name. If nobody knows you, they won’t be searching for your name, so you have better chances of ranking higher with a competitive keyword. And don’t forget to select the “Full View” option. 2. Give Your Profile Greater Visibility To strengthen the visibility of what is essentially your business profile, use your customized LinkedIn URL as a signature when you leave comments in business or industry-specific blogs.

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Getting Better with Time: E&J Gallo Winery Takes Off
It was 1933. Prohibition was coming to an end in the U.S. and Gallo wanted to be ready to go when it finally did. Together, he and his brother launched E&J Gallo Winery. With Julio in charge of the vineyard, Gallo went to work looking after the winery’s sales operations. His strategy from the get-go was to market cheap, fortified wines to inner city markets. With 20 percent alcohol content, Gallo wines such as White Port and Thunderbird were first introduced to consumers.

Seamless Integrated Communication
Seamless Integrated Communication! After hearing about this for a few months, I decided today to call AT&T and order their service so that my voice mails will be emailed to me. It's fabulous! I often have to pull myself away from the computer to check voice mails and now it's all seamless integrated communication! Plus, I can receive faxes online and it was simple to have their emails forwarded to my Thunderbird email box. Here's what they just wrote to me, too...
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