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A Tornado Blowing Through Your Life
What is really important in your life? Career, family, friends, money, health? If a storm blew through your life and took it all away, what would you miss the most?

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Wanted: jobs for Africa’s youth - Job Plans
However, most countries have not yet incorporated job creation plans into their national development frameworks. The national strategies include anti-poverty programmes, commonly based on Poverty Reduction Strategy Papers (PRSPs). These are documents developed with assistance from the World Bank and the International Monetary Fund (IMF) to set national priorities, direct spending of debt-relief funds and coordinate donor programmes.

National PR for a Local Story
Don’t be afraid to shoot for national coverage, think of national media as being local media with a huge spillover.
The Best of Times...The Worst of Times?
Today is March 12, 2009. I am identifying this day so you can get a perspective of where we are in the world. I don’t know about you but I am getting a little tired of what the media is exposing us to. Every statement seems to start with “during these tough times”, even commercials are getting on board with the negative jargon. Every statistic is peppered with “the worst since”, “highest since”, or “lowest since”. I question the mechanism for such quotes and who really cares? Even the weather has become “severe” weather with it’s corresponding lowest or highest recorded stats. I may regret saying this but I’m ready to hear more about Iraq, that has been pushed to the back page.

Surviving the downturn and coming out of it stronger
Surviving the downturn and coming out of it stronger I discussed in another about being trapped in your business and ways you can approach that issue. This was in response to my bell weather phone calls to businesses in June where some businesses were expressing concerns about business prospects. I am sure there are no doubters now with the various news stories or “Recession Porn” as I heard Tom Vose of National Australian Bank call it “We know it’s awful and it makes us feel bad but we cannot help reading it!”

All I needed was a lamp...
Customer service can be like the weather – it’s something we all talk about but we feel like we can’t do anything about it. A recent experience has given me some new insights which have changed my perspective.
What is the Difference Between Weather and Climate?
Weather and climate - aren't they the same? No, the principal difference is the measure of time. Weather is the description of conditions over a short time period and in a localized area or region. In contrast, climate describes the sum of weather conditions over an extended period of time.
Communication Skills - What we need to be Aware of.
"Isnt the weather dreadful? Isnt it shocking? God it's a beautiful day" How many times have we heard and responded to statements like this? Well don't knock it as nine-tenths of people would not be able to start a conversation if the weather didn't change once in a while. Communication skills trainers define communication as the exchange of ideas and information through speech, writing and behaviour.
Local Versus National Answering Services
Today, businesses have the choice of using a local telephone answering service for their business or picking a service that answers for local as well as national clients. Each type of service has its benefits and depending on your type of business, it may be beneficial to choose a local or a national service to answer your calls.

Depression
February is considered the most depressing month of the year. The festivities of the holidays are over and there is no break in the weather for what seems like forever! This combination of decreased sunlight and bitter weather conditions helps manifest depressive feelings in many people.

Creating The Perfect Holiday PR Pitch: Tapping Into The Billion $ Spending Season
The holiday season represents a huge opportunity when in comes to selling your product or service. According to the National Retail Federation, “in 2010, holiday sales increased 5.2% to $452.9 billion. And that’s just retail. Just about any business or service can utilize the holidays to boost sales. We generally think of the season boosting sales of clothing, jewelry or electronics, which it does, but those are just the obvious ones. If you’re in the FBI or CIA, you might have some trouble developing a holiday pitch, but generally there is going to be a way that you can pitch your business, product or service during the holiday season.
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