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Trade Shows Versus “Afraid” Shows
What is your level of participation in your industry’s trade shows? Either you work for a company who writes the check and controls the exhibit, do you send a few representatives of your sales staff to “work the floor”, or do you send your sales staff to “attend” the show, learn and observe? Regardless, your team members will require a specific skill set in order to perform effectively at the show.

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Get a Life You Work Better and Live Longer
Workaholism is rife in the business world. To many it is a badge of honour, worn with pride. Yet of the people on the 9/11 hijacked flights who had access to a mobile phone, none of them called the office. This article is for employers and employees alike. The best employees want more than money in deciding where they want to work. The employer needs to consider employees' needs in terms of the whole person, not just the work person. This article is also for people who regard the office as home and home as where you carry on working when you aren’t at the office.

Trash or Treasure: De-cluttering That Preserves The Memories
Do you have a "memory box" filled with treasures such as a corsage from your high school prom, your Girl Scout badge sash, old Valentine's cards, a napkin from your wedding, ticket stubs from your first pro ball game, or your baby's first shoes? While this "stuff" may look like junk to others, to you these mementos represent precious memories, the story of your life - what I call the "family fortune".
Multi-tasking: Crazy Busy, or Just Crazy?
I often observe sales and service professionals who are so busy and who believe that multi-tasking during phone calls, conferences, while driving, etc. makes them more productive. My friend Kelly calls this “wearing your Busy Badge.” Does this sound like you? I know it can be me. That is why it was interesting to research information on the productivity of us busy people.
Great at Multitasking? Well, That’s a Bummer!
Some wear it like a badge, others are visibly overwhelmed. Multitasking, they feel, is a necessary component of being competitive and in touch in today’s world. In fact, it is quite the opposite... and much, much worse. Here’s why.
Tape Measures are your Best Friends for Advertising:
Some promotional items can get boring and repetitive at times. However, promotional tape measure gives you the needed out of the box and fresh new touch to your ad campaign. It is a new addition to the promotional brigade. Ordinary promotional items include key rings, mugs, pens, diaries, calendars and conference badge holders. These promotional techniques are being used repeatedly and have reached a point of saturation. They even fail to stimulate any response from old as well as prospective clients.

Safeguard Business Data - Value Advantage of Integrating Logical Access on an Employee ID Badge
Many large corporations and government agencies have found the cost savings, security and employee convenience very compelling to integrate logical access into the employee badge. However, the two biggest barriers in getting small to medium size businesses, clinics and agencies to follow suit have been: Awareness and Cost.

Do you need a Corporate Social Responsibility (CSR) Program
CSR is 'fashionable'. it appeals. however, too many organisations adopt CSR as a 'badge' to demonstrate their altruism, their environmental credentials. This article argues that CSR is a business issues - not a badge of honour; it we approach it right, CST can help our bottom line.
The Charismatic Performance Model™
Over the centuries we have become addicted to growth through struggle. Pain is often perceived as a necessary stimulus to growth where individuals adopt the view “what doesn’t kill us makes us stronger.” Adversity is worn like a badge of honour because people often call on their inner resources to strengthen their resolve. Resilience is now viewed as an essential component for corporate success. Yet individuals are still resistant to change within a corporate context because they feel in touch with fear. According to Abraham Maslow’s Hierarchy of Needs first introduced in 1943 our basic needs are for survival closely followed by safety and security.

How to Use a Name Badge as a Personal Branding Tool
Your name badge is your wearable business card. Make the most of it by creating a custom name badge!
Strategic Handlers are Useless in the Here-and-Now, Viral Environment
You have to love the new breed of marketeers, publicists. They have every web badge you can find in the social arena but finding their email address on the firm's website is a futile effort. But they're the guardians of the company, the gatekeepers, the herders media people go to first to get to the person who really knows the information, can provide the answers. Dealing with questions/answers in realtime? We'll get back to you on that. Handling issues as the arise? Aaahh Right? Knowing the company, the products, the competition, the markets, the customers? Isn't there an app for that?

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